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Editorial Calendar And Rates
2013
CHANNELS January February March April May June July August September October November December
Investments ETF’s Alternative Investments
Annuities Mutual Funds Asset Allocation Equities Fixed Income Real Estate Commodities And Managed Futures
Socially Responsible Investing
Producing Retirement Income
Investing In Non-Traded REITs
Wealth Planning
Estate Planning Asset Protection Retirement Planning
Family Business HNW Planning Insurance College Planning
Philantropy Valuations Charitable Giving
Long-term Care Solutions
An Elder Care Primer
Practice Management
Business Planning Client Acquisition Strategies
The Art (And Science) Of Scoring Affluent Clients
Prospecting Secrets
Regulation And Compliance
How To Build A Winning Marketing Plan
Succession Planning
Best Practices And Tips For Success For Women
Using Social Media To Grow Your Business
Five Successful Practice Management Strategies
How to Find The Right Business Coach
Next Generation Transition
Research/ Webinars
Analyzing ETF’s And Moving Client Assets Into Funds
Business And Marketing Plan Development
Transitioning To A Fee Based Business
Coaching And Selling Skills
Techniques To Understand Portfolio True Risk Profile
Women Advisors And Women Investors
Retirement Planning
Rep As Portfolio Manager
Advisor Benchmarks Next Generation Advisors And Investors
Social Media By Gender/Age
Estate Planning
Special Reports
The RIA Landscape
The Third Annual Independent Broker/Dealer Report Card
RIA Trends: The Independent Life
Mutual Fund And ETF Report
Annual Outstanding/Altruistic Advisor Awards
Annual Advisor Compensation Survey
Next Generation Advisors
Independent Advisor landscape
Recruiting Trends Tech Survey With Custody Clearing Overview
Special Independent B/D Supplement: The Independent Life
Wirehouse Brokerage Report Cards
Rankings Top Next Generation Advisors
Top Women Advisors At Wirehouses
Top Women Advisors At IBDs
Top Women Advisors At RIAs
The Top 100 RIAs In America
Top Insurance-Affiliated Advisors
Top Wholesalers
Top Teams The Top 100 Independent Advisors In America
The Top 100 Wirehouse Advisors In America
Technology Vendor And Platforum Ranking
Advisor Investment Sentiment Ranking
Show Distribution
47th Annual Heckerling Institute On Estate Planning
IRI Marketing Summit
IMCA Annual ConferenceTiburon CEO Summit, NYSIFMA Private Client conference12th Capital Link Closed-End Funds And Global ETFs18th PFAC Educational Conference
MOKAN Trust And Financial Services ConferenceNAPFA National ConferenceFinancial Research Associates, The Advisor And Broker/Dealer Forum On Retail Alternative Investments
MorningstarPershing INSITE
Matrix Financial Annual Conference
IRI Annual MeetingFinancial Research Associates, 11th Annual Managed Accounts And UMA SummitFPA Experience 2013
IMCA Advanced Wealth Management ConferenceTiburon CEO Summit XXVSIFMA Annual Meeting
Schwab IMPACTREITWorld 2013
Bonus To Advertisers
Ad Recall Survey Ad Recall Survey Ad Recall Survey Ad Recall Survey Ad Recall Survey Ad Recall Survey Ad Recall Survey Ad Recall Survey Ad Recall Survey Ad Recall Survey Ad Recall Survey Ad Recall Survey
Ad Closing December 3rd January 3rd February 4th March 4th April 3rd May 3rd June 3rd July 3rd August 5th September 4th October 2nd November 4th
Materials Due December 11th January 11th February 11th March 11th April 11th May 10th June 10th July 12th August 12th September 12th October 11th November 11th
Monthly Editorial Position OpportunitiesNeW: estate Planning By Trusts & Estates editors
Recruiting Trends By Mindy Diamond
The Inner Game: Practice Building By Matt Oechsli
Mutual Fund Watch By Stan Luxenbourg
Retirement Planning By Mark Miller
College Planning By Lynn O'Shaughnessey
eTF Strategies By Brad Zigler
Generations By Kevin McKinley
ReITs By Jennifer Propovec
Insurance By Alan Lavine
Get Measurable ROI For Your Print Advertising Investment In 2013 With Every-Issue Ad Recall Surveys From REP.
