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ClickBank Confidential
Making Money With Clickbank 2ND Edition
By Paul J. Friar
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Table of Contents
Disclaimer
Introduction
About the Author
Chapter 1 What is ClickBank?
Chapter 2 What is Your Diving Force?
Chapter 3 How to Get Started
Chapter 4 Find Your Niche
Chapter 5 Marketing ClickBank Products
Chapter 6 Creating Your Own ClickBank Products
Chapter 7 Key Strategies Inside ClickBank
Chapter 8 ClickBank Tracking
Chapter 9 Recommended ClickBank Help
Conclusion
FAQs
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Disclaimer
ClickBank Confidential is a complete guide to using, understanding
and building your online business through the ClickBank site. This is meant
to train and assist the reader to use the website. Due to market and
business circumstances, this book cannot guarantee success and the author
is not liable for any actions taken.
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Introduction
Hello and thank you for taking the time to request this free e-book. I
am Paul J. Friar, the author of this book, and it’s my hope that you will find
it extremely beneficial in the ongoing growth of your online business.
I designed this e-book to be shared with others. You can download it
and share it with any of your friends or family members who (like you and
me) wish to become successful with an online business.
Click here to share the book with your FaceBook friends.
Click here to share it with your followers on Twitter.
Click here to Share with your network on Linkedin.
Limitless Opportunities
Today’s world of technology has become very exciting. The Internet
has presented us with virtually limitless opportunities to establish streams of
income through a variety of online businesses. In the past decade or so the
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main street storefront has found its way to the Internet. Hundreds, if not
thousands, of online stores sell an endless array of products and services.
New markets are forming as the Internet changes the way we do
business. Now when shopping for a product, instead of running to the mall,
shoppers check online for the best price and the quality of the product. They
may even search for customer comments regarding the product. The
consumer is becoming smarter, more reliant on information, and more
product savvy. The Internet has generated a new breed of customer and
new markets.
Digital Products
One of the new markets that has emerged from the Internet is the
digital product. Because these products are digital, they don’t have to be
shipped to a customer; they just exist out there on a website. Such products
are profitable and can be a lucrative market to get into. Why? It’s simple.
Once the product is created, there is very little overhead cost to
replicate and distribute them. No manufacturing is required and no costs of
materials and labor. No development team, management, or engineers are
needed to bring the product to life. Once the product is sold it offers a high
profit level. That’s why selling digital products online has become so popular.
Which brings us to the subject of the e-book that you are now reading
– ClickBank.
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ClickBank is widely considered to be a leader in national and
international affiliate marketing with more than 110,000 active affiliate
marketers working with the company to market its products and drive sales
to an average of 26,000 transactions per day.
http://www.clickbank.com/press_releases.htm?
If you are new to online marketing, to affiliate marketing, and yes,
even to ClickBank, you are definitely in the right place. I have written
ClickBank Confidential to provide all of the basic information needed to
get into profits quickly by using ClickBank. After all, that’s what all of this is
about right? I know it is for me. I moved into the field of Internet
marketing because I was searching for a different lifestyle. A lifestyle that
will allow me to be free of the jobs that are less-than-fulfilling in my life.
Having said that, I will quickly add that I don’t want to take this
journey alone. Once I became active in Internet marketing, I realized my
passion is to reach out a helping hand to others. I get a great thrill in
exploring and discovering new paths, and then serving as a guide to help
those coming behind me to find the way as well.
At any time you wish to learn more details about building an online
business you are welcome to go to my website:
At www.Yearn2EarnCash.com URL.
So here laid out before you is the marked path to show you the way to
be successful using ClickBank.
Let’s get started!
About the Author
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I know how difficult it can be to have to go to work at a job that you
don’t like – one that leaves you feeling frustrated and unfulfilled. And even
worse, to muddle along day in and day out thinking that nothing will ever
change. It’s easy to give up all hope of finding a way out and thus getting
stuck in a rut.
For many years I worked at jobs I hated and I was definitely in a rut.
I had little or no vision to imagine that anything could be any different. At
one point things really took a turn for the worse. It was after I had lost one
of the jobs that I didn’t like in the first place. My cash reserves were so low
that I resorted to sitting in my apartment wrapped in a sleeping bag to avoid
turning on the heat. (And believe me, the winters in Britain aren't that
warm!)
Nights were the absolute worst. I feared to even turn the lights on.
(In spite of the fact that it was just a little sixty-watt light bulb, it still cost a
few pence to run.) It began to grow dark at about 4 pm, and the darker it
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got the more weary and discouraged I became. Often I would fall asleep by
the time The Simpsons came on the television at 6pm.
It was a couple of years ago that I woke up to the fact that nothing
would change until I myself changed. I had to change my vision; change my
direction; change my levels of expectation.
That was when I began to consider the Internet as an avenue to better
things – to a better way of life. While I was still scraping around for ready
cash, I started my own education on the subject on Internet marketing. I
read various books on the subject (using the light of a handy street light
outside my window with the blinds open!) in order to equip myself to enter
into this new exciting world.
At this point, I am now investing every spare hour working to build up
my online businesses. There are so many ways to make money on the
Internet and as I learn how each venue works, I am passing that information
on to others.
While I have not completely walked away from my “day job,” I am
happy to say that I now spend less and less time doing other work. I’m
looking forward to the exciting day when I will be totally focused on Internet
marketing.
