initial state pitch deck, may 2015

THE INTERNET OF THINGS IS NOW THE INTERNET OF A - H A !

RACHEL-CHLOE GIBBS

CUSTOMER DEV

ADAM REEVES

FRONT-END LEAD

VANESSA MAGALONG

SW DEV

DAVID SULPY

CTO

JAMIE BAILEY

CEO

FOUNDER

RAYMOND JACOBS

DIR OF BIZ DEV

FOUNDER

FOUNDER

BILLIONS OF CONNECTED DEVICES PRODUCING UNIMAGINABLE AMOUNTS OF DATA

THE IOT WILL ADD $1.7 TRILLION TO THE GLOBAL ECONOMY BY 2019

http://www.businessinsider.com/how-the-internet-of-things-market-will-grow-2014-10

REVENUE FROM HW SALES WILL ONLY BE $50 BILLION OR 8% OF THE TOTAL IOT REVENUE AS SW MAKERS AND

INFRASTRUCTURE COMPANIES WILL EARN THE LION’S SHARE http://www.businessinsider.com/how-the-internet-of-things-market-will-grow-2014-10

WHERE WILL ALL OF THAT IoT DATA GO ?

CAPTURING AND UNDERSTANDING IOT DATA SHOULD BE SIMPLE!!

CAPTURE IoT DATA

VISUALIZE IoT DATA

INTERACT w/ IoT DATA

WE MAKE IT EASY TO

INTEGRATIONS WITH EXISTING SOURCES SIMPLE API ACCESS OVER HTTPS

STREAM DATA VIA

EFFORTLESS, BEAUTIFUL INFORMATION-AT-A-GLANCE

ANALYZE, DEBUG, AND MINE WITH INTERACTIVE DATA VISUALIZATIONS

CAPTURING AND UNDERSTANDING IoT DATA SHOULD BE INEXPENSIVE!

$9/MO | $19/MO STARTER +

$1/MO PER 1M EVENTS

PRO

MORE A-HA! MOMENTS

ACCESSIBLE,

WHEN IoT DATA IS

INTELLIGIBLE, & AFFORDABLE

ARE POSSIBLE

INITIAL STATE IS A TOOL FOR

HOME AUTOMATION GENERAL SENSORS ROBOTICS DIY BEGINNERS

MAKERS & ENGINEERS

INITIAL STATE IS A TOOL FOR

MANUFACTURING LINES PRODUCT ASSURANCE MANAGED SERVICES CONSULTING

COMPANIES

AT&T (M2X) NEW RELIC (INSIGHTS)

LOGGLY XIVELY

BUG LABS TEMPOIQ

TELEMETRY RESTACK.IO WYLIODRIN

EVERY COMPETITOR IS USING A DIFFERENT STRATEGY TO GET AS MUCH IoT DATA AS POSSIBLE

OUR STRATEGY: EASIEST TO USE END-TO-END

BEST DATA VISUALIZATIONS

HIGHEST VALUE

$1M RAISED TO-DATE