LegendInvestmentsWealth PlanningPractice ManagementRIAs/Independent AdvisorsWomen AdvisorsNext Generation AdvisorsOther Reports, Webinars And Rankings
Throughout 2013, REP. will conduct in-depth surveys of the ads that appear in our print publication. This research will provide valuable feedback on how well your ads are performing with the industry’s leading audience of brokers, financial planners and other investment managers.
All ads half-page or larger appearing in REP. in 2013 will be included in these studies. What’s more, you’ll also have the opportunity each issue to include a proprietary question or two of your own—concerning your ad, your organization, product features, or anything else you’re interested in learning more about. Readers will be asked to indicate their level of familiarity with each ad; how they rate the overall
effectiveness of the ad; and whether they’re a current or potential user of the product or service advertised.
In addition, we’ll ask readers about the methods they use to go about getting more information concerning the products and services they see advertised in REP. and compare their use of websites, phone and email. We’ll also examine the survey results by product and service classification so you can see how your ad stacks up with others in your category.
By analyzing the recall of your own ads, and comparing your performance with the other ads studied in the issue, you can learn ways to communicate with your customers and prospects more effectively—and receive a measurable return on your advertising investment.
Note: Editorial calendar subject to change without notice.
2013 REP. Editorial Calendar
2
Display Advertising RatesNumber 46
Size: 4 Color 1x 3x 6x 9x 12x 18x 24x 30x 36x
1 page $19,445 $18,123 $17,367 $16,989 $16,612 $16,233 $15,856 $15,481 $15,100
2/3 page $15,552 $14,498 $13,891 $13,589 $13,287 $12,987 $12,685 $12,383 $12,078
1/2 island $13,224 $12,330 $11,811 $11,560 $11,300 $11,042 $10,783 $10,530 $10,271
1/2 horizontal $12,439 $11,595 $11,112 $10,868 $10,629 $10,383 $10,147 $9,903 $9,663
1/3 page $9,333 $8,697 $8,334 $8,159 $7,976 $7,795 $7,613 $7,431 $7,249
Size: Black & White 1x 3x 6x 9x 12x 18x 24x 30x 36x
1 page $16,936 $15,786 $15,129 $14,799 $14,470 $14,141 $13,813 $13,484 $13,155
2/3 page $13,205 $12,309 $11,790 $11,539 $11,280 $11,027 $10,769 $10,510 $10,258
1/2 island $11,186 $10,426 $9,992 $9,775 $9,558 $9,342 $9,125 $8,907 $8,690
1/2 horizontal $10,501 $9,789 $9,377 $9,173 $8,970 $8,767 $8,565 $8,362 $8,159
1/3 page $7,798 $7,270 $6,963 $6,816 $6,661 $6,514 $6,361 $6,207 $6,059
Premium position add 15%. No charge for bleed. Additional charge for metallic inks. For information on higher frequency discount rates, contact your local sales representative.
Classified Advertising RatesNumber 37
Size: 1x 3x 6x 9x 12x 18x
Per col. inch $232 $226 $214 $207 $201 $189
1 Page $6,947 $6,770 $6,418 $6,206 $6,030 $5,677
2/3 Page $4,631 $4,513 $4,278 $4,137 $4,020 $3,785
1/2 Page $3,473 $3,385 $3,209 $3,103 $3,015 $2,838
1/3 Page $2,315 $2,257 $2,139 $2,069 $2,010 $1,892
1/6 Page $1,158 $1,128 $1,070 $1,034 $1,005 $946
1/12 Page $579 $564 $535 $517 $502 $473
All rates are media commissionable to accredited advertising agencies.
Display Advertising Rates Number of units within 12 months from date of first insertion in contract period determines frequency rate.
Supplied Inserts and Business Reply Cards (BRCs): Accepted in all issues. For information, contact your sales representative.
Special Positions Cover 2 ............................. 25% premium Cover 3 .............................20% premium Cover 4 ............................. 33% premium
All other special positions: 15% premium. Special positions subject to availability. For more information, contact your local sales representative.
