making room for baby, beth sordi, babycenter
Post on 09-Jan-2017
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BRINGING HOME BABYBeth Sordi: Director, Product | BabyCenter
Recognize inherent rivalry
Recognize inherent rivalry
Careful and regular communication
Prepare the organization with training
Disciplined follow through
Listen to grievances, acknowledge concerns
Leverage fellow employee advocates
Transparent test results
All for one and one for all
Protect against unintended side effects
But still go fast
Anyone can stop the factory line
Enduring protection through regression tests
When using your brand, maintain trust
Keep exchange of value balanced
Partners more than rivals
We’re in this together
Patience and persistence
THANK YOU
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