corporate learning 2.0 mooc
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Prof. Dr. Joachim Niemeier, Business Administration and
Organisation, University Stuttgart, www.uni-stuttgart.de
Claudia Bremer, Department of Psychology
Goethe-University Frankfurt, www.uni-frankfurt.,deIFKAD, 16.6.2016
Corporate Learning 2.0 MOOC:
An Open Online Course on Formal and
Informal Learning in Organisations
Claudia Bremer, Goethe-University of Frankfurt
Joachim Niemeier, University of Stuttgart
Prof. Dr. Joachim Niemeier, Business Administration and
Organisation, University Stuttgart, www.uni-stuttgart.de
Claudia Bremer, Department of Psychology
Goethe-University Frankfurt, www.uni-frankfurt.,deIFKAD, 16.6.2016
Corporate Learning 2.0 MOOC
Organized by Corporate Learning Alliance
a loose non-commercial German network of experts
in the field of corporate learning
cMOOC
Learning and knowledge built upon a diversity of inputs and opinions
8 weeks 8 topics
(September - November 2015): Every week another company
provided a challenge in the field of corporate learning to be discussed
openly and online with the broad group of participants
Target group: Corporate learning professionals
Over 1.650 registrations (mainly from DACH region)
2
Prof. Dr. Joachim Niemeier, Business Administration and
Organisation, University Stuttgart, www.uni-stuttgart.de
Claudia Bremer, Department of Psychology
Goethe-University Frankfurt, www.uni-frankfurt.,deIFKAD, 16.6.2016
Learning unit
Videoinput
Quiz
Disussion board
Learning unit
Videoinput
Quiz
Disussion board
Learning unit
Videoinput
Quiz
Disussion board
t
…General / additional discussion boards
…
xMOOC versus cMOOC
Design of a typical xMOOC
Learning unit (LU)
Disussion board
Summary/ artefact
t
…General / additional discussion boards
Openingthe topic
Live videodiscussion
LU
…
…
Design and structure of a learning a cMOOC
Prof. Dr. Joachim Niemeier, Business Administration and
Organisation, University Stuttgart, www.uni-stuttgart.de
Claudia Bremer, Department of Psychology
Goethe-University Frankfurt, www.uni-frankfurt.,deIFKAD, 16.6.2016
Course topics and companies
4
Prof. Dr. Joachim Niemeier, Business Administration and
Organisation, University Stuttgart, www.uni-stuttgart.de
Claudia Bremer, Department of Psychology
Goethe-University Frankfurt, www.uni-frankfurt.,deIFKAD, 16.6.2016
Digitalization in enterprises: HR lags behind
5
Marketing
Top Management
ITCorporate CommunicationsHuman Resources
0%
10%
20%
30%
40%
50%
0% 10% 20% 30% 40% 50% 60%
2007-2015 Digitalization Top 5 Corporate Players
User of digital technologies
Driver for implementation
Source: Metastudie from centrestage based on 31 studies
Prof. Dr. Joachim Niemeier, Business Administration and
Organisation, University Stuttgart, www.uni-stuttgart.de
Claudia Bremer, Department of Psychology
Goethe-University Frankfurt, www.uni-frankfurt.,deIFKAD, 16.6.2016
Monday: Presenting the case in a webinar
Whole week: Discussion in the forum
Crowdsourcing of new ideas through
Joint brainstorming (online mind mapping)
Wednesday: Summary, new impulses, questions
Friday Feedback in the webinar
Summary in forum
:Learning unit (LU)
Disussion board
Summary/ artefact
t
…General / additional discussion boards
Openingthe topic
Live videodiscussion
LU
…
…
A week‘s structure
Prof. Dr. Joachim Niemeier, Business Administration and
Organisation, University Stuttgart, www.uni-stuttgart.de
Claudia Bremer, Department of Psychology
Goethe-University Frankfurt, www.uni-frankfurt.,deIFKAD, 16.6.2016
Input and communication within the course
Input formats
• Short Videos
• Whitepapers
• Status reports
Prof. Dr. Joachim Niemeier, Business Administration and
Organisation, University Stuttgart, www.uni-stuttgart.de
Claudia Bremer, Department of Psychology
Goethe-University Frankfurt, www.uni-frankfurt.,deIFKAD, 16.6.2016
Input and communication within the course
Communication processes
• Live Online Sessions and chats
• Plenary discussions in forums
• Blog Posts
• Collaborative Writing
• Collaborative mindmapping
• Ideas competitions
• Badges
• Face to face Learning Groups
• Facebook Community
Input formats
• Short Videos
• Whitepapers
• Status reports
Prof. Dr. Joachim Niemeier, Business Administration and
Organisation, University Stuttgart, www.uni-stuttgart.de
Claudia Bremer, Department of Psychology
Goethe-University Frankfurt, www.uni-frankfurt.,deIFKAD, 16.6.2016
Live session as f2f-events
9
Prof. Dr. Joachim Niemeier, Business Administration and
Organisation, University Stuttgart, www.uni-stuttgart.de
Claudia Bremer, Department of Psychology
Goethe-University Frankfurt, www.uni-frankfurt.,deIFKAD, 16.6.2016
Evaluation and results
Questionnaires developed for the assessment of cMOOCs
used in 4 cMOOCs already in order to make them comparable
- applied in the middle and by the end of the course
- additional tracking data : course access, video usage,….
