erento presentation era convention 2014 z final

Internet: blessing or curse?How the internet will affect your business

Eugen B. Russerento

ERA Convention 2014, “Internet as a Game Changer”, Amsterdam 24-26 June

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ERA Convention 2014

Is the internet evil?

Internet as a Game Changer

ERA Convention 2014, “Internet as a Game Changer”, Amsterdam 24-26 June

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ERA Convention 2014 Internet as a Game Changer

ERA Convention 2014, “Internet as a Game Changer”, Amsterdam 24-26 June

The speed at which the internet is taking over the world is increasing

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ERA Convention 2014

Technology is dramatically changing our everyday life…

Internet as a Game Changer

ERA Convention 2014, “Internet as a Game Changer”, Amsterdam 24-26 June

Technology

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ERA Convention 2014

…and where does your business fit in?

Internet as a Game Changer

ERA Convention 2014, “Internet as a Game Changer”, Amsterdam 24-26 June

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ERA Convention 2014

In fact, your business today could not operate without the internet

Internet as a Game Changer

ERA Convention 2014, “Internet as a Game Changer”, Amsterdam 24-26 June

Management Operations

MarketingSales

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ERA Convention 2014 Internet as a Game Changer

ERA Convention 2014, “Internet as a Game Changer”, Amsterdam 24-26 June

How much does your business spend online?Source: Mary Meeker

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ERA Convention 2014

Trends in the coming years

Internet as a Game Changer

ERA Convention 2014, “Internet as a Game Changer”, Amsterdam 24-26 June

Mobile

And many more…

Transparency

Hyper localReducing

complexity

WearablesDemocratization

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ERA Convention 2014

So, is the internet evil?

Internet as a Game Changer

ERA Convention 2014, “Internet as a Game Changer”, Amsterdam 24-26 June

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ERA Convention 2014

The outcome depends only on your actions:

Internet as a Game Changer

ERA Convention 2014, “Internet as a Game Changer”, Amsterdam 24-26 June

EMBRACE

REJECT

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ERA Convention 2014 Internet as a Game Changer

ERA Convention 2014, “Internet as a Game Changer”, Amsterdam 24-26 June

We help you navigate this new territory

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ERA Convention 2014

We want to take this journey with you!

Internet as a Game Changer

ERA Convention 2014, “Internet as a Game Changer”, Amsterdam 24-26 June

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ERA Convention 2014 Internet as a Game Changer

ERA Convention 2014, “Internet as a Game Changer”, Amsterdam 24-26 June

Eugen B. Russ, erento

eugen.b.russ@erento.com

linkedin.com/in/eugenbenediktruss

twitter.com/eugen_russ

www.erento.com / http://blog.erento.com

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ERA Convention 2014 Internet as a Game Changer

ERA Convention 2014, “Internet as a Game Changer”, Amsterdam 24-26 June

Backup

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ERA Convention 2014 Internet as a Game Changer

ERA Convention 2014, “Internet as a Game Changer”, Amsterdam 24-26 June

How much does your business spend online?

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ERA Convention 2014 Internet as a Game Changer

ERA Convention 2014, “Internet as a Game Changer”, Amsterdam 24-26 June

Exponential growth in mobile

Source: Mary Meeker