disney 441 presentation - nick augustyniak
Post on 07-Dec-2014
529 Views
Preview:
DESCRIPTION
TRANSCRIPT
Nick Augustyniak
Products● Walt Disney Studios● ABC● Marvel● Disney Parks● ESPN
Company History● 1923: Founded by Walt and Roy Disney.● 1955: Disneyland opened● 1966: Walt Disney died● 1971: Walt Disney World opened and Roy died● 1996: ABC/ESPN acquired● 2006: Pixar acquired● 2009: Marvel acquired● 2012: Lucasfilm acquired● 2013: MyMagic+ unveiled
Financial Info● 2013:
○ Revenue $45B (6.5% growth)○ Net Income $6B (8% growth)○ Assets $81B (8.5% growth)○ Stock: $70.54
What’s Hot● MyMagic+
○ Magic Band ( Easy Access)■ Park■ Resort■ Payment■ FastPass+
○ Smartphone App■ View wait times■ Free wifi
Story Time
● Magic Bands = BIG DATA○ Track location inside parks and resorts○ Personalize experience○ Recommend restaurants, rides, attractions○ Time efficient recommendations
Secret Sauce
● Extraordinary customer service● Entertain and educate● Magical experience for all
Competition
Prediction?
Questions?
top related