green zone 2009

“Green”ZonePresented by: Jaye Marsh Graham

AgendaAgenda

•What is a green event?

•Team Event Building Challenge

•Exercise Debrief

•Case Studies

•Individual Event Debrief

•Garrison ‘PT’ (PRACTICAL training – no sit ups!)

•Green Your Supply Train

What is a GREEN event?

A green event is one where thought has gone into each element to make it more

sustainable.

Consideration is given for more than just the financial bottom line including the

environmental and social impacts of each of the event elements.

Team Event Building Challenge

Build a ‘green’ event

Break into your teams and build an event as green as possible, constrained by the

criteria provided.

Team Event Building Challenge

• Birthday Party

• Wedding

• Consumer/Trade Show

• Award Dinner

• Annual Senior Management off-site meeting

• Outdoor Community Festival

Evaluating Your Elements• Is there a local option?

• What are their business practices?

• What is it made of?

• Where did it come from?

• Where will it end up?

Exercise Debrief

• What did you have to sacrifice? Budget? Design? Greenness?

• What was the biggest challenge? Maintaining vision? Staying on budget? Re-orienting your thinking?

What Does Sustainable Look Like?

• Sustainable SHOULD look like any other event

• It’s the STORY behind your event that makes the difference, so tell your story AT the event!

• Case studies: from ‘The Green White Papers’

• The Boot Camp green display. Courtesy of Absolute Tent and Event Services

Case Studies From the ‘Green White Papers’

(available for purchase today)

•TRADESHOWS: Eco Wedding Show

•GALAS: The Green Gala

•LARGE EVENTS: The Brewer’s Plate

•COMMUNITY EVENTS: Strawberries & Asparagus Festival

Eco Wedding Show

The Green Gala

Strawberries & Asparagus

Individual Event Debrief

Briefly describe your most recent event.

• If eco-friendly versions were used. Why?

• What elements could have been done sustainably?

• Q&A

Garrison ‘PT’Garrison (your office!) ‘practical training’

exercise:

GREEN your most recent event

Consideration:

Local

Sustainable Materials

Green business practices

Power Usage

Green Your Supply Train

Challenges and benefits of greening your suppliers, clients and company policies.

CHALLENGES:

Client resistance

Vendor and Venue resistance

Communicating the Message

Green Your Supply Train

BENEFITS:

PR Messaging

Sustainable = consistent resources

Budget savings (no, really!)

Local economic support

Healthy work environment

and…it just feels good!

The Point

Make

‘greening’

obsolete

Thank you

Toronto’s ‘Green’ Event Company

www.itspersonal.cajaye@itspersonal.ca

416-827-6510

Thanks to Eco Elements Event Productions for the ‘Green White Paper’