montana action for healthy kids ~ september 2011 putting...

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Putting Kids’ Health FIRST: Montana Action for Healthy Kids ~ September 2011

Dayle Hayes, MS, RD Nutrition for the Future ~ EatWellatSchool@gmail.com

Putting Kids’ Health First: Profitable and

healthy fundraisers for Montana schools

Putting Kids’ Health First

PRESENTERS !  Dayle Hayes, MS, RD

"  Chair, Billings Action for Healthy Kids

!  Laura Schilke, Parent "  PAC, Emily Dickinson School, Bozeman

!  Aubree Durfey, Assistant "  Farm to School Program Montana Team Nutrition, Bozeman

INSERT POLL

What best describes your interest in fundraising?

!  Parent of school-age children !  Student in group that does fundraising !  Teacher, principal, or other educator !  School nutrition/foodservice professional !  Concerned community person

AGENDA !  Making HEALTH a Triple Play

"  Win-win-win for kids, schools, and communities

!  Putting the FUND in Fun Run "  Using physical activity to raise money

!  Keeping it all LOCAL "  Supporting Montana agricultural producers

Making Health a Triple Play:

Win-Win-Win for kids, schools, and

communities

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Putting Kids’ Health FIRST: Montana Action for Healthy Kids ~ September 2011

Dayle Hayes, MS, RD Nutrition for the Future ~ EatWellatSchool@gmail.com

! KIDS … get nutrition and physical activity

! SCHOOLS … get the $$$$$ they need

! COMMUNITIES … get to see healthy choices IN ACTION

HEALTHY “WINS”

What’s wrong with cookie dough, gigantic chocolate bars, and caramel corn?

!  Most folks have plenty cookies, candy, and other nutrient-poor foods already.

!  These foods do not provide positive examples to families.

!  Many fundraisers take $$$$ out of state, with limited funds going to schools.

No precise definition !  Does not sell nutrient-poor

foods/beverages !  Promotes healthy behaviors

to kids and families !  Supports local business or

keeps money in-state

Raises $$$$$!!

What is a HEALTHY fundraiser?

!  WRAPPING PAPER … does not sell nutrient-poor foods/beverages and it raises money … "  BUT … it does not promote any healthy behaviors and

most of the money (50% +) goes out-of-state. !  CITRUS FRUIT … does not sell nutrient-poor

foods/beverages, raises money, and promotes healthy food … "  BUT … most of the money (50%) goes to out-of-state

companies and producers.

What is a HEALTHY fundraiser?

!  COFFEE … does not sell nutrient-poor foods/beverages and it raises money … "  BUT … it does not promote any healthy behaviors and

or support local agriculture. "  City Brew Coffee in Billings (michaelt@citybrew.com)

!  RECYCLED BAGS … does not sell nutrient-poor foods/beverages, raises money, and recycling … "  BUT … most of the money (50%) goes to out-of-state

companies and producers. "  http://fundraiser.mixedbagdesigns.com/

What is a HEALTHY fundraiser?

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Putting Kids’ Health FIRST: Montana Action for Healthy Kids ~ September 2011

Dayle Hayes, MS, RD Nutrition for the Future ~ EatWellatSchool@gmail.com

AMSTERDAM !  VERY local twist

added to Harvest Montana Fundraiser in small country, K-12 school

!  $700 raised for school

WHITEFISH ! WIN-WIN-

WIN-WIN 1.  LOCAL food 2.  Kids involved 3.  Produce for

schools 4.  Donations to

Food Bank

ONE size does NOT fit ALL!!

