group 5 presentation

D E S I G N 2 0 0

M AY 2 3 R D , 2 0 11

COLEMAN HOME ADVENTURES

DESIGNERST R E V O R R . , T Y L E R B I . , C O U RT N E Y S . , M . S H A A M A H .

COLEMANPRESENTS

Presents…

HOME ADVENTURES“BRINGING THE ADVENTURE TO YOU”

WHO IS COLEMAN?

WHAT IS HOME ADVENTURES?

•Bring camping to the home.•New fun and exciting way to camp.

•For children who love camping.•For Parents who don’t always love camping.

WHO MIGHT USE HOME ADVENTURES?

WHO ARE THE USERS, REALLY.

•Playful•Adventurous•Family Oriented•Friends•Imaginative

CAMP IMAGINATIONTHE PRODUCT

RESEARCH

• Coleman sticking with what they know.

• Create an “outdoor” line for the home.• Have other camping style products.• A way for children to camp at anytime.

OUR GOALS

• Get children into camping.• Keep children active and social.• Usable for long-term.• Keep the Coleman style.• Make the products usable as normal.

• i.e. Tent Bed can be used as real bed.

DESIGN AND FEATURES

FINAL DESIGN IN 3D

PRODUCTION

•Easy to assemble.•Recyclable Material.• Inexpensive materials.•Assembly required.

PACKAGINGWHAT THE PRODUCT IS SOLD IN

GOALS

•Used in design.•Recyclable.•Easy to carry.•Easy to store.•Resemble luggage.

FINAL PACKAGING

KIOSKWHERE WE’RE SELLING THE PRODUCT

GOALS

•Keep similar to present bed layouts.

•For stores such as “Macy’s, Pier 1, Great Indoors”.

•Tell a story.•Create an outdoor theme.

FINAL KIOSK

HOME ADVENTURES“BRINGING THE ADVENTURES TO YOU”

Q U E S T I O N S ?

THANK YOU