living out loud: how to connect with an audience,...
Post on 18-Dec-2014
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Living out Loud: How to Connect With an Audience, Build Loyalty, Be Authen9c and
Create a Voice
Keeping it Real
1. Decide 2. Determine what’s off limits/understand implicit and
explicit “rules” 3. Iden9fy your audience, then iden9fy with them 4. Engage/respond/react before pon9fica9on 5. Laugh at yourself and have a sense of humor 6. Thank, create, share, ask, answer, recognize, promote
7. Mul9ple, integrated plaYorms, mul9 media 8. Research, provide new content 9. Find a posse 10. Be an evangelist
Crowdsource to Create Community
More Crowdsourcing…
Keeping it Real
1. Decide 2. Determine what’s off limits/understand implicit and
explicit “rules” 3. Iden9fy your audience, then iden9fy with them 4. Engage/respond/react before pon9fica9on 5. Laugh at yourself and have a sense of humor 6. Thank, create, share, ask, answer, recognize, promote
7. Mul9ple, integrated plaYorms, mul9 media 8. Research, provide new content 9. Find a posse 10. Be an evangelist
Authen9city Resonates: Sh*t My Dad Says
create, share, ask, answer, recognize, promote
Mul9ple PlaYorms, New Content
Chris Brogan Says Don’t Be Boring!
• Mix personal and professional • Talk about the space, not you • Share the spotlight • Talk about great causes • Don’t brag (too much) • Add pictures, sound and video • Be helpful • Be brief
Let’s connect
• carmen@tweetajob.com • @peopleshark
• hhp://people‐shark.blogspot.com/
• hhp://www.linkedin.com/in/carmenhudson
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