insights from the mace operations survey larry dowell, dowell management 1

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Insights from the MACE Operations Survey

LARRY DOWELL, DOWELL MANAGEMENT

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Chamber Operations Survey

2015

2

3Larry Dowell, Executive Director - MACE

• Former President/CEO of the Saint Paul Area Chamber of Commerce

• Founded Dowell Management in 2007

• Nearly 40 years in organizational business management

Products:o Full Association Managemento Strategic Planningo Executive Search

4

About MACE

Founded in 1972, serves six-state regionIowa, Minnesota, Nebraska, North Dakota, South Dakota, Wisconsin

Purpose is three-fold• Provide continuing education opportunities• Facilitate connection with industry peers• Develop a regional ethic among chambers of commerce

Expanded Product Line• Annual Conference• Biannual Compensation & Benefits Survey• Biannual Operation Survey• Membership Satisfaction Survey• Newsline•Advocacy Alliance

Survey Categories

• Organizational Structure and Function

• Governance

• Membership

• Communications

• Staffing & Continuing Education

• Events

• Public Policy and Political Action

• Financials

*Information is organized by state, budget size, and year

5

State Participation

WI 26%, 40

IA 18%, 28

MN 31%, 48NE 15%, 23

SD 10%, 15

MethodologySelf reporting, sampling, corrupt data

Who was surveyed• Iowa, Nebraska, Minnesota, South Dakota, Wisconsin

6

Organizational Structure & Function

21%

79%

Yes No

• 4.5% of chambers in the $50-$100k category have foundations

• 60% of chambers in the $1 million+ category have foundations

Does your chamber have a foundation?

7

Organizational Structure & Function

38.00%

57.50%

5.00%

Title of Chief Paid Exec-utive

CEO/President Executive Director Other

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Organizational Structure & Function

Title of Chief Paid Exec-utive

9

Governance

77%

23%

Yes No

Does your chamber have a Board of Directors job description?

10

Governance

78%

22%

Single Slate

During your last Board of Directors election, what was the election process?

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Governance

79%95%

79%

7%28%

79%92%

67%

9%34%

What types of insurance does your chamber carry?

2015 2013

2015 2013

2015 2013

2015 2013

2015 2013

12

Membership

Will you be increasing the dues rate for existing members in 2015?

48%52%

Yes No

13

Communication

Weekly Bi-monthly Monthly Quarterly As needed

33%

8%

51%

7%

0%

42%

6%

48%

4%1%

Frequency of member newsletters

2013

2015

14

2006 2008 2010 2012 2013 20150.5

11.5

22.5

33.56.

5

years

Average employee tenure is

Regardless of size of

chamber

Average number of staff

15Staffing & Continuing Education

Staffing & Continuing Education

7%

What was your chamber’s employee turnover rate in the last complete fiscal

year?

18%

20152013

16

Events & Programs

Certificates of Origin

Printed Directories

Chamber Bucks

Workforce Development

Golf Tournament

Leadership Program

Young Professional Program

0% 10% 20% 30% 40% 50% 60% 70% 80% 90%

62%

69%

78%

18%

82%

58%

44%

Which of these programs does your chamber currently offer?

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Events & Programs

81%

19%

Do you charge different member and non-member rates for events?

Yes

No

35%

Average non-member event price increase

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Public Policy & Political Action

Federal

State

Local

None

0% 10% 20% 30% 40% 50% 60% 70% 80% 90%

24%

56%

80%

18%

At which levels of government does your organization advocate on behalf of members?

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Profitability

2008

2010

2012

77%

55%

71%

2013

69%

047%Dues Revenue

49%Non-Dues Revenue

Average dues vs. non-

duesRevenue

2015

75%

20

Financials

None of the Above

Audit

Review

Compilation

0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%

10%

29%

45%

16%

At the end of the last fiscal year, which of the following did your organization perform?

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Operations Survey Conclusion

Chambers who participated will received a code for a complimentary copy. Those who did not participate can purchase the report for $45

Chambers desiring custom reports or specific data requests should be directed to:Jake Ganser, Dowell ManagementJake@dowellmgmt.com | 651-300-6585

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US Chamber National Advocacy Survey

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Does your chamber have a public policy or government affairs program?

24

Chamber activity involving candidates or other campaigns (check all that apply):

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Candidate Debate Forums: 68%Take Position on Ballot Proposals: 67%Host Candidate Event/Meet & Greet: 65%Candidate Questionnaire: 48%Monitor/Publish Voting Records: 38%Get out the Vote Programs (GOTV): 31%Political Action Committee (PAC): 30%

cont. next page >

26Continued - Chamber activity involving candidates or other campaigns (check all that apply):

Candidate Recruitment: 28%Candidate Endorsement by PAC: 20%Candidate School: 18% Independent Expenditures: 17%Candidate Endorsement by Chamber: 16%Release an Annual Voters Guide: 15%Candidate Fundraising: 12%

Advocacy Alliance Policy Conference27

For more information and to register, visit:

www.midamericachamberexecutives.com

Thank you

ANY QUESTIONS?

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