lecturer: gareth jones. if you don’t understand- please tell me! if you want to know more about...

Lecturer: Gareth Jones

If you don’t understand- please tell me! If you want to know more about anything- please ask! If you would like another example- please ask! Don’t copy your class mates’ work- do your own. In short, make sure you understand and if you don’t-

Monday, 16 March 2009Management Information Systems (BUS-

141 MIS) 2

如果你没有听懂我说的话 , 请让我用其他方式解释

不懂是不丢脸的如果你需要翻译 , 我们可以一起来不要考试作弊好吧？

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Lectures:◦ 12 lectures at 2 hours 30 minutes each◦ 1 lecture in presentation skills and examination review◦ Each lecture will cover things relevant to your case study and

examination◦ The course is intensive so make sure you attend every class-

it’s in your best interest!

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Group Project (40%)◦ You will be put into groups of 4-5 and follow a real life case

study from the Chinese Traditional Medicine (中药 ) Industry◦ The project should be done day-by-day after each class◦ Final submission on Tuesday 31st March (30%)◦ You will give a presentation on your project (10%)◦ You will be required to assess each of your classmates in your

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Final Examination (60%)◦ Your final exam will be based on what we discuss in lectures◦ It will comprise of 3 sections:

Multiple choice (40%) Short Answers (40%) Essay Question (20%)

◦ We will go through exam type questions every lecture

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Introduction to MIS◦ What information systems are.◦ The need for information systems in running and managing

businesses today.◦ What information systems skills and knowledge are essential.◦ How to perform a management overview and generate a

business case for MIS

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Information Systems in the Enterprise◦What enterprises are.◦Major systems and functions in a business.◦How these functions support business processes.◦Business process integration.◦Enterprise applications.

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Organisations and Management Strategy◦Managements’ understanding and responsibility in the

build and use of MIS.◦Organisational impact of MIS.◦How MIS supports management activities.◦How business’ can use MIS to gain competitive

advantage.◦How to overcome organisational inertia.

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E-Commerce and Ethics◦What is e-commerce?◦How e-commerce has changed the way businesses

operate.◦How e-commerce aligns with business processes.◦An introduction to ethics in MIS.

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Hardware and Software in the Enterprise◦Hardware and software capabilities needed for

MIS.◦The organisation of this hardware and software.◦The selection criteria and management of these

enterprise assets.

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Data Resources and Telecommunications◦Current problems with information

mismanagement◦How Database Management Systems (DBMS) can

help organisations manage their information.◦The tools and techniques to facilitate the above.◦How telecoms can support MIS.

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Networks and Internet◦Current network types and organisation.◦What internet is.◦How the internet works.◦Current web technologies.◦How computer networks and the internet can

support MIS.

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Business Process Integration and ERP◦What enterprise applications are.◦How enterprise applications can be used.◦Supply chain management, logistics management

and customer relationship management (ERP).◦The implementation of the above in an

organisation.

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Organisational Redesign◦How new MIS’ affects organisations.◦How to ensure the new MIS aligns with a

company’s strategy and ethos.◦The steps and techniques required to undergo the

organisational change.

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Knowledge Management and Decision Making◦What is knowledge management◦What types of systems are used to facilitate knowledge

management◦The enterprise wide value of knowledge management

systems.◦What decision support systems are and how they can

support business decisions.

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Change Management◦What is change management?◦How change management can assist in providing

tangible benchmarks from which to measure the effectiveness of MIS.

◦Strategies for change management during system implementation.

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Information Systems Security and Control◦Why IS need security and control.◦What type of security and control is available?◦The techniques required to implement these

necessary safe guards. Lectures over… preparation for presentation

and examination

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Take notes in class- this is very, very important Review your notes after every class Translate words you don’t know on the day you come

across them (translating 50 new words the day before the exam isn’t a good idea!)

Do the group assignment every day Ask your class mates, or myself if you don’t know

something Set up a QQ discussion group for this class

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Email: g.jones@gjit.co.uk◦ Please email any questions that you have outside of the class,

in the class feel free to ask as many questions as you need to! Lets get started!

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Manchester United win the 2009 Carling Cup Final on penalties…

Assisted by an iPodHow can a football team win a match

using an iPod?

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Immediately before the penalty shootout, goal keeper Ben Foster watched videos of Tottenham players taking penalties with the Man. United goalkeeping coach.

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Sport today is big business and needs effective MIS to support it- Manchester United are set to reveal record turnover of more than £300 million when they publish their accounts for the year to June 2008

Football, basketball, athletics, rugby all use MIS to support their business at the top level

Football penalties aside, why and how?

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Huge salaries (some football players earn 1’000’000 元 every week!), travel costs, logistics, marketing and need to increase revenue by improving employee performance.

High resolution, organised video allows teams to review games, study opposition, develop new tactics and scout new players more efficiently.

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Synergy Sports Technology’s tools help collect, organize, and distribute video of NBA games as well as enterprises in financial and banking sectors.

Demonstrates IT’s role in reducing cost, organizing data, and increasing efficiency.

Illustrates the emerging digital firm landscape where businesses can use tools to analyse critical data.

