dealing/managing generational differences presented by: cathy dunlap & donna morris august 11,...
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Dealing/Managing Dealing/Managing Generational DifferencesGenerational Differences
Dealing/Managing Dealing/Managing Generational DifferencesGenerational Differences
Presented by:Cathy Dunlap & Donna Morris
August 11, 2011
Created by:
Toni Holder & Donice Mack
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Defining a Generation
• External events and conditions experienced during formative years
define who we are
how we view the world
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Objectives
• Identify 4 generations in the workplace
• Compare and contrast their values
• Identify potential problems when different generations fail to communicate effectively
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Diversity - A Broad Scope
• Generational differences are one aspect of diversity
• Diversity – concept rooted in our beliefs of fair play, accepting differences, respecting others and eliminating stereotypes from our dealing with individuals
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Each generation is shaped by specific external events…
Current Events
Economy
Culture
Shaping a Generation
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When considering generational differences, certain generalities are utilized…..
Not everyone in a specific generation will exhibit ALL of these characteristics
Caution!
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TRADITIONALISTS (Matures)
(pre-1946)
52 Million: 5-7% of the workplace
BABY BOOMERS
(1946-1964+/-)
75 Million: 15-55% of the workforce
GENERATION X
(1964-1980+/-)
45 Million: 35-45% of the workforce
MILLENNIALS (Gen Y)
(1980-2000+/-)
70 Million: 2-5% of the workplace
Who are the Generations?
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TRADITIONALISTS
• Great Depression• New Deal • World War II• Korean War• Increased role of Federal
Government
BABY BOOMERS
• Civil Rights & Sexual Revolution• Cold War• Space Travel• Assassinations• Woodstock & Earth Day• Post War Prosperity
GENERATION X
• Fall of Berlin Wall• Watergate• Women’s Liberation• Desert Storm• Energy Crisis/Stock Market
Crash of ‘87
MILLENNIALS
• Columbine Shooting• Oklahoma City Bombing• Dot Com Boom• Prosperity/Opportunity• Sept 11, 2001• Clinton/Lewinsky
Events & Experiences
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TRADITIONALISTS
StrengthsDisciplined, Experienced, Committed
ChallengesChange, Meritocracy, Technology
BABY BOOMERS
StrengthsIdealistic, “Can Do” attitude, Seek to please
ChallengesJudgmental, Self-centered,Control/competition
GENERATION X
StrengthsIndependent, Results-oriented,Creative/adaptable
ChallengesPeople/political savvy, Impatient, Cynical
MILLENNIALS
StrengthsMulti-taskers, Committed to mission, Team player, Tolerant of differences
ChallengesLofty expectations, Technology demanding, Work-Life balance
Strengths & Challenges
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TRADITIONALISTS
Hard work & disciplined Duty before pleasure Conformist Loyal/dedicated Conservative Patriotic Respects rules
BABY BOOMERS
Optimistic Achievement-oriented Workaholic Self-importance Personal growth Challenge authority Team player
GENERATION X
Independent/self-reliant Skeptical Disloyal Survivors Informal Techno literacy Respects diversity
MILLENNIALS
Optimistic Achievement oriented Respects authority/civic duty Open-minded/tolerant Respects diversity Techno savvy Entitled Confident
Traits & Values
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• Appreciate & respect their experience
• Provide structure & hierarchical environment
• Use them as mentors
• Provide flexible work options
• Structure technology training carefully
• Use human interface
• Reward their experience & indicate their status
• Seen as a minority in the workplace, but hold much of the authority
Working With Traditionalists
• Mistrust Boomers & Xers because their basic values are not in
sync
• Could be excellent mentors to Millennial because they share many values
• Do not understand Millennia's lack of work ethic, or their dependence on technology
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Traditionalists/Matures (1909 – 1945)
Songs• Scott Joplin
Maple Leaf Rag, Treemonisha, Something doing, Magnetic Rag, Weeping Willow, Pleasant Moments, Ragtime Waltz, The Entertainer
• Billie HolidaySummertime, Night and Day, Lover Man,
Solitude
• Duke EllingtonTake the “A” Train, Cotton Trial
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Traditionalists/Matures (1909 – 1945)
• Ella FitzgeraldA Tisket A Tasket
• Cab CallawayHep, Hep; The Jumping Jive
• Nat “King” ColeSweet Lorraine, Get Your Kicks on Route 66,
Straighten Up 7 Fly Right, It’s Only a Paper Moon
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• Bum Rap
• Bust Your Chops
• Buzz Fix
• Geezer
• Gas
• Drop
• Fat-Head
Traditionalists/Matures (1909 – 1945)
Vocabulary
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Traditionalists/Matures (1909 – 1945)
* * * Bill Crosby * * *Comedian, Author, Actor, Activist
Born 1937
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Why Learn About Generations?