Prof. Dr. Joachim Niemeier, Business Administration and
Organisation, University Stuttgart, www.uni-stuttgart.de
Claudia Bremer, Department of Psychology
Goethe-University Frankfurt, www.uni-frankfurt.,deIFKAD, 16.6.2016
Have we reached our target group?
Around 46% of the participants were
employed in commercial enterprises
20% freelancers/self-employed
19% worked in a public educational institution
About one third even had a leadership position
Prof. Dr. Joachim Niemeier, Business Administration and
Organisation, University Stuttgart, www.uni-stuttgart.de
Claudia Bremer, Department of Psychology
Goethe-University Frankfurt, www.uni-frankfurt.,deIFKAD, 16.6.2016
Are MOOCs a question of age?
0%
11%
23%
27% 27%
11%
0%
7%
25%
32%
29%
8%
0%
5%
10%
15%
20%
25%
30%
35%
<20 20-29 30-39 40-49 50-59 >59
Age of the CL20 MOOC Participants
Entry Survey Final Surveyn=109
Prof. Dr. Joachim Niemeier, Business Administration and
Organisation, University Stuttgart, www.uni-stuttgart.de
Claudia Bremer, Department of Psychology
Goethe-University Frankfurt, www.uni-frankfurt.,deIFKAD, 16.6.2016
How did the participants contribute?
13
0 5 10 15 20 25 30 35 40 45 50
Contibutions for the badges
Postings in the forum
Tweets in twitter
Contributions in different media
Contributions in the chat during live sessions
Postings in my own blog
Contributions in facebook
very much considerable n=108
Prof. Dr. Joachim Niemeier, Business Administration and
Organisation, University Stuttgart, www.uni-stuttgart.de
Claudia Bremer, Department of Psychology
Goethe-University Frankfurt, www.uni-frankfurt.,deIFKAD, 16.6.2016
What have the participants appreciated?
14
0 10 20 30 40 50 60 70 80 90 100
deal with interesting topics
getting to know and discuss actual case studies
share and receive ressources
to discuss in a community with colleagues and experts
receive inputs from the experts
Opportunity for soclial networkshop with colleagues andexperts
receive feedback from colleagues and experts
participate in live sessions
receive a certificate through the badges
very much considerabkle n=108
Prof. Dr. Joachim Niemeier, Business Administration and
Organisation, University Stuttgart, www.uni-stuttgart.de
Claudia Bremer, Department of Psychology
Goethe-University Frankfurt, www.uni-frankfurt.,deIFKAD, 16.6.2016
What have the participants appreciated?
15
0 10 20 30 40 50 60 70 80 90 100
deal with interesting topics
getting to know and discuss actual case studies
share and receive ressources
to discuss in a community with colleagues and experts
receive inputs from the experts
Opportunity for soclial networkshop with colleagues andexperts
receive feedback from colleagues and experts
participate in live sessions
receive a certificate through the badges
very much considerabkle n=108
Prof. Dr. Joachim Niemeier, Business Administration and
Organisation, University Stuttgart, www.uni-stuttgart.de
Claudia Bremer, Department of Psychology
Goethe-University Frankfurt, www.uni-frankfurt.,deIFKAD, 16.6.2016
Corporate learning good practice examples
16
• Approaches to „tempt employees tolearn“
• Digital learning agency
• Systematic program and course evaluation (learning analytics)
Marketing and Change
• Business model canvas for corporate learning
• Competency frameworks
• Learning community management
Organization and Strategy
• Self-organized and self-directedlearning
• Informal and collaborative learning
• Corporate courses using theMOOC format
Modern Learning Formats
• Toolbox for creating user generated content
• Collaboration with and support of expert networks
• Curation of external content, open content
Quality Resources
GoodPractice
Examples
Prof. Dr. Joachim Niemeier, Business Administration and
Organisation, University Stuttgart, www.uni-stuttgart.de
Claudia Bremer, Department of Psychology
Goethe-University Frankfurt, www.uni-frankfurt.,deIFKAD, 16.6.2016
Prof. Dr. Joachim Niemeier
Business Administration
and Organisation
University Stuttgart
www.uni-stuttgart.de
Claudia Bremer
Department of Psychology
Goethe-University Frankfurt
www.uni-frankfurt.de
Contact
MOOC: www.cl20-mooc.de
CLA: www.cla-online.net
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