cultivating a technology-driven culture

IoT Oil & Gas Europe June 29, 2016

Yekemi “Kemi” Otaru

Chemical/Petroleum Engineer, Marketing Strategist, Digital Innovation Researcher & Published Author

About Me

Cultural and social aspects that lead to serious blind spots

Cultivating a technology-driven corporate culture:

Why do some companies successfully adopt new ideas and others not?

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UK organisations are wasting some £64.7 billion in failed

innovation every year

Source: PA Consulting, 2016

Culture that is well-to-do

◉Permission to fail◉Ideas can come from anywhere◉Hungry to learn◉Embraces change◉Agile working practices◉Calculated experimentation◉A culture of honest feedback

Devices that collect and transmit data via the Internet

- Forbes (2014)

IoT: Business, Things, People

Source: Gartner, 2015

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People – not just machines – will power digital innovation

Source: Forbes 2014

Digital advances by sector (McKinsey 2016)

Source: Which Industries Are The Most Digital (And Why), HBR, April 2016

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The future is here and not here at the same time

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Estimated value add of IoT – just one form of digital innovation – is

$1.9 trillion by 2020

Source: Gartner, 2015

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It’s not the strongest that survive, it’s the most adaptable

Culture is the hardest part of an organisation to change

Simple steps may apply

◉Language used

◉Dress codes

◉Office environment

◉Functional silos

◉Visible leadership

A culture of evolution inhow things work

Key drivers for tech culture

◉ Collaboration◉ Diversity◉ Experimentation

Collaboration

◉External and internal collaboration

◉Open communication

◉Safe environment for sharing knowledge

◉Shared vision

◉Common goals

Diversity

◉Cognitive diversity

◉Cross-functional

◉Team learning

◉Millennials’ perspective

◉Outside talent

Experimentation

◉Take small steps

◉Make it safe to fail

◉Leadership that aspires and inspires

◉Track and measure “Return on Failure”

◉Renewed external understanding of peers

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Identify digital priorities, keeping in mind the overall cultural

changes needed to maintain long term impact

Thank you