i2 conf australia chris eaton

Size Does Matter

Making Sense of MASS

...the faster the better.

Chris Eaton

Security Adviser to FIFA

Objectives from 1904 (Article 2 of FIFA Statutes)

To protect and develop the game To promote football globally Laws of the Game To organise its own international competitions

History of FIFA

CONCACAF | North America CSF | South America CAF | Africa UEFA | Europe OFC | OceaniaAFC | Asia

208 member associations ... are grouped into six confederations

The FIFA World Cup™ is the backbone of FIFA’s financial well-being

Total income 2007 – 2010 > USD 3 billion

TV

Marketing

Hospitality

Licensing

63%

32%

2%3%

FIFA‘s income

FIFA’s expenditure

26%

40%

6%

5%

6%

17%

72% for FIFA Competitions and Development

Development of Football

FIFA World Cup

Junior FIFA Competitions

Football governance

Exploitation of rights

Operational

FIFA World Cup Marketing Structure

FIFA Security Priorities

• Priority 1 - Competitions Security Support

• Priority 2 - Integrity and Ethics

• Priority 3 - People and Property

• Priority 4 - FIFA Commercial Partners

• Priority 5 - Global Sports Collegiate Bodies

Due Diligence Investigations

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