mobile retailers in africa r&d project
Post on 12-Jul-2015
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Smart shoppers
By Virtualmobile| 2012
Powered by
https://www.virtualmobile.co.ke
We still haven’t fulfilled the consumers’ needs in shopping.
Why?
Online Connection
Internet connection as become a need to mobile consumers
17 Million Mobile owners
Mobile WEB
WEB
SMS
Smart Phone ( Android, Windows Phone & Symbian)
Platforms
New Devices More new devices with more capabilities.
Simplify the shopping experience to fulfill the shopper’s needs
SOLUTIONS
SOLTURA experience
Shoppers are privileged to send request to merchant.
Shoppers benefit by receiving updates from their supermarket.
Shoppers are empowered to vote for their favorite supermarket branch.
Mobile SMS
17 Million texts
Shoppers get to receive delivery alerts or promotional, special offers from the supermarket. E.g. New product price, Discount on product and availability of new products.
Alerts
Shopper receives alerts from freshima supermarket.
From: 383 Message: freshimalert_ buy 1kg omo and get free set of pegs.
… and get free pegs!
383 Received Tue @ 8:41
Code – freshimalert_
Freshima Supermarket Alerts Use – Solution Screen
Manage Content
Message Content
Buy 1kg of omo and get a free set of pegs. 110
SEND CANCEL
Shoppers gets to ask , send suggestions or make a quick enquire to the supermarket. i.e. Location of various stores. Hence this enhances productivity in the supermarket.
Request From: 383 Message: favoreq_ where is freshima’s westlands branch?
….Westlands branch?
383 Sent Tue @ 8:41
Shopper sends for his/her request to freshima supermarket.
Code – favoreq_
BACK
Refresh | Auto Refresh On / Off
View Messages Settings
Application Name : Freshima Supermarket
Date/Time Message Response
favoreq_ where is freshima’s westlands branch? 10:06:02 05-03-2012 Reply
Freshima Supermarket View – Solution Screen
Shoppers participate in consumer experience surveys conduct by the supermarket – ratings for the customer services (SMS VOTING) – customers can be asked the following questions to rate on service..
Votes From: 383 Message: favote_ 1
Shopper voting for his/her favorite supermarket branch.
favote_ 1
383 Sent Tue @ 8:41
Code – favote_
Freshima Supermarket Vote View – Solution Screen
Total Votes:
Total Successful Votes:
Total Invalid Votes:
100
75
0
Subscription Summary
Candidate Code Description Number Of Votes Last Voted On
Excellent
Good
Average
Poor
10:06:02 05-03-2012 75 1
0
0
0 2
3
4
Usage Charts Settings
Last Update : 05-03-2012 10:06:02 Update Now
BACK
WAP experience
Mobile Shopping
Shoppers are able to shop, request for delivery and pay right from their mobile phone.
“My Shopping list”
1. A loaf of bread 2. Cooking Oil 3. 2 kg of Meat 4. A Tin of Royco 5. Chocolate Cookies For the
kids!
Mobile Shoppers can get to view simplified options for easy shopping.
Home
Featured Products – Mobile shoppers get to view latest
updated products.
Search all categories – Gets to search items per
categories.
All Categories – Gets to view all categories.
My Cart – Gets to view his/her current shopping items in
the shopping cart.
Contact Us – This is the physical address for Freshima.
Log Out – Get to sign off once finished doing shopping.
Mobile Shopper Experience:
Mobile Shoppers can get to preview the products description.
Item Details 123456
Product Info. – This are product details, weight and Price for the product. And also gets to view reference number. Required Units – Mobile shoppers gets to choose number of units he/she needs.
Add to Cart – This sends the item to the shopping cart. Buy Now– This allow you to purchase the item if there is no more item you want to buy.
Mobile Shopper Experience:
Mobile Shoppers have an option for their items to be delivered at their door step..
Delivery
Delivery Info– Mobile shoppers get to view name of product, Quantity and price. Also get to fill in his/her delivery details. Term and Condition – Legal agreements.
Confirm – This is sent to the admin and awaits approval.
Mobile Shopper Experience:
Mobile Shoppers can make payment using their bank account, mobile money account or Freshima voucher.
Payment
M - Pesa M - Banking
Product Info. – This are product details and Prices for both the product and the delivery charges. Payment Info– Mobile shoppers have various options for payments.
Pay – This allows the transaction to go through.
Mobile Shopper Experience:
WAP Admin experience
An improved analysis of customer purchase trend (Market Intelligence.
Admin
Approved Purchased Request – Admin is able to view invoices of purchased items by the shopper. To be delivered – Admin is able to view all approved items purchased by the mobile shopper to be delivered.
To be Issued – This is sent to the admin and awaits approval. Change Password– Admin is able to change password for security purpose.
Mobile Shopper Experience:
Mobile Shoppers have an option for their items to be delivered at their door step..
A.P.R.
Invoice – Mobile shoppers get to view name of product, Quantity and price. Also get to fill in his/her delivery details.
Mobile Shopper Experience:
Get real time data on which product as a high turn around.
Invoice Invoice – Admin is able to reject or approve the item purchased by the mobile shopper.
Mobile Shopper Experience:
Increase stability in service delivery.
Delivery Address – Mobile shoppers’ physical home / office location. Mark as Delivery – The item is approved for delivery.
Mobile Shopper Experience:
Mobile Shoppers can make payment using their bank account, mobile money account or Freshima voucher.
Payment
M - Pesa M - Banking
Product Info. – This are product details and Prices for both the product and the delivery charges. Payment Info– Mobile shoppers have various options for payments.
Pay – This allows the transaction to go through.
Mobile Shopper Experience:
Freshima Brand – Logo Identity
UI Design
WEB experience
Shoppers are empowered to vote for their favorite supermarket branch.
“My battery as ran off”
Web Shopping
Featured Products
Product Description
Products Purchase
Payments
WEB Admin experience
Featured Products
Mode of Payment SOLUTION
Cashless solution for innovating shoppers
Mode of Payment
Near Field Communication
Front Side
Back Side
Serial Number
With the card at the back of the phone, payment transactions can be made
Check Balance
NFC Transaction
Make Payments
NFC Card
How it Works
Freshima shopping Delivery
Smiles!
Thank You Powered by Virtualmobile
https://www.virtualmobile.co.ke
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