graphic design stylebook

Petroglyph Petroglyphs are images that are engraved, carved, or scratched

into a rock.

Trademark A trademark is a symbol of some kind used by a person, or a company to identify

their products or services they provide, and to distinguish their products or

services from others.

A trademark could be a name, word, phrase, logo, design, image, or a

combination of any or all of them.

Rebus

One of the most basic rebus

made.

Eye + heart + u = I love you

A rebus is a puzzle where you decode a message that could be a

word or a phrase from pictures or symbols from their sounds not

their meaning.

Ligature

A ligature are letters that connect together, mostly used to improve the

appearance of type, and creates a smoother transition from letter to letter.

Illuminated Manuscript Illuminated Manuscript is used to describe books that are handwritten and

decorated with borders, and miniature illustrations

The most strict definition of

Illuminated Manuscript are

books that are handwritten

and are decorated with gold

or silver that glowed when

light hit it.

Carpet Pages Carpet pages are pages usually from illuminated manuscripts that are

highly decorated with very little or no text.

Carpet pages are devoted to ornamentation with colors, active lines and woven

design looks.

Calligraphy

Calligraphy is a type of visual art, often called the art of fancy lettering.

Calligraphy flourishes in

the form of wedding and

event invitations.

Logogram

Logograms are visual symbols representing words.

^ Luwian

logogram ^ Mayan Logograms

Arabesque

Arabesque is a form of

fancy decoration

consisting of plain lines

combined with elements.

They are found in Islamic

art. Arabesque is also

named for the Arabic

area where it was

developed.

Woodcut A woodcut is a piece of wood that is carved into to

make a print. The parts that are not intended to be part

of the print is cut out of the wood and the parts that

make the picture stay and get covered with ink then

pressed to paper.

Perspective

Perspective is the art of making 2D images look like 3D. Everything in

the image is related to one certain point to give it depth. That certain

point is called vanishing point and is usually in the middle of the

image.

Foreshortening

Foreshortening is an illusion made on a

flat surface to look like it may go on

forever.