gettysone brand standards: logo usage guidelines: yes!...

Alyssa Shapkoff 318.835.8827

{alyssa.shapkoff@me.com}

{A}

{B}

GettysONE Brand & Identity{A} GettysONE logo; naming, ideation & pitches, overall brand stategy{B} Logo development & brand standards; art direction & brand standards

Alyssa Shapkoff 318.835.8827

{alyssa.shapkoff@me.com}

GettysONE Brand Standards:

Must use provided font and corresponding PMS colors selected for the GettysOne brand. Cannot substitue for a different font or colors from the below specified. Black and white-only logos are permitted.

‘One’ can stand alone or with ‘Gettys’ only. Cannot split ‘Gettys’ and ‘One’ to stack them. Logo must be scaled proportionally (1:1 ratio), not distorted.

Logo may stand alone or be placed over project photographs or graphics. Artwork cannot be reversed-out and made to contain photography or graphics.

pms 144c

pms 7544c

Font: Akzidenz Grotesk Light Condensed 8pt; Akzidenz Grotesk Condensed 10pt

Color: 2 Color Spot Printing - PMS 144, PMS 7544

GETTYS ONE

Logo Usage Guidelines:

YES! NO!

Alyssa Shapkoff 318.835.8827

{alyssa.shapkoff@me.com}

{A}

{B}

GettysONE Brand & Identity{A} / {B} Promotional collateral & direct mail announcements; promotional strategy, concepts, copywriting, AD & print design

Alyssa Shapkoff 318.835.8827

{alyssa.shapkoff@me.com}

Alyssa Shapkoff 318.835.8827

{alyssa.shapkoff@me.com}

{A}

{B}

GettysONE Brand & Identity{A} / {B} Business collateral & promotional buttons; promotional strategy, concepts, copywriting, AD & print design

Alyssa Shapkoff 318.835.8827

{alyssa.shapkoff@me.com}

Jerry Zeitnerjzeitner@gettysone.com

1.312.832.2417 direct

1.312.925.9430 mobile

One East Erie Street, Suite 400 Chicago, IL 60611www.gettysone.com

Bleed-Edge: .25”Business Card Size: 3.5”x 1.75“; Die-Cut Edge on one side

Side A Side B

Do Not Print Line. Crop Line Reference Only. Bleed .25”

Font: Akzidenz Grotesk Light Condensed 8pt; Akzidenz Grotesk Condensed 8pt Color: Double-sided; 2 Color Spot Printing - PMS 144, PMS 7544 Paper: Uncoated, Extra Bright or Bright Stock - 120-130 LB

Do Not Print Line. Crop Line Reference Only. Bleed .25”

© Get tys One 2011 . S i t e by Ge t t ys .

312.836.1111info@gettysone.com

One East Er ie Street, Sui te 400Chicago, IL 60611

Alyssa Shapkoff 318.835.8827

{alyssa.shapkoff@me.com}

{A}

{B}

GettysONE Brand & Identity{A} Web landing page; concepts, copywriting, AD & front-end web design{B} GettysONE signage & display booth design; concept & design direction

Alyssa Shapkoff 318.835.8827

{alyssa.shapkoff@me.com}

Alyssa Shapkoff 318.835.8827

{alyssa.shapkoff@me.com}

{A}

{B}

GettysONE Brand & Identity{A} / {B} Promotional infographic; concept, art direction, design & graphics

Alyssa Shapkoff 318.835.8827

{alyssa.shapkoff@me.com}

Let Gettys One do all the work for you.