jim hance writing-design services
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Call (813) 465-8165 j-hance@wowpromotions.com • P.O. Box 13745 • St. Petersburg FL 33733
J I M H A N C E G R A P H I C C O M M U N I C AT I O N S • WOWPROMOTIONS.COM
Copywriter – Graphic Designer experienced in producing branded ‘old school’ publications, marketing collateral, sales presentations, web projects, project proposals, trade show exhibits, ads and dance event promotion. Accomplished:
• Design Makeovers of publications for verifiable increases in circulation
• Branding of marketing collateral and publications for top visitor destination
• Produced 4 Proposals resulting in $3.75 billion in military contracts
• Write and Produce e-Newsletter on artists and events every month
Making publications beautiful, easily understandable, and remembered.
Engage. Inform. Convince. Tear off and save.
About JHGC Case Studies Right PricingIdeas Are Things Timeline andBudget
Vol. 3, No. 8 April 16 – 30, 2015 FREE
Largest Circulation in Estero
PRSRT STDU.S. POSTAGE PAID
FT MYERS, FLPERMIT #980
RESIDENTIAL CUSTOMERECRWSS
Artist Anne Chaddock has been working, teaching and exhibiting all her life. In “Sunny Line Up” she expresses her joy in the painting experience which she shares with her students. Turn to page 23 to learn more.
Page 18
When Tennis Is Not Enough 18
Dispelling The Misconceptions 26
A Fun Escape 28
The Unexamined Golf Game 29
Vol. 6, No. 7 April 1 – 15, 2015 FREE
Largest Audited Circulation in North Naples and Bonita Springs
S O U T H W E S T™
PRSRT STDU.S. POSTAGE PAID
FT MYERS, FLPERMIT #980
RESIDENTIAL CUSTOMERECRWSS
Armed with colored chalks and pastels, Jane Portaluppi Durand transforms the street pavement into a large-scale canvas. The final work of art is fleeting, left to the elements with memories held by an admiring public. Turn to page 37 to learn more.
At The Helm At BSU 8
Forbes To Run In District 6 10
The Voice Of Southwest Florida 12
Turtles Looking For Artists 42 Page 16
Siesta Key Visitor Maps and 100-page Visitor Guide
Winning $3 Billion Contract Proposal to Air Force Center for Engineering & Environment
Southwest Spotlight News Magazines (Naples, Bonita Springs, Estero)
West Palm Beach UCO Reporter
Call (813) 465-8165 j-hance@wowpromotions.com • P.O. Box 13745 • St. Petersburg FL 33733
J I M H A N C E G R A P H I C C O M M U N I C AT I O N S • WOWPROMOTIONS.COM
Infographics distill complex information into pictures that are easy to understand and remember.
• Ocean of Possibilities Map plots life goals for which a wealth manager can help you plan.
• Hard Hat creates a friendly theme for a construction management contract proposal.
• Performance Based Fees gauge shows compensation (to stock ad-visors) follows the performance of investments, implying that inves-tors in these funds have less risk of loss because advisors will lose compensation if investors lose.
• Resort Self-Tour Map identifies the best locations for a wedding ceremony and reception. Each numbered bullet is keyed to a photo of the location.
Ideas Are Things #1 — Infographics Explain It Better
About JHGC Case Studies Right PricingIdeas Are Things Timeline andBudget
Call (813) 465-8165 j-hance@wowpromotions.com • P.O. Box 13745 • St. Petersburg FL 33733
J I M H A N C E G R A P H I C C O M M U N I C AT I O N S • WOWPROMOTIONS.COM
About JHGC Case Studies Right PricingIdeas Are Things Timeline andBudget
Effective Presentation“Thank you for your hard work on this presentation. We love what you’ve done!”
— Sr. Market Advisor, Sempra Energy
Ideas Are Things #2 — Presentations That Really Sell!
Convention Bureau Sales Presentation
$50 Million Winning Contract Presentation
Sempra Energy Commercial Rate Plans
Presentation
Small Business Networking Presentation Raymond James Corporate Presentation
Call (813) 465-8165 j-hance@wowpromotions.com • P.O. Box 13745 • St. Petersburg FL 33733
J I M H A N C E G R A P H I C C O M M U N I C AT I O N S • WOWPROMOTIONS.COM
Traditional Fees Under Pressure —It May Be Time to Consider
Performance-Based Fees
The appeal of performance-based investments to sophisticated and savvy investors appearsto be on the rise and a school of thought is taking root that the fees clients pay to investment
managers should be tied to the underlying performance of their funds wherever possible.
