general mills
Post on 24-May-2015
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What Have We Learned?
© billy Hunt
We need to improve our
relationship
Advertising has to get better
Evolve to service delivery
Advertising
What’s Working
What’s Working
Still Monitoring
Still Monitoring
What’s Next?
Key Trends 2009
ACT NOW: ACT NOW: ACT NOW: ACT NOW: • Deliver utility & service
DEVELOP: DEVELOP: DEVELOP: DEVELOP:
• Plan to support your social media presence
WATCH: WATCH: WATCH: WATCH:
• Mobile/“Open” mobile devices
Deliver Utility & Service
Your Social Media Presence
Mobile/Apps
• App stores• Android• Kindle
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