mobile gaming & gambling summit puggle pay

Easy, Responsible & Mobile

Payment methods from an end user’s perspective

iGaming

Johan Friis @

Payments

Kristofer Ekman Sinclair @

Mobile Share of Total Sales

70%

30%

10%

2%

iGaming leaders iGaming upcomers iGaming growthpotentials

e-Commerce

50%

0%

100%

Turnover in mobile Deposits via mobile

Only ~10% deposits via mobile devices

Process today

Enter full name

Enter card number

Enter expire date

Enter CVS Enter

Verified by VISA pin

Purchase completed

Enter email

Confirm email

Confirm country

Select currency

Full name, address,

cell phone no.

Gender, date of birth

Password Confirm

password

Card

E-wallet

Respecting the end-users needs

Usability

Security Functionality

54% 50%

22%

12% 11%

3%

Easiest Most secure Least expensive Do not haveother options

Later settlement Installments

Source: Dibs, 2010

Motives for choosing payment method

How do you prefer to pay Online?

Source: Distanshandeln Norden Q3 2012

38%

25% 23%

9%

5%

Invoice Bank transfer Card E-wallet Other

Other countries preference of invoice

30% 30%

38%

61%

Norway Finland Sweden Germany

Process PugglePay

Enter full name

Enter card number

Enter expire date

Enter CVS Enter

Verified by VISA pin

Purchase completed

Enter email

Confirm email

Confirm country

Select currency

Full name, address,

cell phone no.

Gender, date of birth

Password Confirm

password

Card

E-wallet

PugglePay Press send code

Enter code

Confirm purchase

i) The end-users cell phone no. is pre-filled

igamingsite

The solution

iii) The end-user enters the code & confirms

ii) A unique code is sent to end-uses cell phone

7775

Hi! This is a invoice from PugglePay. Please pay 100 EUR to BG 875-433, by the 30 of …

v) Payment is completed! - The end-user is identified (KYC – no fraud risk) - Invoice sent

Johan Friis – Sales Director

+46 (0)704 907777

+46 (0)8 121 318 46

johan@pugglepay.com

Contact