content marketing simplied

Post on 18-May-2015

99 Views

Category:

Marketing

0 Downloads

Preview:

Click to see full reader

DESCRIPTION

What does it take to simplify your online marketing and create great content? It takes a plan and a content calendar. This presentation was created for NorCAL Academy of Leadership and presented on 6/12/2014.

TRANSCRIPT

Presented by:Coryon Reddcoryonredd@coryon.comwww.linkedin.com/in/coryonredd

Content Marketing Made Simple

View this presentation online at: Coryon.com/norcal

NorCAL Academy of Leadership

Can Online MarketingGrow Your Business?

What is Content Marketing?

Audience FocusedCommunicationBrandingRelevant and ValuableInformative and Interesting

Content Marketing is:

Content Marketing isn’t:

Selling

Tools to Research Your Market:

Survey Your MarketCreate PersonasKeyword ResearchSocialMention.comResearch Competitors

Can you SimplyYour Online Marketing?

Make a Plan

Blogging can be the Hub of your Online Marketing

Brainstorm Topics (Oh no, it’s a spreadsheet)

Content Calendar (Oh no, it’s still a spreadsheet)

Guest Blog Led to Hundreds of New Signups

Source: tinybuddha.com/blog/make-a-tough-situation-good-one-question-that-changes-everything/

Create FocusTarget Your MarketPlan ContentMeasurement

=Simplified Marketing

The Big Picture

Don’t GetOverwhelmed

SimplifyYour Marketing

Go to Coryon.com to Learn MoreView this powerpoint at: coryon.com/norcal

top related