digital storytelling in communication

Digital StorytellingA movement, a method and a media tool 11Januar 2011 - Lund University

Tidsplan09.00 - 10.30 The story about digital storytelling10.30 - 11.00 What is your story?11.00 - 12.00 Lunch12.00 - 12.30 Introduction to storycircle12.30 - 14.30 Digital storytelling exercises in groups14.30 - 15.30 Sharing your stories

Digital Storytelling

• What is it?

• How did it start?

• From Oakland to DK

• How can it be used?

• Worked in Berkeley - DUSTY • Trainer Workshop - StoryCenter.org • International and local workshops.• Projects: Education, Community, Research

Copenhagen Center for Digital Storytelling

Our Story

How did it start?

1979…1993

Joe, Dana + Next Exit

+

Defeating mainstram

Center for Digital Storytelling

QuickTime™ and aTIFF (Uncompressed) decompressor

are needed to see this picture.

Worldwide

What is it?“Digital story A short, first person video narrative created by combining recorded voice, still and moving images, and music or other sounds.”

Storycenter.org

A ´typical´ story• A typical digital story holds • the format:

250-300 words/script

20-30 images/videos/drawings

Voice/Music/soundeffects etc.

2-3 minutes long

The digital story is normally produced on a 3-5 days workshop

Hanne Jones , 20, from Capture Wales, UK , BBC project.

She is a Journalist, She tells about a special place / person in her life.

Der kræves QuickTime™ og et TIFF (ukomprimeret)-komprimeringsværktøj,

for at man kan se dette billede.

Der kræves QuickTime™ og et TIFF (ukomprimeret)-komprimeringsværktøj,for at man kan se dette billede.

Identity - Reflection- Learning

Process 1. Creativity 2. Storycircle3. Production4. Celebration

What do you learn?1. Analytical competencies2. Script and writing skills3. Organizing and planning4. IT and media skills 5. Presentation techniques6. Evaluation and reflection

How is it used?

Objectives:• Education• Personal development• Teambuilding• Community building • Innovation, Research -

Documentation• History and culture • Activism/politics• Urban planning• Therapy/health• And much more…

Our objectives:• Education• History and culture• Personal Development• Teambuilding• Community building • Innovation, Research -

Documentation• Activism/politics• Urban planning• Therapy/health• And much more…

A personal story

- in a big organization • “Sofas”

• Richard Wayne

• He tells a personal story about his work in an big organization

• Each employees tell a story about their work in the organization

• Collecting values and goals for the employees

Communication strategies- through stories

• How Innovation should be done?

• Fusion between Oslo´s 3 biggest hospital

• The workers story from inside!

• Understanding each hospital workareas

• Big conference where the stories were showed

• Integration of video in their communication strategies.

• See more at Vimeo..

Viral Marketing in its own way!• ´My Story´• Workshop with customers

• Jazzmontør from Norway

• 4 days workshop

• Google Map/geotagging

• Spread through youtube

• New way of branding your company

Education

EAT - Research• 2 schools - 40

young people - lots of stories..

• Research project with Copenhagen Foodlearning center

• Learning about the young peoples food habits

• Online Photodiaries

7 Elements of Digital Storytelling

1. Owning your Insights(POV)

2. Owning your Emotions

3. Finding the Moment

4. Seeing Your Story

5. Hearing Your Story

6. Assembling Your Story

7. Sharing Your Story

Joes Cookbook - 2010

Storycircles• Introduction to story circles...

Story circles is a way to share, listen and create stories.

• 3 exercies of creative and visual storytelling

• The group pick one story and share it as a roleplay for the rest of us.

• 8 groups of 4-5 people ....

• nikoline@digitalstorylab.com

• www.digitalstorylab.com

• www.facebook.dk/digitalstorylab.com

Questions?