MISSISSIPPI

!  Two-page handout with long list of creative, healthy fundraisers

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Putting Kids’ Health FIRST: Montana Action for Healthy Kids ~ September 2011

Dayle Hayes, MS, RD Nutrition for the Future ~ EatWellatSchool@gmail.com

NEW YORK

!  Multiple page PDF with multiple links to companies that operate non-food and other “healthy” fundraisers

Going ACTIVE in Billings

Highland Elementary Highland Elementary

Billings Catholic Schools Billings Catholic Schools !  1st year of Running on Faith JOG-A-THON !  Replaced wrapping paper fundraiser !  Minimum pledge of $100 per student !  1st lap include 600 students and faculty !  Followed by all-school picnic www.billingscatholicschools.org/? page=running_on_faith

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Putting Kids’ Health FIRST: Montana Action for Healthy Kids ~ September 2011

Dayle Hayes, MS, RD Nutrition for the Future ~ EatWellatSchool@gmail.com

INSERT POLL

How much money do you think the Billings Jog-A-Thon made ?

!  Approximately $10,000 !  Approximately $20,000 !  Approximately $30,000 !  Approximately $40,000 !  Approximately $50,000

Putting the FUND in Fun Run:

Using Physical activity to Raise Money

Laura Schilke, Parent

Fitness is Fun Fundraiser !  2nd Annual Emily

Dickinson Fun Run !  MORE than just

running !  Adopting a “Fitness

is Fun” attitude for a healthy lifestyle for years to follow

HOW DOES IT WORK?

!  Kids gather pledges prior to the FUN RUN. !  On the FR day, kids are given 30 minutes to

run around a 100 meter track. We stop counting at 35 laps.

!  Kids have 10 days to return the pledges they collect.

!  Kids are givens incentives to gather pledges and then are able to win Grand Prizes based on the amount of money is collected.

WHAT ELSE IS IMPORTANT?

!  During the 10 days prior to the FUN RUN, we bring in health and fitness experts to give brief, inspiring talks in classrooms.

!  Teachers support the curriculum piece with classroom lessons.

WHERE DID WE GET IDEA?

!  Boosterathon.com –company didn’t want to come to Montana.

!  The beauty of a home grown fundraiser is that 100% of the net earnings goes to the organization.

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Putting Kids’ Health FIRST: Montana Action for Healthy Kids ~ September 2011

Dayle Hayes, MS, RD Nutrition for the Future ~ EatWellatSchool@gmail.com

HOW CAN YOU USE THE CONCEPT? !  The concept of kids

collecting pledges for fitness activities can be adapted to ANY activity.

!  Swimming laps, shooting hoops, minutes of jumping rope, indoor walking laps … ETC, ETC!!

Fitness is Fun Fundraiser !  This has been the

most positive fundraiser I have been a part of.

!  We received positive feedback from parents, kids and staff!

!  It’s a fundraiser everyone can get excited about!!

Keeping it all LOCAL:

Supporting Montana agricultural producers

Aubree Durfey

INSERT POLL

Where do you live? !  Western Montana (Missoula, Kalispell, etc.) !  Central Montana (Butte, Bozeman, Helena,

Great Falls) !  Eastern Montana (Billings and east) !  Montana Highline !  Outside Montana

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Putting Kids’ Health FIRST: Montana Action for Healthy Kids ~ September 2011

Dayle Hayes, MS, RD Nutrition for the Future ~ EatWellatSchool@gmail.com

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RESOURCES FOR

SUCCESS Join our Team!

4 Local Montana AFHK Teams Billings, Great Falls, Helena and Missoula

Participation is welcomed from ALL MT community members.

Contact Suzie Eades Molly Stenberg Big Sky State Games MT Team Nutrition suzie@bigskygames.org stenberg@montana.edu

406-254-7426 406-994-7217

www.afhk.org

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Putting Kids’ Health FIRST: Montana Action for Healthy Kids ~ September 2011

Dayle Hayes, MS, RD Nutrition for the Future ~ EatWellatSchool@gmail.com

www.opi.mt.gov/Pdf/SchoolFood/Wellness/SampleProced_StudentWellness.pdf

Keys to SUCCESS:

• Excitement • Creativity • Teamwork

Putting Kids’ Health First:

YOUR QUESTIONS $?$?$?$?$?

THANK YOU … for putting kid’s Health FIRST!!