instructional design: what it is, what it isn't

Instructional

Design:

What It Is. What It Isn’t.

Three Things

1. What design teams typically do

2. Snapshot of other local design

teams and design teams around

the nation

3. Lessons learned from the PT5

Design Team

Instructional Design is an

organized approach to

developing, designing, and

delivering course content.

Design projects begin with an

identified problem.

A solution to the problem is

addressed in the project scope.

Success is measured by

predetermined variables.

What Instructional

Design Is Not

Blackboard

Instructional Design is not…

Uploading

Converting

or

or

What Instructional

Design Is

Design projects begin with an

identified problem.

A solution to the problem is

addressed in the project scope.

Success is measured by

predetermined variables.

Co

mm

on

De

sig

n

Pro

ble

ms

•Navigational

•Multimedia

•Digital resources

•Assessment

•Pedagogical

NavigationStudents complain materials are hard to locate or course looks outdated?

• Redesign course navigation and create consistent content structure

• Redesign all presentation materials with consistent template

• Build complete course in a Bb sandbox to zip for reuse

Multimedia

Course media comes

from various

locations and needs

better organization?

Instructor wants to

flip course instruction

and activities?

• Create a branded

location for course

media – YouTube,

Vimeo, or iTunesU

• Script essential

instruction, create a

recording timeline, edit

and produce, organize

on a course channel

(above)

Digital ResourcesDigital course texts

come from various

locations?

Digital content curated

from Open Educational

Resources?

Faculty author their own

content?

• Collect digital files and

produce a single course

publication

• Curate OER content

into a single course file

or publication

• Design and publish a

digital companion to

their course

AssessmentStudents consistently fall short of specific learning outcomes?

Textbook assessment cartridge has more capability than is being used?

Assessments are ready for review?

• Create interactive benchmark assessments for key learning outcomes

• Review assessment cartridge options for creating quiz and test banks

• Curriculum map the course content alignment to assessment

PedagogicalProcedural course –mastery of skills

Case study course –application of skills

Conceptual course –instruction of concepts

• Audit content for depth of procedural rehearsal and feedback prior to mastery

• Build media rich case study materials and authentic assessments

• Appraise instructional content and develop aligned teaching material

Co

mm

on

De

sig

n

Pro

ble

ms

•Navigational

•Multimedia

•Digital resources

•Assessment

•Pedagogical

What Other

Instructional Design

Teams Say About

Themselves

University of Wisconsin-Stout

Purdue

San Diego State University

Roosevelt University

Montana State University - Billings

Duke University School of Nursing

Weber State University

University of Illinois at Urbana Champaign

Kent State

California Baptist University

Middle Tennessee State University

Brown Wisconsin - Madison

University of Wisconsin-Milwaukee

Penn StateChatham University

Rio Hondo College

Baker College

Loyola Marymount College

Tulsa Community College

University of Maryland – Baltimore County

Baldwin Wallace University

University of Arkansas – Fort Smith

Western Wyoming Community College

University of Redlands

Iowa State University

Azusa Pacific University

Cal Poly - Pomona

Auckland University of Tech

Instructional Design Snapshot

1. What is the reporting structure of your design unit?

2. What best describes how design projects are selected at your institution?

3. Which roles comprise your Design Team?

4. What best describes who completes the design project?

5. Describe the breadth of your design team's support.

6. How many total members are part of your design team staff?

Reporting

Line for

Instructional

Design

Services

Academic (Provost, Academic

Affairs, Dean)47%

Institional Technology

(CTO, CIO, IT)41%

Self Contained Unit6% Other

6%

Who

Determines

ID Projects?

Faculty55%

Program Chairs17%

Deans21%

Faculty + Dean4%

ID Team3%

Design Team

Roles

0 5 10 15 20 25 30

Other

Outside Agency

Librarian

Design Lead

Faculty Subject Matter Expert(SME)

Instructional Technologist,Specialist

Instructional Designer

Design

WorkloadFaculty SME completes the work: Design Team trains

36%

Design Team completes the work: Faculty SME provides

content17%

Combination of Design Team +

SME36%

Other11%

Design

Team Staff 10+12%

8-9 people0%

6-7 people17%

4-5 people46%

2-3 people25%

Azusa Pacific

Loyola Marymount

Cal Baptist

Cal Poly - Pomona

University of

Redlands

San Diego

State University

Online Course Development: We work

with subject matter experts to design and

develop 100% online courses.

Faculty Support: We assist faculty who

want to integrate technology into their

face-to-face or blended courses.Instructional Design is still fairly new however

our School of Education (SOE) has pushed

forward with many hybrid and online courses.

Because our campus is at 2 different places

(SOE and everyone else), the support is also

split. SOE is focused on creating standards

and implementing Quality Matters, keeping

the Instructional Designer in a consulting

role. We also have Instructional

Technologists who will facilitate training. The

goal is for this to be a faculty directed and

owned process for the University with

training/consultation from Instructional

Technologists and Designers.

Cal State

San Bernardino

The entire university and extended

university are supported by our design

team.

As part of the instructional technology (IT)

team, I provide professional development

(face to face, blended, and fully online),

individual consultation, and collaborative

instructional design services to faculty within

the division.

I personally support a specific college

80% of my time and the entire

university 20% of my time. The majority

of instructional designers on my

campus support the entire university.

Our department supports the entire university

and as the instructional designer I work

mainly with faculty but will try to gather data

from students to better help in the designing

process.

Faculty submit a request for Instructional

Design services, 2 team members receive

the requests and bring the info to a weekly

meeting of the eLearning team. The team

evaluates workloads and determines who

will take on each request. (In addition to

current workload, individual colleges, faculty,

type of request, etc...are all considered when

assigning new requests.)

PT5 Instructional

Design Team –

Lessons Learned

1. To improve the technology literacy of

future educators by modeling exemplary

use of learning technologies in their

teacher preparation program

2. Improve program completion and

graduation rates of future teachers from

community college to 4-year college

PT5 • Title V • HSI • Part A

Grant

Objective5This goal has been addressed with a 2-prong approach:

1. Instructional Designers paired with with Lead Instructors

2. Professional Development with all Educational Studies Instructors & Curriculum Lab Specialists

by 2016, a

minimum of 11

Educational

Studies courses

will be redesigned

to include

technology rich

course content in

both on ground

and hybrid

delivery.

Budget

Year 1 Year 2 Year 3 Year 4 Year 5 Total

Personnel $156,578 $169,810 $183,350 $185,750 $196,663

Non Personnel

$43,422 $55,190 $41,650 $39,250 $28,337

Total $200,000 $225,000 $225,000 $225,000 $225,000 $1,200,000

#1 Problem Identified by ID Team

Leads:

Faculty SME’s meeting

project timelines.

Instructional design is intensive work which requires time

The project moves at

the pace of the SME

Instructional

Design:

What It Is. What It Isn’t.