customer decision journey

Post on 14-May-2015

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TENERIFE

TARGET CUSTOMER

Families

Persons who look for the sun and for the heat

Young people

Middle Class

Customers who want to relax

RESEARCH OF HOTEL

The customer has to go on internet and type on google «  Hotel Tenerife , playa de las Americas »

First page on Google

It appears as the third hotel

The first site which appears is OTA (booking.com)

WHY THIS HOTEL ?

4 star hotel

Tenerife

Good comments on tripadvisor

Professional space

Specialized services

Privilege customers

RESERVATION

o On the website www.hotelh10conquistador.com

o On tripadvisor, booking or expedia

o Fast and effective

OTA

Allow customer to make the reservation

Give more information

Allow the customer to see comments

Plan the travel

Find other service

THANK YOU

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