gamc2010 11 - google analytics and google website optimiser resources - dinesh jain - google

Google Confidential and Proprietary 1

Google Analytics Resources Dinesh Jain

Google Analytics Specialist

Google Analytics Master Class 2010 #gamc 2

Resources Overview

Blogs

User Forum

Help Centre

YouTube Channels

Google Analytics Individual Qualification

Google Analytics Authorised Consultant Program

Google Analytics Master Class 2010 #gamc

Google Analytics, what’s that?

1.  What is Google Analytics?

2.  Where can I find a basic implementation guide to Google Analytics?

3.  What kinds of reports are offered by Google Analytics?

Google Analytics Master Class 2010 #gamc 4

Help Centre & User Forum

Google Analytics Master Class 2010 #gamc

Online Help and Support

URL: http://bit.ly/VvIuk

Google Analytics Master Class 2010 #gamc

User Forum

URL: http://bit.ly/bpApKS

Google Analytics Master Class 2010 #gamc

The ‘Curious’ Google Analytics User

1.  I need regular updates on Google Analytics

2.  Are there any events or seminars being conducted in my region?

3.  How about some tips and tricks?

Google Analytics Master Class 2010 #gamc

Blogs

Google Analytics Master Class 2010 #gamc

Google Analytics Blog

URL: http://bit.ly/gGU0p

Google Analytics Master Class 2010 #gamc

Solutions for Southeast Asia Blog

URL:http://bit.ly/3EhnMJ

Google Analytics Master Class 2010 #gamc

Google Website Optimizer

URL:http://bit.ly/19WN4p

Google Analytics Master Class 2010 #gamc

Product Demos

1.  Where can I find new features demo?

2.  Are there any recorded webinars on Google Website Optimizer?

3.  I just prefer Video demos to plain text articles.

Google Analytics Master Class 2010 #gamc

YouTube

Google Analytics Master Class 2010 #gamc

YouTube

URL: www.youtube.com/googleanalytics

YouTube

Google Analytics Master Class 2010 #gamc

Google Website Optimizer

URL:www.google.com/websiteoptimizer

Google Analytics Master Class 2010 #gamc

The revenge of the Pro

Google Analytics Master Class 2010 #gamc

Google Analytics Individual Qualification

Google Analytics Master Class 2010 #gamc

Google Analytics Individual Qualification (GAIQ)

Need: Agencies and other organizations have an increasing need for individuals who are skilled in Google Analytics

Solution: •  Provide free quality training for their   employees and other individuals who   want web analytics skills •  Provide a test that allows organizations   to identify qualified individuals

URL:http://bit.ly/tlufD

Google Analytics Master Class 2010 #gamc

Google Analytics Individual Qualification

•  Fee of $50 USD to take the test

•  70 multiple-choice questions

•  Link to test provided from online learning course at www.conversionuniversity.com

URL:http://bit.ly/tlufD

Google Analytics Master Class 2010 #gamc

What happens after I pass the test?

•  The qualification is awarded after person has passed the test

•  The individual's name is registered in a database for future verification

•  The qualification is valid for 18 months from date of completion

URL:http://bit.ly/tlufD

Google Analytics Master Class 2010 #gamc

Google Analytics Authorized Consultant Program

Google Analytics Master Class 2010 #gamc

Experts on Google Analytics, providing excellent service in areas such as installation, consultation and training

Google Analytics Authorized Consultant Program

URL: http://bit.ly/1NE07Y

Google Analytics Master Class 2010 #gamc

Agencies

•  Bring credibility to your Web Analytics practice

•  Partner closely with Google on Google Analytics initiatives

•  Be at the forefront of Web Analytics in Southeast Asia

Clients

•  Hire the best in business for custom solutions using Google Analytics

Why should I care?

URL:http://bit.ly/1NE07Y

Google Analytics Master Class 2010 #gamc 24

Recap

Blogs

User Forum

Help Centre

YouTube Channels

Google Analytics Individual Qualification

Google Analytics Authorised Consultant Program

Google Confidential and Proprietary

Thank You!

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