ic13 - idea exchange: the rotary club of the future. what will rotary look like in 2050?

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Breakout Session Presented at the Rotary International Convention in Lisbon on Tuesday 25 June, 2013.

TRANSCRIPT

2013 RI CONVENTION

The Rotary Club of the Future -What will Rotary look like in 2050?

Moderator: Mary Beth Growney Selene, Panelist: Holly Ransom

Panelist: Jean Seidler Thompson

2013 RI CONVENTION

1905The Origin of Rotary Paul Harris wanted friends outside of those he

met in the practice of law Only one representative per vocation “Service” soon became part of the Rotary

movement

2013 RI CONVENTION

2013Rotary’s Core Values Service Diversity Integrity Leadership Fellowship

2013 RI CONVENTION

2050 – Would Paul Harrislike what Rotary has become? Does human interaction continue to play a

role in world peace? Is fellowship (and fun) valued? Is service still a priority? Are we still changing lives?

2013 RI CONVENTION

If a Rotarian asked you to join Rotary,

would you?

2013 RI CONVENTION

What if that person was Paul Harris?

2013 RI CONVENTION

What if Paul Harris asked you to join Rotary?

Welcoming? Friendly?

2013 RI CONVENTION

What if Paul Harris asked you to join Rotary?

Like-minded? Engaging? Leader?

2013 RI CONVENTION

What will Rotary look like in 2050?

2013 RI CONVENTION

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2013 RI CONVENTION

Survival of the Rotarian: to 2050 and beyond!

Club President Holly RansomRotary Club of Crawley, Australia

2013 RI CONVENTION

Survival of the Rotarian: to 2050 and beyond!

2013 RI CONVENTION

?1905 Now 2050

Then and now

2013 RI CONVENTION

What’s changed

• Growth of the non-profit/charity sector

• The rise of technology • An increase in work hours/work

travel

2013 RI CONVENTION

What’s our current position?

Of Rotary’s 1.2 MILLION

members worldwide,

only 12% are UNDER 40 and

only 19% are WOMEN.

2013 RI CONVENTION

Rotary

Old

Elitist

Traditional

BBQs and Car Park duty

Youth Exchanges

Men

What is it?

2013 RI CONVENTION

Logo and tagline

Social Media Platforms &

Website

Internal & External Comms

Meetings Org Structure

2013 RI CONVENTION

How do we manage change?

2013 RI CONVENTION

What will 2050 look like?

2013 RI CONVENTION

• More digital communications/more sophisticated communication demands

• A demand for faster-paced meetings and a greater outcomes focus

• Greater inter-country collaboration as the world becomes even more globalized

• A need for meetings to be delivered in multiple forms

• Moves to crowdsourcing platforms vs. traditional fundraising like raffles.

What will 2050 look like?

2013 RI CONVENTION

?1905 Now 2050

What will 2050 look like?

2013 RI CONVENTION

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2013 RI CONVENTION

- The Future –Rotary’s FrontierJean Seidler Thompson

Rotary Club of Seattle 4, USA

2013 RI CONVENTION

ROTARY AND THE WORLD IN 2050

2013 RI CONVENTION

2050 (FUTURE 37 YEARS)

Present

1986 (27 years ago)

WHERE ARE WE NOW? & WHERE HAVE WE BEEN?

2013 RI CONVENTION

WHERE HAVE WE BEEN? A LOOK BACK…

27 years ago in 1986:No women in Rotary

Clubs not as diverseNo InternetNo EmailCell phones as large as a briefcase

2013 RI CONVENTION

The founders of Rotary in 1905 were young professionals.

REMEMBER: We do not need to reinvent the wheel.

Paul P. Harris was 37.

Silvester Schiele, the first President, was 35.

A LOOK BACK…

2013 RI CONVENTION

QUESTION:How old were you when you first joined Rotary?

STAND UP if you were under 40 years old when you became a

Rotarian.

