crossover alex hung presentation on mobile apps for rotary club of hk harbour

Interesting Mobile Smartphone Applications

By Alex Hung (MBA, MSc(IS), BSc.(CS))

For Rotary Club of HK Harbour

12TH September, 2013

Who am I?• Founder and CEO, Crossover International• Honorary Lecturer for Computer Science Department of

HKU for 3 years from 2002 to 2005.• Teach Degree and Master students from 1999-now

(Ecommerce, Consulting, Project Management, Decision Making)

• Vice President HKU Class of 90s and Friends• Vice President of Internet Professional Association (iProA).• Founding Member of Hong Kong Professionals and Senior

Executives Association.• Web3.0 expert

– Enhance Web2.0 Business Model + Social Network + Mobile Computing+ Pervasive Computing + Artificial Intelligence

Who am I?

• New Rotary member of Peninsula Sunrise

Alex Hung

Alex Hung

My talks in the world

Recent talks in HK about Mobile Apps• Rotary Club of Lan Kwai Fong• Rotary Club of Kowloon Tong• Rotary Club of Peninsula South• Rotary Club of Hong Kong North• Rotary Club of Happy Valley• Rotary Club of New Territories• Rotary Club of Peninsula• Rotary Club of Kowloon Central• Rotary Club of Central• Rotary Club of HK Harbour• Rotary-Adopt-a-school for Education Bureau

• JCI Peninsula• JCI Victoria

Intro Smartphone Process Portfolio Contact

Mobile Application References

In average, each person in Hong Kong owns about 2.3 SIM cards

50% of them are Smartphones– 70% of people use smartphone while eating – 80% use it while watching TV, and – 90% use it during the toilet time

Sources: Cisco estimates based on CAIDA publications, Andrew Odlyzko

Social Periphery & Mobile Social Networks

Marketplace

Mobile Apps

Smartphones

• locator (GPS)• Calendar of events (view and share via email or

Social Media)• RSVP for events and payment acceptance• Subscription billing and profile updates• Video and image gallery• Membership benefits (special coupons)• Blog/ Social Media interaction from the phone• Push notifications of upcoming events (pop

ups)• Mass sharing of media for attendees of a

particular event• Banner advertising spots

Benefits

Business Mandarin商業普通話

• Aim to let users learn Putonghua anywhere and anytime in a more interactive mode.

Intro Smartphone Process Portfolio Contact

Business Mandarin 商業普通話

Features:1. Audio clip with Record Voice & play back Function Compare your speech with the Sample speech

Intro Smartphone Process Portfolio Contact

Business Mandarin 商業普通話

Features:2. Sharing to your friends on the social media platform

Intro Smartphone Process Portfolio Contact

Business Mandarin 商業普通話Features:3. Content Search Allow users to tailor-made the learning routine

Intro Smartphone Process Portfolio Contact

• iPhone and Android phone apps for the Campaign on 1911 Revolution

• With Augmented Reality (AR) and interactive user experience

• Guide users on a virtual journey through 30 designated spots related to the history of the 1911 Revolution and Dr Sun Yat-sen in Hong Kong.

Where is Dr. Sun? 搜尋孫中山

Augmented Reality (AR)

• 30 check points with GPS locating function.

• Take photos with the stamp

• To ensure the function goes well, Crossover did the site visit both individually and with the client.

Where is Dr. Sun? 搜尋孫中山

Q&A and Badges Collection • Answer the multiple

choice questions for each checkpoint and earn a badge

• Get the Final Badge within a specific area

Where is Dr. Sun? 搜尋孫中山

Hong Kong Airlines Club Class

Features:1. Information2. Chat Room in the flight3. Help Desk4. Location Tracking

Intro Smartphone Process Portfolio Contact

Club Class Information• Showing the information about this new flight

Intro Smartphone Process Portfolio Contact

Chat Room• Scan the QR code in front of your seat and enter the

Session Code which is unique for each flight to login

User Profile Your current seat

Intro Smartphone Process Portfolio Contact

Chat Room• Search for other passenger from the seating plan

and Click to check their information and start chatting

Intro Smartphone Process Portfolio Contact

Help desk

• Use the Messenger to contact help desk

• Similar to the Instant Messenger， staff can provide support from the back end through a PC

Intro Smartphone Process Portfolio Contact

SOS! Sick Bird 病咗鳥• “SOS! Sick Bird” help you

to search the Hong Kong Government Clinics nearby with their address and contact

• You can find the result easily with the map-view

• With Augmented Reality Function

Intro Smartphone Process Portfolio Contact

SOS! Sick BirdFeatures:1. Show the distribution of public clinics over Hong

Kong efficiently and accurately through the Google Map

Intro Smartphone Process Portfolio Contact

SOS! Sick BirdFeatures:2. Augmented Reality Function to help finding the exact location according to the real situation

Intro Smartphone Process Portfolio Contact

《洪醫師系列》Series of Dr. Hung

• The series of《洪醫師》 provide the information of Chinese medical for users, such as:– Soup recipe– Self Assessment– Acupuncture– Allergy

Intro Smartphone Process Portfolio Contact

《洪醫師系列》Series of Dr. Hung

《洪醫師－湯來自有方》Features:• In-app Purchase• Upload to

Facebook or send via email

• Content Search

Intro Smartphone Process Portfolio Contact

《洪醫師－告別敏感症》Features:• Introduction of

causes of allergies

• Suggested ways to alleviate allergies

Intro Smartphone Process Portfolio Contact

• To celebrate the Lunar new year and share your happiness.• Add funny frames on your photos • Share photos though Social Network with your friends.

Photography Apps – 讓免子飛、行運一條龍

• This application is designed for kids-learning.

• Providing numbers, shapes and stationary Flashcards with sounds and animations

• By shaking the device, the flashcards will flip

• Learning both English and Putonghua

Crossover Flash Card

• My Account– Patient Record

• BodyQ Services

• Health Information

• Cancer Information

• Weight Management

• Stop Smoking

BodyQ Application

• Patient Information / Record– Security Login

(Validation Key)– Patient Profile– Patient Record– Online Booking

BodyQ

• Stop Smoking– Push Notification to

remind user the benefic of stop smoking

– Sharing to friends to seek support

– Record the progress

BodyQ

• Weight Management– Record the Time, Distance,

Speed, and Steps walked / run by the users

– GPS – the path will be shown on the map

– Check the past history

BodyQ

• Designed for a Geo Hunting Competition

• Using GPS to locate the candidates

• Report to our server to check the status of each team in real time

CAHK Geo Hunting 2012

• Included different Route with different theme

• Site visit to get the accurate data

CAHK Geo Hunting 2012

• Follow the instruction to tackle each task

• Record the finish time and send back to the server

CAHK Geo Hunting 2012

Social Periphery & Mobile Social Networks

Thank You!By Alex Hung