finding a job using social networking

Finding a Job Finding a Job Using Social Using Social NetworkingNetworkingEmployment Readiness ProgramFort Drum, New York

Workshop ObjectivesWorkshop Objectives

Define Social Networking

Your Personal Brand

Social Networking Platforms◦Linked In◦Facebook◦Twitter

What is Social What is Social Networking?Networking?Use of internet based tools to

share and discuss information among people

Connects people on global and national levels

Helps increase marketability and professional credibility

Your Personal BrandYour Personal Brand

Define Yourself◦Why Should an employer want to

hire you?◦What sets you apart from other job

seekers?

Be passionate and be real

Engaging with Social Engaging with Social MediaMediaSet up your brand online

Join more than one online community

Share information & give your thoughts

Ask & Answer questions

Participate in discussions

Get NoticedGet Noticed

Participate Regularly

Make it easy for people to find you

Build relationships

Keep your brand updated

Profile BasicsProfile Basics

Good, professional photo

Same photo for all online profiles

Relevant information available

Provide contact information

Resumes

Referrals

Share Expertise

Network

Relationship Builder

Recruiter Attraction

Benefits ofBenefits of

Increase network connections

Referrals for job openings

Enhance search engine results

Increase relevancy of job search

Ask for advice, scope out competition,

& find mentors

BasicsBasics

Site: www.linkedin.com

Profile should be 100% complete

Customize public profile URL

Practice the “Pay it Forward” philosophy

Get recommended & recommend others

Build Network to at least 50 connections

Image Created by: Tom Humbarger

Updated Status Landed a Updated Status Landed a JobJobDave Stevens, a radio advertising

representative worked his Linked In Profile and built up over 100 connections within his network. Upon being laid off, he updated his status to:

“I’m up for grabs, who wants me?”

Within 7 business days someone within his Linked In network knew of an open position, and which he landed shortly after.

Sharp Sharp ResumesResumesHeadline

Summary

Specialties

Experience

Additional Information

HeadlineHeadlineShows directly under name and

follows search engine hits

Pitch to summarize your best skills and what you have to offer

Examples:◦“Experienced marketing analyst with

GE & Army leadership experience”◦“Tenacious marketing assistant open

for opportunities”

SummarySummary

Engage readers and capture their attention

Elaborate on your professional life

Fill this section with key words

Do not make a list of tasks and jobs

SpecialtiesSpecialtiesPersonal Search Engine Optimizer

(SEO)

List skills to entice employer

Example: Specialties Creativity, marketing ideas, business development,

branding, graphic design, web site review and conversions, marketing programs, helping small businesses reach dreams, public relations, design, bridging gaps, strategic planning.

ExperienceExperience

Make this section sparkle & shine!

Explain your work experience◦Briefly state what company does◦State what you did for the company

Distinguish yourself from others who may share the same job title and history

Profile Do’s & Don’tsProfile Do’s & Don’ts

DO-Put as much information as possible

-Put you are “Open to Career Opportunities” under contact settings

-Put in key words under specialties

-Add your picture

-Join appropriate professional & alumni groups

DO NOT-Put cute titles like “Retail Godess” or “Head Geek”

-Be vague with your job title

-Change your job title to “Consultant” if unemployed

-Brag about how many connections you have

Find Jobs onFind Jobs on

Questions?

FACEBOOKFACEBOOKFor Job Hunters

Things to Include on Your Things to Include on Your PagePageLinks to articles you have written

or blogs you have created

News about new projects you are working on

Photos that get people thinking

Update your status to let people know you are job searching

Job Search ApplicationsJob Search Applications

Jobster Career Network 

OfficeBook 

Indeed – Job Search

*Click discussions to view job opportunities

FacebookFacebookQuestions?

Twitter for Job SearchingTwitter for Job SearchingStand out from other job seekers

Prove your experience & expertise

Directly connect with owners, management, and employees

Build Relationships

Add value to your personal brand

Connections know you are searching

Company Research

Questions?

Connect with Us!Connect with Us!Like us on Facebook:Fort Drum Employment Readiness

Program Army Community Services

Blog: http://

fortdrumemployment.blogspot.com/

Want More Help?Want More Help?

Contact:

Angela CharlesEmployment Readiness Educator

(315) 772-2737angela.r.charles@us.army.mil