media music video analysis
Post on 22-May-2015
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You Give Me Something – James Morrison
I chose to look at the first 30 seconds of this music video. I chose it because it is of a a similar genre as the song I intend to use.
The first shot is an establishing shot and it sets the scene for the entire music video by telling the audience it’s New York City.
The music video revolves mostly around daily life in the city, showing many people just going about their days. The performer walks around the city, then sets down his guitar case and begins his song, as if he is busking.
The majority of shots of non-performance last around 1.5 seconds, and when the performer is performing around 3-4 seconds.
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I have numbered each of the shots to label the order.
• Medium close-up lasts 2 seconds
• Shows performer in amongst other non-
performers • Establishing shot lasts 3 seconds
• Slow motion• Establishes setting• All non-performers• Mid-shot lasts 5
seconds• Performer performing
amongst non-performers
Lucky – Jason Mraz & Colbie Caillat
I chose to look at the first 30 seconds of this music video. I chose it because it is also of a similar genre as the song I intend to use.
The first shot is an establishing shot of a European-looking square.
The music video is set in 2 very different places. One (where Jason Mraz is) looks like an old, historic, European square. Whereas the other (where Colbie Caillat is) looks like a remote island, it does not even look like they’re on the same Continent.
The majority of shots of non-performance last around 2 seconds, and when the performer is performing around 4 seconds.I have numbered each of the shots to label the order.
The video also includes titles, the performer’s names and the song name.
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• Medium close-up lasts 2 seconds
• Sets the scene for one of the performers
• Close-up lasts 2 seconds
• Sets the scene for one of the performers
• Title names the song• Performers names are
also shown in this way
Who Says – John MayerI chose to look at the first 30 seconds of this music video. I chose it because it is also of a similar genre as the song I intend to use.
The music video is set in 2 different times of the night. The narrative shows the night that the performer is coming home from and when he is performing, the performer is at home after the night. There are lots of extras in these party scenes.
The majority of shots of non-performance last around 1 seconds, and when the performer is performing around 2 seconds.I have numbered each of the shots to label the order.
The first shot is an establishing shot of a city which we are told in the song is New York City, the time is told in this shot.
Effects such as still shots to connote photos are used.
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• Medium close-up lasts 0.5 seconds
• Shows performer and sets the scene in the
narrative • Long shot lasts 2 seconds
• Sets the scene for the performer to come in
and perform later• Snapshot lasts 1 second
• Snapshots (photos) are shown in the video in
the “night before”
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