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Volume 1 Issue 2 January - March 2012

ResearchStudy of the Weak Form of Market Efficiency : An Empirical Study of Indian Stock Market

37

Global Warming and Rising Temperature : A Hedging Opportunity46

54Role Conflict Between Job Involvement and Turn Over Intention Behavior of the Employees

22

CaseBata-Balancing : The See-SawingFortunes

Movie : Celebrate What’s Right with the World

Book : The Art of Power

Review

Website : www.emeraldinsight.com

2Environmental Management Accounting through ERP

Perspectives

16Training and Employee Development : In Retrospect and Prospect A Conceptual Discussion

FORTUNE INSTITUTE OF INTERNATIONAL BUSINESS

9Application of Social Media to Word Mouth Marketing and Promotion of Luxury Brands

31

33

35

Content

54

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Environmental Management Accounting through ERPby - Lal Bahadur Shastri Institute of Management (LBSIM), New Delhi & - FIIB, New Delhi

Anupam SaxenaHemant Kaushik

Training and Employee Development : In Retrospect and Prospect (A Conceptual Discussion)by Kamlesh Ghakar - Institute of Management Studies and Research, Maharshi Dayanand University, Haryana & R C Sharma - Amity University

Vasudha Dhingra - Amity Business School,

Bata-Balancing : The See-Sawing Fortunesby Arpita Srivastava - XLRI, Jamshedpur

Study of the Weak Form of Market Efficiency : An Empirical Study of Indian Stock Marketby Anjala Kalsie - FMS, New Delhi

Global Warming and Rising Temperature : A Hedging Opportunityby Rohit Malhotra - Indian School of Business and Finance, New Delhi

Role Conflict Between Job Involvement and Turn Over Intention Behavior of the Employeesby B. Aiswarya - Sathyabama University, Chennai & G. Ramasundaram - St.Joseph's College of Engineering, Chennai

Application of Social Media to Word Mouth Marketing and Promotion of Luxury Brandsby Sandeep Bhanot - SIES College of Management Studies, Navi Mumbai.

46

37

35

33

31

22

16

9

2

FIIB Business Review. Volume 1, Issue 2, January - March 2012

Book Review - The Art of Powerby - SJMSOM, IIT , Mumbai Ashish Pandey

Movie Review - Celebrate What’s Right with the Worldby Harish Raichandani - Visiting Faculty- IIM A, Vignan Jyothi Insitute of Management & St.Francis, Hyderabad

Website Review - www.emeraldinsight.comby Kalpana Chauhan - FIIB, New Delhi

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