journey to baby-friendly initiative designation national bfi symposium april 2015

Journey to Baby-Friendly Initiative Designation

National BFI Symposium April 2015

Objectives

1. Participants will become familiar with components of Toronto Public Health’s Baby-Friendly Initiative (BFI) Journey and work to sustain designation including lessons learned.

2.Participants will identify elements of Toronto Public Health’s BFI Journey that their organization can adapt and implement as they work towards BFI designation.

Information about Toronto

•12 birthing hospitals in Toronto

•30,500 births per year to Toronto residents

Information about Toronto Public Health

•1800 Toronto Public Health Staff

•400 Staff providing services to prenatal and postnatal families

•245 PHNs providing infant feeding services

Our Baby-Friendly Initiative Journey

BFI Organizational Chart

Education Plan and Training Record

Baby-Friendly Initiative - Training Record

Directorate: ______________________________ Service/Program Area: _______________________________ Manager/Supervisor: _______________________________

Team Member Name

Date Completed Signature

Please return to Susan Gallagher by November 30, 2012

via e-mail sgallag@toronto.ca or inter-office courier to 1530 Markham Rd, Floor 6

•Workshops

•E-learning Modules

•Team Activities

•Independent Learning

Revised Breastfeeding Protocols andE-learning Modules

Independent Learning

Review for External Assessment

Role of the BFI Champion

Document Review

BFI Designation

TPH achieved BFI Designation in TPH achieved BFI Designation in January 2013 January 2013

Next Steps

Creation of a BFI Sustainability Plan

Breastfeeding in Public Campaign

Campaign Website:

• Video• Testimonials• Social Media

Feeds• Contest Rules

www.tph.to/breastfeeding

Lessons Learned on Our BFI Journey

•Do self-assessment and identify gaps•Ensure senior management support and resources allocated•Put organizational structure in place to support the work •It is all in the name

•Increase # of BFI Champions•Be creative•Regular reminders to staff•Utilize OBC/BCC expertise•Document your work•Time flies

YouuoiuouoiuiuYo•You can do it! Don’t give up!

For more information, please contact:

Jill MatherHealth Promotion SpecialistToronto Public Health416-338-8681jmather@toronto.ca