green is better saladbar franchise brochure

PRESENTATION

2014

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1.  A unique concept: The first organic saladbars network !

2.  The keys to success

3.  Becoming a Green Partner: the recipe

4.  Green Partners - a successful marriage

Summary

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A UNIQUE CONCEPT:

THE FIRST ORGANIC SALADBARS NETWORK !

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The genesis of the concept - 2008

The success of a concept born in the USA (2003) and launched in France

The1st saladbar in Paris opened in May 2008

Enjoy a good quality of life

Genuine independence in work

A french style saladbar

Healthy and affordable fast food

A solution to suit limited investment

Origin

Concept

Benefits for franchisees

Development drivers

Powerful societal trends Public health campaigns: http://www.obesitycampaign.org/

Dynamic market Business catering is growing up http://www.ota.com/organic/mt/business.html

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An innovative and unifying concept

!  Healthy fast food at affordable prices

!  Made-to-measure salads , high quality and plentiful

!  An atmosphere of freshness and balance: the �Green attitude�

!  To take away or eat-in

!  Attractive prices for the highest quality: $11 the average menu

!  A wide range of customers : service workers, men, women, students, …

"Healthy eating" in the heart of the city

Strategic opening hours

5 days a wkk from 11h30 to 15h00

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The Saladbar principle

Choose your fresh "base"

6 suggestions

Choose dressing, seasoning and

condiments 6 options

Choose your �customised add-

ons� 30 to 48 ingredients

Finish with a drink and a

Green dessert

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A unique and profitable concept

Innovative positioning of the economic concept

Vendors

Employees

Moderate fees

$

$

$

$ $ $ $

Cash

CUSTOMERS

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A unique place in the franchising world

Investment and fee

Franchisee quality of life

Innovative positioning of the franchise concept

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An innovative marketing concept

Effective communication

Concentration of investment on non-media and Internet

!  Press Relations

!  Google listing

!  Social networks: Facebook, Twitter

!  Blogs

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THE KEYS TO SUCCESS

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The keys to the success of GREEN is better saladbar

The possibility to adapt menus to local

recipes, religions, habits , products …

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Outlets in busy locations (services)

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Space geared towards

profitability

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Innovative marketing:

the GREEN PASS®

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Small investment Fast ROI

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!  Each Master Franchisee or Qualified reseller is free to adapt menus according to local habits , religions , products , hours,

!  The basis of the Green Attitude : a smile, a welcome and good humor

!  A small running team

!  No particular qualifications required

!  Exceptional quality of life : No opening hours imposed

Adapt the concept to your area and to your life !

A team that is easy to recruit and manage

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Space geared towards profitability

!  Surface area: about 45 m2

!  Very limited storage requirements

Fresh products delivered daily

!  A architectural charter suitable for this type of space

!  Optimised implementation plan

!  Shop window illustrating the concept and possibility of a small terrace

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5- Innovative marketing

A unique operational and marketing tool in the industry

LOYALTY green pass® PREPAID CARD FOR THE CUSTOMER AND FINANCIAL MANAGEMENT TOOL FOR FRANCHISOR

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Card to be charged

with restaurant vouchers

Cash or debit card

EXAMPLES OF GREEN PASS® OPERATIONS

!  $1 for each restaurant voucher loaded

!  $10 for every $50 loaded

!  $10 offered for a sponsorship

!  Create flow of traffic Checkout time divided by 8

!  Optimise Working Capital Requirement

!  Increase traffic

!  Win customer loyalty

PRINCIPLE OBJECTIVES

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GREEN PARTNERS - A SUCCESSFUL MARRIAGE

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The Green is better saladbar

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Testimonials

Ms Checkroun & Ms Massine, Green is better franchisees since December 2009 in the Paris 8th arrondissement :

Sarah Rahmouni Green is better Master franchisee since November 09 In Rabat :

Mr Vincent Desfonds, Green is better franchisee in Lyon since 2009:

"My sister and I had energy to spare, a legendary smile and a mad desire to succeed! We never imagined becoming franchisees, still less working in catering. Today, we are delighted with our decision and we come to our restaurant to work every day really happy."

"I knew absolutely nothing about catering before I discovered the Green is better concept. Today I am proud to be a Green Partner and to be an ambassador for healthy eating at a reasonable price."

"I worked for years for a famous dating site! Today I work for myself without being a slave to my business, with working hours that enable me to lead a Green Life! With my Green, I am a happy man! "

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Contacts

!  E-mail address

–  assistant@greenindustriesusa.com

!  www.greenbusinessonly.com

!  www.greenisbetter.fr

!  Green Industries USA 244 – 5th avenue

New York City - NY – USA

+1 (212) 726-2458