2013 REP. Print Rates
2013 Media Kit3
Position 1:300x250
Ad and 40 words of text with headline and URL
Maximum file size: 36kFlash files not accepted
Position 2:300x250
Ad and 40 words of text with headline and URL
Maximum file size: 36kFlash files not accepted
Position 3:300x250
Ad and 40 words of text with headline and URL
Maximum file size: 36kFlash files not accepted
Enewsletterad positioning
2013 Enewsletter Rates
2013 Media Kit4
Wealth Management Letter Circulation: 73,819 • Published weekly Position 1 $5,200 Position 2 $2,600 Position 3 $1,300
Conrad Teitell Philanthropy Tax Letter Circulation: 62,107 • Published monthly Position 1 $2,500 Position 2 $1,250 Position 3 $625
Wirehouse Advisor Circulation: 38,397 • Published monthly Position 1 $3,000 Position 2 $1,500 Position 3 $750
Wealth Watch Circulation: 63,200 • Published twice a month Position 1 $3,000 Position 2 $1,500 Position 3 $750
RIA Rising Circulation: 31,894 • Published monthly Position 1 $3,000 Position 2 $1,500 Position 3 $750
Fast Track for Growth Circulation: 28,745 • Published twice a month Position 1 $3,000 Position 2 $1,500 Position 3 $750
The Branch Management Letter Circulation: 21,332 • Published monthly Position 1 $2,500 Position 2 $1,250 Position 3 $625
Practice Management Letter Circulation: 135,000 • Published twice a month Position 1 $5,200 Position 2 $2,600 Position 3 $1,300
Tech Advisor Circulation: 99,672 • Published monthly Position 1 $3,000 Position 2 $1,500 Position 3 $750
Tech Review Circulation: 28,499 • Published monthly Position 1 $2,000 Position 2 $1,000 Position 3 $500
Alternative Investments Circulation: 119,081 • Published monthly Position 1 $3,000 Position 2 $1,500 Position 3 $750
Wealth Advisor Weekender Circulation: 118,004 • Published weekly Position 1 $3,000 Position 2 $1,500 Position 3 $750
Retirement Letter Circulation: 99,829 • Published monthly Position 1 $3,000 Position 2 $1,500 Position 3 $750
The Insurance Letter Circulation: 68,289 • Published monthly Position 1 $2,500 Position 2 $1,250 Position 3 $625
College Savings Advisor Circulation: 90,009 • Published monthly Position 1 $2,500 Position 2 $1,250 Position 3 $625
2013 Media Kit5
2013 Website Ad RatesRun Of Site 75,000+Ad Opportunities Up to 24,999 25-49,999 50-74,999 (% Share Of Voice) Position 1 (728 x 90) $130 CPM $120 CPM $110 CPM Call for pricing Position 2 (300 x 250) $120 CPM $110 CPM $105 CPM Call for pricing Position 3 (300 x 250) $50 CPM $45 CPM $40 CPM Call for pricing Position 4 (728 x 90) $50 CPM $45 CPM $40 CPM Call for pricing
Individual Channel Ad Opportunities Up to 25,000 Monthly Impressions Channel Takeover (four positions) $150 CPM Sub-channel Takeover (four positions) $120 CPM
Mobile and iPAD Ad Opportunities Up to 25,000 Monthly Impressions Mobile Web Based App Exclusive $175 CPM iPad Readers Website Exclusive $175 CPM
Trusts & Estates Plus iPad App Thought Leadership Sponsorship $2,500/submission Exclusive Channel Sponsorship $1,500/month (3 month minimum)
Timed Opportunities Frequency Cost Home Page Takeover 24 hours $12,500 Interstitial 1 week $7,500 Pop Poll 2 months $2,500 REP. Landing Page on WealthManagement.com 2 months $4,000 T&E Landing Page on WealthManagement.com 2 months $4,000 Videos (each) 3 months $2,500 White Paper Listings (each) 12 months $3,500
Branding Opportunities Individual Channel Topics All Main/ All Channel (Logos With Links: 300 x 100) Sub-channel Pages Stories News $4,000 NA Investments $3,500 $4,000 Wealth Planning $4,000 $4,000 Practice Management $4,000 $4,000 Resource/Community $2,500 $500/Forum Data/Tools $500/Tool NA Opinions/Blogs $500/Author NA
Monthly Impressions
News Investment Opinions Wealth Planning
Practice ManagementResources & CommunityData & Tools
WealthManagement.com Main Channels
Position 1 728 x 90
Position 4 728 x 90
Position 2 300 x 250
Position 3 300 x 250
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