increase your nokia store success with user centric design of series 40 apps
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Increase Your Nokia Store Success with User-centric Design of Series 40 Apps
© Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
2 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Before we start: learn to step back and observe the whole thing.
3 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Overview
Overview• Why do I need a good UX? • Idea generation• From ideas to goals• From goals to flows• From flows to views• From views to tested views • Take home messages• Exercises
4 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Why do I need a good UX?
5 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
A good UI will increase your reputation.
6 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
A good UI will allow you to make money out of your work.
7 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
An easy-to-work-with UI is necessary to create a helpful app.
8 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Start with usability and it will save you time – easily a 100 times.
Effort to change a usabillity problem
Project time
9 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
With good UX, your architecture is more stable and your code is cleaner.
10 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Your rating must be 4 or more stars – otherwise it is just a proof of concept.
11 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Idea generation
12 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
An idea is often a combination of world knowledge and special knowledge.
13 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Prepare your idea for an elevator pitch.
14 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
From ideas to goals
15 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Which primary goal do people have when utilizing your idea?
16 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
What is needed to reach the goal?
17 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Hands on: MyKahvi
18 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Hands on: Write down all the goals – with somebody else.
19 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Hands on: Write down all the goals – with somebody else.
20 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Hands on: Write down all the goals – with somebody else.Goals written by Mark Goals written by Georg Goals written by Jingna
21 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Obey the mobile mindset.
- Bored- Microtasking- Local
Josh Clark
22 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Identify users and context of use?
23 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Set the business drivers.
24 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Prioritize the goals – with somebody else.
25 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Hands on: Introduce and group goals.
26 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Hands on: Vote for groups (vote per person = groups/2).
27 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Hands on: Prioritize by votes.
28 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
From goals to flows
29 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Base your designs on flows.
Panta rhei.
Heraclitus
30 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Hands on: Create a flow-end based on a goal.
31 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Hands on: Start point can be the splash screen.
32 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Hands on: Fill the necessary steps in between.
33 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Hands on: Create flows for all goals.
34 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
From flows to views
35
Hands on: Sort the flows.
36
Hands on: Sort the flows.
37
Hands on: Group flow steps to views.
38
Hands on: Group flow steps to views.
39
Hands on: Group flow steps to views.
40 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Hands on: Find a navigation structure.
Drill down- Non-touch- Touch & Type
Categories (tabs)- Full touch
41 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Hands on: Prioritize functions and information.
42 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Hands on: Compose your view.
43 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
From views to tested views
44 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Test early – test often.Fail fast – fail cheap.
45 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Improve your app.
46 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Take home messages
47 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Do not design all alone.
48 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Base your designs on flows.
Panta rhei.
Heraclitus
49 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Last advice: Test earlier. Test more often.
50 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Series 40 Full Touch UI Design
Library: http://www.developer.nokia.com/Resources/Library/Full_Touch/
Checklist: http://www.developer.nokia.com/Resources/Library/Full_Touch/#!ux-checklist.html
Icon Creation: http://www.developer.nokia.com/Resources/Library/Full_Touch/#!icon-creation.html
UI Components: http://www.developer.nokia.com/Resources/Library/Full_Touch/#!ui-components.html
UI Components Demos App: https://projects.developer.nokia.com/s40uivisualisation
Basics: http://www.developer.nokia.com/Resources/Library/Design_and_UX/
Asha Touch Competition 2012Q3:http://www.developer.nokia.com/Community/Wiki/Asha_Touch_Competition_2012Q3
Wiki article to this webinar: http://www.developer.nokia.com/Community/Wiki/index.php?title=Webinar_Series_40_UI_Concept_Design
51 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Exercises
52 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Exercise: When do you choose a tumbler instead of a list?Do not restrict this problem to Series 40 Full Touch LCDUI or Nokia UI.
53 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Exercise: What are the differences between radio buttons and check boxes? When to use them?
54 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Panta rhei.
Heraclitus
Exercise: Check ”panta rhei” from www.wikipedia.org and other sources.
55 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Exercise: Compose a view.
- Business driver is to sell e-tickets for a soccer game within an entire soccer league
- In the previous view, the user has chosen this certain game. For this game she wants to buy tickets
- Only Series 40 full touch- No category bar, standard header bar and Back button - View items [amount of votes, max 8]
- Buy tickets (link) [6]- More information about the stadium (info) [1]- Show how many tickets have been bought for this game by this user (info) [8]- Display the e-tickets (link) [6]- Show start time (info) [7]- More information about the soccer teams (link) [1]- Show stadium name (info) [5]- Show who is playing (info) [8]- Navigate me to the stadium (link) [4]- Show stadium address (info) [2]- Show images of the stadium (link) [3]- Show emblems of soccer clubs (info) [8]
56 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Thanks to: - Tuulikki Lepola- Anne Kivimaa- Sanna Hiukka
57 © Nokia 2012 Increase_Your_Nokia_Store_Success_with_User-centric_Design_of_Series_40_Apps.pptx v.01 2012-08-22 Jan Krebber
Thanks
ext-jan.krebber@nokia.com
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