A performance based business approach establishes a tangible measure of your success.While you can’t guarantee performance, you can assure investors that money managers are
compensated for their performance measured against a meaningful benchmark.
That’s differentiation your clients can’t miss.
Looking for a competitive advantage? You’ve come to the right place. Let Dunham & Associates Investment Counsel, Inc. help you win the battle for affluent clients.
Dare to be different. Call 866-276-9534 now to discover our difference.
W W W . D U N H A M . C O MPhone 866-276-9534
For Broker/Dealer Use Only
Ideas Are Things #3 — Some Necessary Promotional Tools
About JHGC Case Studies Right PricingIdeas Are Things Timeline andBudget
Product Packaging and Brochures
Abbott Pharmaceuticals Stent Product Info Cards for Physicians
Resort Wedding Guide and Catering Menu
Visitors Guide
Email Marketing for Regional Leadership Conference (left) and Investment Broker (above)
“In addition to the design skills [Jim} brings to projects on which
he works, he is an active participant in the creative process and keeps things moving. I would
work with Jim again in a hearbeat.” — Stuart Rockett, Copywriter
Call (813) 465-8165 j-hance@wowpromotions.com • P.O. Box 13745 • St. Petersburg FL 33733
J I M H A N C E G R A P H I C C O M M U N I C AT I O N S • WOWPROMOTIONS.COM
UCO Reporter is the official monthly newspaper for a retirement community, and its staff is mostly volunteer. The challenge lies in working with new volunteers every month who don’t know what to do, and therefore deadlines for content may not be met and content may not be correct as provided.
Many Successes:• Proposed and implemented new design
standards in Jan. 2013 when taking over
• Produced a Style Guide document for staff
• Successfully met every press deadline and provided a professional look to the newspaper each issue
• Improved quality has resulted in increased readership, advertising volume and income, say the publishers!
• Size of paper is at 64 pages+ in summer months when half of the 17,000 residents are gone
• Hired a professional ad manager to ensure ads are accounted for and billed appropriately
Case Study #1 — UCO Reporter Newspaper (West Palm Beach, FL)
About JHGC Case Studies Right PricingIdeas Are Things Timeline andBudget
Examples of Content
Style Guide
Call (813) 465-8165 j-hance@wowpromotions.com • P.O. Box 13745 • St. Petersburg FL 33733
J I M H A N C E G R A P H I C C O M M U N I C AT I O N S • WOWPROMOTIONS.COM
About JHGC Case Studies Right PricingIdeas Are Things Timeline andBudget
Took over layout and production of the newsprint interior of a quality gloss-wrapped newspaper serving Bonita Springs, FL in November 2012.
Successes:• Improved quality and consistency by applying
paragraph and character styles throughout
• Reduced the number of proofs required to about half by reducing errors, says the publisher
• Successfully launched and produced a second newspaper for Estero, FL in October 2013
• Took over production of the gloss wrap in March 2015, and re-sized the trim and live print area of all pages to correct bindery problems that had gone unaddressed
• Took over production of all in-house produced ads, making us one-stop shopping for both ads and editorial work
• A third edition for Naples, FL will launch in October 2015
Case Study #2 — Southwest Spotlight Newspapers (Naples, FL)
Vol. 3, No. 8 April 16 – 30, 2015 FREE
Largest Circulation in Estero
PRSRT STDU.S. POSTAGE PAID
FT MYERS, FLPERMIT #980
RESIDENTIAL CUSTOMERECRWSS
Artist Anne Chaddock has been working, teaching and exhibiting all her life. In “Sunny Line Up” she expresses her joy in the painting experience which she shares with her students. Turn to page 23 to learn more.
Page 18
When Tennis Is Not Enough 18
Dispelling The Misconceptions 26
A Fun Escape 28
The Unexamined Golf Game 29
Vol. 3, No. 7 April 1 – 15, 2015 FREE
Largest Circulation in Estero
PRSRT STDU.S. POSTAGE PAID
FT MYERS, FLPERMIT #980
RESIDENTIAL CUSTOMERECRWSS
Armed with colored chalk and pastels, Jane Portaluppi Durand transforms the street pavement into a large-scale canvas. The final work of art is fleeting, left to the elements with memories held by an admiring public. Turn to page 25 to learn more.
