from biomic design to design ethology

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Heritage Hotels

From

BIOMIC DESIGN

To

DESIGN THINKING

Masterchef Rishi says Hi!

Special thanks to (my daughter) Erin Watson (M Arch)

in making the presentation presentable

Balance of trade

Balance of trade

@IADRAlliance

Watson’s Hotel, Mumbai

Heritage Hotels

The

EXPERIENCE Economy

Design Providence The Tote Sustainable Shopping Trolley

3.1 THE CHALLENGES

Although many in Denmark still tend to interject the prejudices of

the past between the arts and the corporate sector barriers are being dismantled, albeit slowly.

In spite of the rising number of favourable results ensuing

from new models of interaction and cooperation, many companies

and cultural institutions insist on cooperating along conventional

sponsorship lines, or else ignore cooperation altogether.

3. INTERACTION BETWEEN CULTURAL INSTITUTIONS

AND COMMERCIAL ENTERPRISES

Welcome to the experience economy

experience = memorable and personal

COMMODITIES

GOODS

SERVICES

EXPERIENCES

THE PROGRESSION OF

ECONOMIC VALUE

Ref: Group 7. Course 5082.

Media Management

4 categories of experienceENTERTAINMENT - EDUCATIONAL - ESCAPIST -

AESTHETIC

Entertainment Educational

EscapistAesthetic

Absorption

Passive participation

Immersion

Active participation

5 key experience-design principles

• THEME THE EXPERIENCE• HARMONIZE IMPRESSIONS

WITH POSITIVE CUES• ELIMINATE NEGATIVE CUES• MIX IN MEMORABILIA• ENGAGE ALL FIVE SENSES

Corporate Social Responsibility… is a c o nc e p t whe re by o rg a niz a tio ns c o ns id e r the inte re s ts o f s o c ie ty by ta king

re s p o ns ibility fo r the im p a c t o f the ir a c tiv itie s o n c us to m e rs , s up p lie rs , e m p lo y e e s , s ha re ho ld e rs , c o m m unitie s a nd o the r s ta ke ho ld e rs , a s we ll a s the e nv iro nm e nt… to im p ro v e the q ua lity o f life fo r e m p lo y e e s a nd the ir fa m ilie s a s we ll a s fo r the lo c a l c o m m unity a nd s o c ie ty a t la rg e .

And while we are talking growth and the economy………

Design Providence

Heritage structures in a shambles Rachna Singh, TNN | Mar 26, 2011

Indiatimes | The Times of India

JAIPUR: City Palace Alwar, the insignia of the royal memorabilia, is now in a shambles. The situation is no better at other nazool properties, including the heritage building housing the Jodhpur collectorate and the Sajjangarh Fort among others.

While the City Palace houses a museum and is supposed to be a heritage building, it has been used as government offices with over 15 departments -- the police and the courts. And the damage is for all to see.

The 18th century structure is littered all over with paan stains on the walls, graffiti in the staircases and seepages from overhead water tanks making the walls weak. The museum in the Palace is also in a pitiable condition. The government seemed to have turned a blind eye when this heritage structure is the USP of the state and the tourism department, one of the largest revenue earning industry.

At the Jodhpur collectorate and the Sajjangarh Fort, the walls are drilled to fix cloth lines and other modern amenities such as air conditioners, geysers and water coolers.

Because the rooms are large they have to be partitioned which not only defaces the historic ambience but in the long run causes immense damage to the original structure," a conservation specialist lamented.

Sadly, the Government hostel', the oldest heritage hotel that would now be renovated to house the police commissionerate, suffers the same fate. The Khasa Kothi, historically a guest house for the royal family, fared no better and it that would be made operational for over 150 tourism officials.

“These heritage buildings are not made for housing offices”

Design Providence

Winner - World travel Awards : 2007, 2008, 2009, 2010

Brambuk National Park & CulturalCentreIndigenous Tourism

Old Melbourne GaolCrime & Justice Experience

Winner & Hall of FameHeritage & Cultural Tourism

2010 Victoria

n Touris

m Awards

Wool Museum Geelong

Mia Mia Gallery Melbourne

Design ProvidenceMansion hotel & spa

accommodation

So what do you want?

“IHG and Duet India Hotels Group to Develop

19 Holiday Inn Express Hotels… IHG signs 20-year management contracts

with Duet India Hotels Group to develop

19 Holiday Inn Express hotels by 2016.

First hotel opening expected by mid-2012”

Experience by numbers?

Design Providence

2015 W Mumbai

or…

or….

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