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US clothing and home ware giant JCPenny use effective MIS◦ Shared information with it’s Hong Kong supplier TAL Apparel

Ltd.◦ TAL forecast and ship based on sales◦ JCPenney have no inventory

Amazon◦ Started with books, now sells a huge variety of different stock◦ No profits for 5 years◦ 615 million visitors annually by 2008 ◦ $10.7 billion in 2006

Taobao◦ Connects buyers and sellers from all over China

eBay◦ Connects buyers and sellers around the globe

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Information Systems knowledge is essential for ordinary people and managers

Organisations need information systems to survive and prosper

Information systems connect the globe Information systems change the way people conduct

business

Monday, 16 March 2009Management Information Systems (BUS-141 MIS) 29

• Internet and global communications has greatly reduced economic and cultural advantages of traditionally more economically developed countries

• Drastic reduction of costs of operating and transacting on global scale

• Competition for jobs, markets, resources, ideas

• Dependence on imports and exports

• Requires new understandings of skills, markets, opportunities

• Economic crisis has made this globalisation more apparent- China buying more of America’s debt for example

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From the beginning of the 20th century to present day the US economy has seen the ‘knowledge based industries’ grow from a mere 15% to around 60%

China is experiencing this change also, despite a huge manufacturing industry, with annual growth in knowledge based industries.

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• Businesses invests in IT to achieve six important business objectives1. Operational excellence

2. New products, services, and business models

3. Customer and supplier intimacy

4. Improved decision making

5. Competitive advantage

6. Survival

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Improved efficiency results in higher profits

Information systems and technologies help improve efficiency and productivity

◦ E.g. Wal-Mart (沃尔码 ):

Power of combining information systems and best business practices to achieve operational efficiency—and $348 billion in sales in 2007

Most efficient store in world as result of digital links between suppliers and stores

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iPhone, Google Android, Blackberry◦ Allow global communications for businesses and consumers◦ Vastly increasing web based internet usage

Digital cameras, flash memory, Amazon Kindle???◦ Replaced analogue cameras and portable CD players◦ Needed effective R&D through MIS◦ Flexibility through MIS to survive

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• Customers who are served well become repeat customers who purchase more

• Mandarin Oriental hotel

• Uses IT to foster an intimate relationship with its customers, keeping track of preferences, much the way Amazon does online.

• Close relationships with suppliers result in lower costs • JCPenney

• IT to enhance relationships with it’s supplier in Hong Kong

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• Often results from achieving previous business objectives

• Advantages over competitors:• Charging less for superior products, better performance, and

better response to suppliers and customers

• China’s train system: can you imagine going online to find out how many train tickets were left, and then buy them online?!

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• Businesses may need to invest in information systems out of necessity; simply the cost of doing business• Keeping up with competitors

• Citibank’s introduction of ATMs (自动柜员机 )

• Regulations and reporting requirements• Sarbanes-Oxley Act (tighter controls on public companies) (tighter controls on public companies)

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• Information Technology (技术情报 ): The hardware and software a business uses to achieve objectives

• Information System (信息系统 ): Interrelated components that manage information to:

• Support decision making and control• Help with analysis, visualisation, and product creation

• Data: Streams of raw facts• Information: Data shaped into meaningful, useful form

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• Activities in an information system that produce information such as:

• Input• Processing• Output• Feedback

• In short, interrelated components that modify in some way and distribute information

• IT’s not just computers!!!

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• Information systems literacy• Includes behavioral and technical approach

• Computer literacy• Focuses mostly on knowledge of IT

• Management information systems (MIS)• Focuses on information systems literacy• Issues surrounding development, use, impact of information

systems used by managers and employees

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• Three dimensions of information systems:

• Organisations

• People

• Technology

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• Organisations• Coordinate work through structured hierarchy and business

processes• Business processes: Related tasks and behaviors for accomplishing

work• E.g. Fulfilling an order• May be informal or include formal rules

• Culture embedded in information systems• E.g. UPS’s concern with placing service to customer first

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• Management• Information systems require skilled people to build, maintain, use

them• Employee attitudes affect ability to use systems productively• Role of managers

• Perceive business challenges• Set organizational strategy• Allocate human and financial resources• Creative work: New products, services

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• Technology• IT Infrastructure: Foundation or platform that information

systems built on• Computer hardware• Computer software• Data management technology• Networking and telecommunications technology

• Internet and Web, extranets, intranets• Voice, video communications

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Organisation◦ Distributed decision making◦ Effective processes

Management◦ Understanding of the importance of change◦ Supportive culture

Social◦ IT Infrastructure◦ Standards◦ Education◦ Regulations

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A ‘socio-technical’ approach◦ Combination of:

Computer science Management Science Sociology

Works holistically () to a goal of organisational improvement

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Removing unnecessary layers of management:

Giving more autonomy (power to make decisions) to low level staff

Cultural differences? China vs. UK/US

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Allows people to work via their ‘home office’, train, plane or any location

Using:◦ The internet (Email, Skype, video conferencing, BlackBerrys,

Instant Messaging (MSN, QQ) ) Advantages / Disadvantages to this? Cultural differences?

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Companies have more information on consumer needs and can shift to respond to market trends

Small companies can outsource and co-operate with other businesses to compete with larger enterprises

Less reliance on cumbersome manual processes and less impact on through organisational change

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Return on Investment Effective use of Technology Globally Sustainable Adaptable Technology Safe and Ethical

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Why are MIS essential?

What is an information system?

What changes to MIS bring to organisations?

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Should Information systems be left to computer specialists?◦ Why / Why not?

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Anhui Pharmaceutical Co., Ltd was established in 2000 A private science and technology enterprise which

combines manufacturing, science and research. Company currently has 500 staff Currently no MIS System Orders and customers dealt with in person or using

phone calls

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Review the lecture notes and new terms and I’ll see you tomorrow.

Any questions please email me.

141 MIS) 57

lecturer: gareth jones. if you don’t understand- please tell me! if you want to know more about...

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