mekonomen group
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Mekonomen Group
January – March 2016
11 May 2016
2Summary Q1 2016
Favourable underlying growth in Q1 2016, despite Easter effect
The losses in Denmark have been halved compared to Q4 2015
Lower EBIT compared with Q1 2015, caused mainly by weak
EBIT in Mekonomen Sweden
3First quarter 2016
SEK 1 424 M (1 382)Revenue
SEK 149 M (169)EBITA
10 per cent (12)EBITA margin:
SEK 121 M (142)EBIT:
9 per cent (10)EBIT margin:
+3 per centRevenue growth
+9 per centUnderlying sales growth:
Sales and result- per segment
4
5MECA – first quarter 2016
EBIT: SEK 60 M (68)
EBIT margin: 12 per cent (15)
Underlying net sales: +20 per cent affected by Opus Equipment and Denmark
Opus Equipment has affected EBIT negatively by SEK 2 M in the quarter. Denmark EBIT was SEK -5 M. The losses in Denmark have been halved compared with Q4 2015.
Weaker NOK exchange rate has negatively affected the profit (translation effects)
Heavy vehicles – sales to Nobina initiated
6Mekonomen Sweden – first quarter 2016
EBIT: SEK 52 M (65)
EBIT margin: 11 per cent (14)
Underlying net sales: +5 per cent
Negative effect on gross margin, mainly driven by unfavourable product mix
The reorganisation implemented, with new workingmethods, has not yet had desired effect on sales
Implementation of the new retail store system has taken much effort from those stores where the system has beenintroduced
7Initiatives in Mekonomen Sweden
New working methods with increased presence at the customer
Management at district level instead of store level
Field sales force with focus on other workshops
Availability in local warehouses
Implementing a new retail store system
One Mekonomen – increased cooperation with affiliatedconcept workshops
8Mekonomen Norway – first quarter 2016
EBIT: SEK 27 M (35)
EBIT margin: 14 per cent (17)
Underlying net sales: +8 per cent
Weaker NOK exchange rate has negatively affected the profit (translation effects)
Decreased gross margin, driven by consumer campaignsamong other things
Increased volumes to the segment other workshops
9Sørensen og Balchen – first quarter 2016
EBIT: SEK 24 M (25)
EBIT margin: 13 per cent (13)
Underlying net sales: +2 per cent
Weaker NOK exchange rate has negatively affected the profit (translation effects)
Stable development
Good sales to consumers
10Operating expenses
59932 -4 -2 -1 624
0
100
200
300
400
500
600
700
Q1 2015 Cost increase, net, ofadditional units and
closures
Cost savingprogramme
Net salary and costinflation and lower
marketing
Other Q1 2016
MS
EK
Operating expenses Q1 2015 vs Q1 2016
11Market – Vehicle miles traveled and number of cars in the car fleet
Source: Trafa
Total mileage for passenger cars in million Swedish mile (in Sweden)
0
1 000 000
2 000 000
3 000 000
4 000 000
5 000 000
6 000 000
Antal personbilar som varit i trafik någon gång under åretCar fleet – number of passenger cars in traffic at any time during the year (in Sweden)
12Market – Newly registered passenger cars
Källa: BIL Sweden
0
50 000
100 000
150 000
200 000
250 000
300 000
350 000
400 000
Number of newly registered passenger cars in Sweden per year (2016 = estimate)
Market and growth
13
14Sales growth by customer group in the first quarter 2016- Favorable sales growth to workshop customers
Affiliated workshops
Local currency
Nominal outcome
+5%
nt via
Consumers
Local currency
Nominal outcome
+1%
Other workshops
Local currency
Nominal outcome
5%
+9% +4% +10%
15Distribution, customer groups Q1 2016- Favorable sales growth to workshops
37,2 (37,0)
19,2 (19,9)
43,6 (43,1)Consumers via affiliated workshops
Consumers via stores
Other workshops
Q1 2016 (Q1 2015)
16
Stores
20
6
22
0
23
0 25
7
25
4
23
8
19
6
19
2
19
2
18
9
18
7
18
8
77
78
74
71
71
71
70
70 71
89
86
87
87
87
86
85 85
0
50
100
150
200
250
300
350
400
450
2008 2009 2010 2011 2012 2013 2014 Q1 2015Q2 2015Q3 2015Q4 2015Q1 2016
Mekonomen BilXtraMECA Own
