european flavourings market “in an increasingly competitive environment flavourings manufacturers...

European Flavourings Market

“In an increasingly competitive environment flavourings manufacturers need to offer ordering flexibility, quality

sales support, technical advice and legislation awareness.”

Anna Ibbotson - Food Industry Analyst - Frost & Sullivan

Key Findings

• Consolidation within the Food and Beverage Industry reduces the potential customer base for flavouring suppliers.

• Increase in demand for natural flavourings boosts market.

• Emphasis on customer service and adaptability when choosing a flavouring supplier

Key content

• Impact of demand trends across all end use sectors of the market, including recent developments within the food application markets.

• Analysis of major market players with reference to customer requirements.

Percentage Use of Flavourings by Application (Europe) 2001

Sof t Drinks

25%

Processed & Snack

28%Dairy Products

18%

Confectionary

14%

Bakery Products

9%

Alcoholic Beverages

6%

Who would benefit from this report?

Sales Departments

• Align Sales Force to Customer Needs

• Define Required Support Services

• Exploit E-Commerce Opportunities

Marketing Departments• Develop Branding • Assess Suitable Product

and Support Service Portfolio

Research Department• Identify Areas for New

Product Development and Innovation

• Improve Existing Products • Monitor Competitor

Activities and Products

All Departments• Monitor Positioning and

Competitor Strategies• Understand Drivers for

Mergers, Acquisitions and Joint Ventures

Featured Companies

• Givaudan

• International Flavors and Fragrances (IFF)

• Haarman & Reimer

• Firmenich

• Universal Flavours

• Quest International0

0.5

1

1.5

2

2.5

3

3.5

4

4.5

International

Flavours and

Fragrances

Haarman &

Reimer

Firmenich Givauden Universal

Flavours

Quest

International

Mane

Range 1-6

Product Development & Innovation

Mean Score

What to do next

For more information

Call 44 (0) 1865 398662 or email

enquiries@fs-europe.com

www.food.frost.com