Page 8
A Fish Tale And A Picnic 10
At The Helm At BSU 13
The Voice Of Southwest Florida 14
What’s All The Hype Over Gluten 31
Vol. 6, No. 7 April 1 – 15, 2015 FREE
Largest Audited Circulation in North Naples and Bonita Springs
S O U T H W E S T™
PRSRT STDU.S. POSTAGE PAID
FT MYERS, FLPERMIT #980
RESIDENTIAL CUSTOMERECRWSS
Armed with colored chalks and pastels, Jane Portaluppi Durand transforms the street pavement into a large-scale canvas. The final work of art is fleeting, left to the elements with memories held by an admiring public. Turn to page 37 to learn more.
At The Helm At BSU 8
Forbes To Run In District 6 10
The Voice Of Southwest Florida 12
Turtles Looking For Artists 42 Page 16
Examples of Content
Call (813) 465-8165 j-hance@wowpromotions.com • P.O. Box 13745 • St. Petersburg FL 33733
J I M H A N C E G R A P H I C C O M M U N I C AT I O N S • WOWPROMOTIONS.COM
“James Hance has consistently provided beautiful graphics and the most organized and efficient [Cajun and zydeco music website] here in Southern California. The quality and consistency of James’ work has always impressed me. He single-handedly took on the task of developing a [Cajun and zydeco music] website in Florida and has done a wonderful job. Its creation has led to increased accessibility and visibility [for] the genre, to the delight of all who love the music and dance…. I strongly recommend Mr. Hance. He’s experienced, intelligent and sensitive to the needs of his clients and the communities he serves.” — Karen Redding, Owner, Printing Company
About JHGC Case Studies Right PricingIdeas Are Things Timeline andBudget
Case Study #3 — Web/Social Media Dance Event Promotion
Florida Home Page
Florida C-Z Facebook Page Disco Today Facebook Page
Florida C-Z Update! Monthly Newsletter
San Diego Home Page
Newsletter Archive Page Dance Instructor Page Mobile Phone Pages
Call (813) 465-8165 j-hance@wowpromotions.com • P.O. Box 13745 • St. Petersburg FL 33733
J I M H A N C E G R A P H I C C O M M U N I C AT I O N S • WOWPROMOTIONS.COM
About JHGC Case Studies Right PricingIdeas Are Things Timeline andBudget
Right Pricing for Your Project Starts at $25*
$50 Million Winning Presentation“Thank you, Jim, for the great job you did on the PowerPoint presentation. We won the $50 million contract. Another award-winning presentation! We couldn’t have done it without you.” — Vice President of Marketing, Project Resources, Inc.
*Existing projects have priority which may cause a time delay in production. Any date promised will be honored. Call for quote on other projects.
PROJECT DESCRIPTION COST
Business Card Artwork Layout with my fonts, your logo, 1-up, .pdf provided $25
1/8th Page B/W News Ad Designed to publisher’s specifications, .pdf file provided $25
PowerPoint Slide Your logo art and marketing message in 1 slide, .ppt file $25
Photo Improvement (Any Size) Remove background, adjust for pleasing color, sharpen, .psd/.jpg files $25
Graphical Website Banner Photo or graphical header, sized, optimized, .ai/.psd/.jpg/.gif files $25
Vector Art Map Your business location with nearby landmarks, .ai/.pdf files $25
Publisher’s Rate Card Ad sizes, due dates, prices and submission info, .pdf file $25
Call (813) 465-8165 j-hance@wowpromotions.com • P.O. Box 13745 • St. Petersburg FL 33733
J I M H A N C E G R A P H I C C O M M U N I C AT I O N S • WOWPROMOTIONS.COM
Harness the power of “wow!” in your next publication, promotion, presentation, graphic or marketing communication project. Call me at 813-465-8165.
• Publications, websites, proposals and presentations with 24 pages of content will typically have a 7-day production cycle. If content needs to be written, the timeline may be longer.
• Please contact me at 813-465-8165 or email j-hance@wowpromotions.com for a free cost estimate of your project. Please be prepared to provide a detailed description of all deliverables you need.
• Be aware that the second half of each month may be entirely blocked out with prior publication commitments.
The Heart of the Message“Jim has an amazing way to get to the heart of what you want to communicate. He can take the roughest of ideas, ask some really thoughtful questions, and design something that says more than you ever imagined it would.” — Executive Director, Lakeside’s River Park Conservancy
Content Writing
Collect Photography
Ad Sales and Ad Builds
Layout (with placeholders for ads)
Layout (with ads)
Editing and Proofreading
Proof#1
Proof#2
Proof#3
LastProof
97 8 10 11 12 13 14 15
About JHGC Case Studies Right PricingIdeas Are Things Timeline andBudget
Typical Project Timeline
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