17
Affiliated workshops
852
910
973
1033
1094
1097
1075
1037
987
946
923
927
199 296 363 420
426
378
355
338
298
274
261
258
219
225
243
232
233
236
244
246
248
546
570
628
626
638
657
676
676
0
200
400
600
800
1 000
1 200
1 400
1 600
1 800
2 000
2 200
2 400
2 600
2008 2009 2010 2011 2012 2013 2014 Q12015
Q22015
Q32015
Q42015
Q12016
Mekonomen MekoPartner BilXtra Speedy MECA Car Service
18
ProMeister
January 2016 affected by larger proportion of products related to cold weather
7,2%6,6%
8,4%
7,4%
8,6%
10,4%
11,6% 11,7%12,2% 12,5%
11,8%
13,4%14,0%
12,7% 12,8%13,5%
11,0%
12,8% 12,8%
0,0%
2,0%
4,0%
6,0%
8,0%
10,0%
12,0%
14,0%
16,0%
ProMeister share of spare parts sale
Focus
19
20
Focus 2016
The growth is our most important focus in 2016
We continue to see the most potential for growth in our
core business to B2B customers
New working method in Mekonomen Sweden with
increased presence at the customer is expected to have
positive effects
To cost effective increase sales in Denmark
Intensified marketing efforts in Mekonomen
Sweden
Group-wide e-commerce platform for B2B
and B2C and increase the quality of our
workshops
21Customer orientation – Car owners misinformed
Do you think the new car warranties apply if you
serve at an independent workshop?
32%
36%
32%
Yes, it alwaysapplies if the work isprofessionally done
No, must serve at thedealership
Don't know
Two of three car owners are unsure of what applies on new car warranty when they serve
the car at independent workshops
Respondents in per cent (one answer alternatives)
22
Strategic focus areas
Growth and innovation
Continued focus on ProMeister, ProMeister Academy- Products och training
Strategic projects– E-commerce platform for B2B and B2C, PIM (launched Q1 2016)
– Central warehouse
Continued quality assurance of workshops and concepts
Group-wide functions- Purchasing, category, supply chain and IT
23
Examples of business initiatives
Mekonomen has signed a fleet agreement to
supply spare parts to LKAB
Heavy vehicles – sales to Nobina initiated
Sales of oils initiated to industrial customers in
Norway
24
Customer survey – Choice of workshop
Customer service, customer orientation and price are important
factors in selection of workshop
Good customer orientation and service on previous visits
Price
The workshop is expert in my car brand
The location of the workshop
Recommendations from friends
Requirements of the new car warranties
Recommendations on internet
Other
Don't know
What determines where you leave your car?
Respondents in per cent (multiple choices)
25
Customer survey – customer orientation
The customer orientation get good grades in the industry
51
37
6
1
0
5
Very good
Good
Neither good nor bad
Usually poor
Always poor
Don't know
0 10 20 30 40 50 60
How do you usually get treated at the workshop?
Respondents in per cent (one answer alternatives)
26
Consumer survey - trust
Do you trust your workshop?
79%
7%
14%
Yes
No
Don't know
Respondents in per cent (one answer alternatives)
Appendix
27
28
Earnings trend
The amounts in the table above pertain to continuing operations, except for Profit after tax and Earnings per share. For further information about discontinued operations.
29
Quarterly data
1) The key figures are calculated including discontinued operations for each quarter.2) The key figures for return on shareholders’ equity are calculated on a rolling 12-month basis for continuing operations for each quarter.
30Cash flow
31Income statement
32
Balance sheet
33
Largest owners as of 2016-03-31
Vo ting rights and
Share capitals, %
Axel Johnson company 26,5
Handelsbanken Funds 9,7
Lannebo Funds 7,7
Fourth Swedish National Pension Fund 6,2
Eva Fraim Påhlman 5,6
Kempen Funds 3,7
Columbia Funds 3,2
Ing-Marie Fraim Sefastsson 2,8
Catella Funds 1,5
Swedbank Robur Funds 1,4
Total 10 largest shareholders 68,2
Others 31,8
Total 100,0
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