design2disrupt: menno van doorn - setting the stage
Post on 03-Jul-2015
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„Our competitors, particularly digital native ones, treat platform innovation as a core function”
„Now any terrorist group can pinpoint targets with GPS devices they buy of Amazon.com”
DISRUPTION IS THE NEW
NORMAL
SPEEDING ADOPTION
BIG BANG DISRUPTION
DECREASING COMPANY LIFESPAN
11M+1 million guests per
month in 2014
0M
3M
6M
8M
11M
2008 2009 2010 2011 2012 2013 2014
Total Airbnb Guests
Wait + See =
Please make me irrelevant
technology irruption business disruption
Old disruption Digital disruption
10 X TheInnovators
1/10thThe costs
100 X The Power
„The single biggest reason for companies to fail, is that they overinvest in what is, as opposed to
„Institutions will try to preserve the problem to which they are the solution”
Is the obsession with the customer experience driving all your design decisions?
Are you fast enough to deal with the New Normal of digital disruption?
Can your company be as disruptive as a start-up?
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