• Changing demographics
• Understand impact in the workplace
• Increase personal competency in communication
• Promote teamwork
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• Recognition/reward/give credit
• Provide opportunity to work in teams but stress individuality & independence
• Work to build consensus; gather their input
• Provide opportunities for professional & personal development
• Capture their experience
• They want to achieve success on their own
Working With Baby Boomers
• Distrust Traditionalists as too conforming
• Don’t understand the skepticism of Xers
• See Xers as opportunists, disloyal “job-jumpers”
• Don’t place as much emphasis on technology as Xers & Millennial
• View Millennial as spoiled
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Baby Boomers (1946 – 1964)
• Aretha Franklin Rock Steady, Chain of Fools
• Smokey RobinsonTracks Of My Tears, Ooo Baby Baby, In Case You Need Love
• Marvin GayeWhat’s going on
• TemptationsI Can't Get Next To You, It's Your Thing
Songs
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Baby Boomers (1946 – 1964)
President & First Lady Michelle ObamaBorn 1961 (Barack) & 1964 (Michelle)
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Baby Boomers (1946 – 1964)
* * * Denzel Washington * * *Actor, Screenwriter, Director, and Film Producer
Born 1954
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Failure to Communicate……..
May Impact
• Turnover rates
• Tangible costs (recruitment, hiring, training, retention)
• Intangible costs (employee morale)
• Grievances & Complaints
• Perceptions of fairness & equity
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• Allow autonomy
• Requires immediate feedback
• Provide opportunity for continued learning/development
• Notion of non-linear retention
• Open communication, information flow
• Access to decision-makers
• Challenge, fun, excitement
• See themselves as strong, survivors
• Money is their guiding principle
Working With Generation X
• View Traditionalists as out of touch & Boomers as naïve
• Prefer not to work in collaboration with others; does not share
Millennials preference for team-work
• Not afraid to buck tradition in the name of
progress
• What’s in it for me?
• Does not understand Millennial’s need for structure & feedback
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Generation X (1965 – 1978)
• Commodores Brick House, Easy,
Three Times a Lady
• Jackson 5ABC, Never Can Say Goodbye, I Want You Back
• Diane RossAin’t No Mountain High Enough, Touch Me In the Morning, Reach Out and Touch
(Somebody’s Hand)
Songs
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• Bad• Stoned• Can You Dig It• Boogie• Brick House• Freak-Out• May The Force Be With You• Tuff• Dig It• Blood• Dude• Funky• Split
Generation X (1965 – 1978)
Vocabulary
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Generation X (1965 – 1978)
Actress, Fashion Model, Beauty Queen
Born 1966
* * * Halle Berry * * *
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Leadership Challenges
• Create a work environment that fosters inclusion
• Learn what is important to each individual employee
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• Provide structure, guidance, positive reinforcement
• Ask for their input, give feedback often
• Team collaborative work projects
• Updated technology
• Emphasize projects, not time
• Provide challenging & increase responsibility
• Feels entitled
• Seeks clear mission, policies, & values
• Seeks work-life balance
• Lacks social/political skills, self-confidence, but has high self-esteem
Working With Millennials
• Doesn’t understand Traditionalist’s work ethic
• Ignores office hierarchy
• Addresses top executives by their first name
• Doesn’t appreciate Boomer’s idea of “paying dues”
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• Jay ZThe BluePrint
• Public EnemyFear Of A Black Planet
• Ice Cube
Death Certificate
• LL Cool JMama Said Knock You Out
• BeyonceCrazy in Love Boy, All Single Ladies (Put a Ring on It)
Songs
Millennials (1979 – 2000)
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• Book • Aiight• Dude • YO• Duh!! • OMG• I Feel You • Fo Real• Sup • What’s up G?• Homie • TMI• Cold • Whatchu Talking Bout?
Vocabulary
Millennials (1979 – 2000)
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MillennialMillennials (1979 – 2000)
* * * Beyonce * * *Singer, Actress, Fashion Designer
Born 1981
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