WHERE HAVE WE BEEN? A LOOK BACK…

2013 RI CONVENTION

Only 12% of all members are under 40

WHERE ARE WE NOW? THE PRESENT…

SOURCE: Regional Membership Supplements on Rotary.org

2013 RI CONVENTION

Only 19% of all members are women

WHERE ARE WE NOW? THE PRESENT…

SOURCE: Regional Membership Supplements on Rotary.org

2013 RI CONVENTION

70% of all members work full time

WHERE ARE WE NOW? THE PRESENT…

SOURCE: Regional Membership Supplements on Rotary.org

2013 RI CONVENTION

ROTARY’S VOYAGE TO 2050

Thriving Rotary Clubs in 2050 have learned to successfully

attract retain provide relevancy to:

• women, • a more diverse population, • young professional members under 40.

2013 RI CONVENTION

1) Create a welcoming

environment

3) Engage & embrace their

passion

2) Invite professionals

under 40

3 STEPS TO ATTRACTING & RETAINING YOUNG PROFESSIONALS

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STEP 1– WELCOMING ENVIRONMENT

Is the culture of your club fully ready to welcome younger members?

1. Create a welcoming environment & club culture

2013 RI CONVENTION

EXAMPLE – YOUNG ROTARY LEADERS (YRL) INITIATIVE:

YRL INITIATIVE FOR SEATTLE 4:• Discounted Club dues until age 35

• More flexible admission requirements

• YRL Initiative listed on Club application and recruitment materials

• Support from the top, Senior Club Rotarians are involved in the initiative

2013 RI CONVENTION

STEP 2: ATTRACTING NEW MEMBERS

•The traditional Rotary invitation.

•Simple math. Example: a club in our District invited 100 young professionals to their club events during the past year and 10 became new club members.

During the past year, how many prospective members under 40 has your club invited to a club event?

2. Invite Young Professionals

2013 RI CONVENTION

STEP 3: RETAINING YOUNG MEMBERS

3. Engage & Embrace Their Passion

2013 RI CONVENTION

EXAMPLE: YOUNG ROTARY LEADERS (YRL) SEATTLE 4 COMMITTEE:

VIRGINIA KIRN & JEAN THOMPSON FOUNDED A YRL COMMITTEE with supportive Mentors.

The Mission is to focus on recruitment, retention and relevancy of our clubs younger members.

For Rotarians under 40 and the Young in Spirit.

2013 RI CONVENTION

YOUNG ROTARY LEADERS (YRL) COMMITTEE

YRL COMMITTEE – SAMPLE ACTIVITIES: • Dinners and receptions with an experienced Rotarian.

• Joint activities with other committees and joint service projects such as Rotary First Harvest.

• YRL Happy Hour fellowships.

• Welcome young professionals to Club service projects and meetings.

2013 RI CONVENTION

EXAMPLE – OTHER CLUBS IN DISTRICT 5030

ENGAGING YOUNG MEMBERS LAKE UNION CLUB (a breakfast club): • One meeting a month is an evening fellowship with

fundraiser.

QUEEN ANNE CLUB:• Innovative Club Schedule:– 1st Monday Face-to-face meeting– 2nd Monday Service/networking activity– 3rd Monday Face-to-face meeting– 4th Monday Virtual (On-Line)– 5th Monday Visit Other Club

2013 RI CONVENTION

ROTARY IN 2050 WILL:

• Be More Youthful.

• The vast majority of clubs will admit women.

• Have harnessed the pipelines of Rotaract, Interact, GSE exchange, and RYLA programs.

• Have nearly all members integrating technology in Club life.

• Have eradicated Polio & reduced Malaria by 75%.

2013 RI CONVENTION

WHAT IS ROTARY’S FUTURE WITH TECHNOLOGY?

2013 RI CONVENTION

BEAM ME UP SCOTTY?

In 2050:reality or science fiction?

2013 RI CONVENTION

3D HOLOGRAMS

In 2050: will Rotary clubs use Holographic meeting rooms?

2013 RI CONVENTION

FIND OUT MORE

• The Rotarian Magazine September 2012 YRL Article www.rotary.org/en/MediaAndNews/TheRotarian/Pages/Seattle1209.aspx

• Recruiting video focused on younger members – watch for the cameo appearance of Bill Gates Senior at the end! Youtube.com/seattle4rotary

• District 5030 video on Rotary First Harvest service project and promoting membership: alifebuildinghope.org

2013 RI CONVENTION

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2013 RI CONVENTION

QUESTIONS?

2013 RI CONVENTION

THANK YOU FOR ATTENDING TODAY’S SESSION

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