how to be a web design superhero
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asAndyBuddAndy
ClarkeMalarkeyakaTheModfather
SXSW INTERACTIVE MARCH 2006
Buddmanhow to be a
web design superhero
images from www.alexrossart.com andy budd and andy clarke
StarringasAnd
who is coolest, web designer or superhero?
Q
85% replied that superheroes are cooler than web designers
1
85
14%
%
%
apparently a survey of 100 people asked
a
to survive in a modern world, web designers must be superheroes
Learn what it takes to become a web design superhero
what makes a superhero?
EVERY HERO HAS AN ORIGIN
A RADIOACTIVE SPIDER BIT PETER PARKER, BRUCE
BANNER WAS BLASTED BY GAMMA RADIATION AND THE
FANTASTIC FOUR WERE BATHED IN COSMIC RAYS
web design superheroes have
strong morals, strong code and a strong moral code
superheroes have a strong moral code, risking all for the greater good
web design superheroes
share their skills and information
freely
superheroes are selfless as they fight crime and keep the world safe from danger
many web design superheroes have
special motivations such as promoting
usability or web standards
superheroes have special motivations
you may have seen a web design superhero s work, but do you know what they look like?
are they sitting next to you?
superman is clark kent, spiderman is peter parker, many web designers too lead a secret, double life
’
superheroes often retreat to a secret hideaway
a secret hideaway is a source of inspiration,
somewhere to store super gadgets
superheroes are easily identified by their
costumes and logos
web designers also require a great logo to set them
apart from the crowd
and a super website
superheroes often have a mundane job by day and exercise their super powers by night
many web design superheroes are the
same, exercising their skills by night on
personal projects
adaptive path
happy cog
clear:left
sometimes superheroes group together to form powerful teams
the best designers are skilled their with
tools and have a utility belt full of
useful stuff: fonts, icons and images
some superheroes dont have superpowers, relying instead on gadgets and special abilities
web designers also need a weapon of
choice, be that photoshop, flash or
the humble text editor
many superheroes have a trademark weapon
what super powers do you need to become a
web design superhero?
a superheros main defining feature is their super power
superpowers
to keep pace with new trends and technologies
super speedto react when a client says i want it tomorrow!’’’’
invulnerabilitysometimes bullets do fly in the comments of design galleries or on design forums
x-ray visionthe ability to see through visual presentation to the underlying semantics, to avoid making presentational markup and css
invisibilitywhere ARE the women in web design?
elasticityan ability to stretch ones self very thin, particularly close to a looming deadline
mind controlan ability to convince a client that he does not need a flash splash screen or pages of content nobody will read
telepathy and clairvoyancean ability to see into a clients mind and understand what he means by i want it easy to use and other such vaguerisms
’’’’
empathyan ability to understand users, their goals and problems
precognitionan ability to see into the future and anticipate new trends
Ability to sense problem projects or clients
danger SenseSee problems and rectify them before they happen
illusion and photokinesisan ability to manipulate light to make beautiful, elegant designs
batman has robin, superman has jimmy
ollson, lois lane and krypto the
super dog
alongside many superheroes is a sidekick
superman s paljimmy olsen
the boy wonder robin
every superhero needs a pal
superman has lex luthor, spiderman has the green goblin
every superhero needs a villain
every superhero needs a villain
evil genius who plans to take over
the world
green goblin
who are your heroes?
Supermanwonder woman
daredevilcaptain fantastic
spidermanthe green lantern
captain americaflash
supergirlhulk
zeldmanmolly holzschlagjeff veendave sheadoug bowmanshaun inmancameron molljoshua davisveerle peitersjohn oxton
which superpowers would you choose and why?
Q
andy budd andy budd .com / sxsw 2006 / super .pdf
andy clarke stuffandnonsense .co.uk / downloads / sxswi .pdf
all images are copyright of their original owners and all copyrights, trademarks and ownerships recognised. this
presentation is for educational purposes onlyimages from www.alexrossart.com
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