And I want to invite you to come along with me. In addition to
changing my own lifestyle, it is my passion and my heart’s desire to provide
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you with as much information as it takes to begin creating multiple streams
of income via the Internet. Then you too can change your life and create
the lifestyle that you’ve always dreamed of!
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Chapter 1
What is ClickBank?
As mentioned in the Introduction, there are myriads of places on the
Internet where people can go to buy and sell. Think for a moment about
eBay for instance. Or CraigsList. Or Amazon.com. Each of these sites is
unbelievably gigantic. In fact, it’s difficult to fathom just how big they are.
Additionally, each one has its own style, personality, function and following.
Likewise, ClickBank has its own style and function. Founded in 1998,
ClickBank is a secure online retail outlet for more than 70,000 digital product
vendors and 110,000 active affiliate marketers. According to their website,
ClickBank makes a sale somewhere in the world every three seconds and
often processes upward of 27,000 digital transactions a day. The site serves
over 200 countries. It is, without question, one of the most highly-trafficked
sites on the web.
Categories of digital products offered on ClickBank range from such
subjects as arts and entertainment to parenting to sports – and nearly every
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category offers a number of subheads, which greatly multiplies the choice of
products.
Does this sound like a place where you would like to do business?
Personally, it gets me excited just thinking about all that commerce
happening!
Three Parties
To more fully understand the working of ClickBank let’s take a look at
the people involved. Basically, there are three different parties – vendors,
affiliates, and buyers. Below is a description of each one:
Vendors: A vendor is a person who has created a digital product –
often an e-book, but it could be software as well. That vendor has chosen
ClickBank as the site where they will market their product. They will pay out
a percentage of the profits for someone else to market and sell their
product. These sellers are known as affiliates.
Affiliates: An affiliate is an individual who wants to create a stream of
income online by promoting and selling products. (ClickBank is only one of
many different venues in which affiliates work.) The affiliate will then earn a
percentage of the sales price when the product sells. Special imbedded links
ensure that that individual’s promotions will be credited to him or her. An
affiliate could be seen as the “middleman” in the transaction.
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Buyers: Random shoppers are not as prevalent on ClickBank as they
are on say, CraigsList or Amazon. Most of the selling is done by affiliates.
However, there are customers who come into the ClickBank site to search
for informational materials and products.
For the purpose of this e-book, we will discuss the roles of Affiliates
and Vendors only. These are the only two areas in which income is to be
created. We’ll go into more detail of each later in the book.
The Average Joe
The great part about ClickBank – and the part that I like the best – is
that the average Joe can make a good income by selling these products. It
is not that difficult and you don’t have to be a computer genius to do it. All
it takes is determination, hard work, vision, and a basic knowledge of how
the marketing works. Oh yes, and don’t forget the “want to.”
Why is determination and “want to” even mentioned in this ClickBank
guide? Because it’s the strong motivation that will move you through the
phase of your ClickBank business when you are getting up-and-running.
Otherwise you may be tempted to throw in the towel and quit at the very
moment when you are about to make a great breakthrough. And I don’t
what that for you!
We’ll take a look at that aspect of your ClickBank business in the next
chapter.
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Chapter 2
What is Your Driving Force?
You will remember that in the introduction, I briefly referred to the
subject of lifestyle. This is a biggie in my opinion. In fact, wanting a
different lifestyle is my driving force. It is “why” I am so deeply involved in
Internet marketing in the first place. I want a different lifestyle than the one
I now have – that of going to work each day, working for other people,
working at jobs that are not fulfilling to me, and as a result I am not in
control of my own life. I want to change that. This desire is so deep and so
real that it keeps me going when circumstances may try to discourage me.
What Do You Want?
Okay, now it’s your turn! What is your driving force? What do you
want? Is it more time with your family? Do you long to travel and see new
places? Are you concerned about retirement? Do you want to move to a
better location?
No one can answer these questions but you. However, if you’re not
sure about your “why” then when the going gets a little rough, you will allow
the discouragement to win and you will lose.
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Make Your Why List
If I were your life coach – which I am not but let’s pretend for a
moment – I would insist that you get out a notebook and began making your
why list. You can be as organized or as unorganized with your list as you
want. Neatness is not the goal. The goal is to have a powerful list that
spurs you on to victory and success.
Do you want your child in a private school? Do you want to live in the
country? Or on the beach front? Do you need a better vehicle? What do you
want and why? Write it on your list. If you have a significant other, each of
you can make lists then put them together.
Some people create what is called a Vision Board and put up photos
and pictures to keep the goals ever before their eyes. If you create a Vision
Board, keep it as near to your computer as possible. This will encourage you
and remind you why you are spending all this time building your online
business.
If you are even a little familiar with The 7 Habits of Highly Effective
People, the book written by Stephen R. Covey, you will know that he states:
Begin with the end in mind. When you create your list, you are doing
exactly that.
Inner Drive and Desire
Have you ever wondered why some people flat out give up when
things get a little tough? And others just keep on rocking no matter what
comes at them? The difference is that inner desire and drive. Those who
keep on going have a why that is bigger than all the discouragement!
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All successful businesses, online or off line, begin right here. And
while this may seem totally unrelated to ClickBank (the actual subject of this
e-book) it is not unrelated at all.
Time, Effort, and Work are Required
At first glance it would seem relatively easy to sell products through
ClickBank. You simply promote the products and wait for customers to start
buying, right? Not hardly. Despite some of the get-rich-quick
advertisements you see on the Internet, this rarely happens.
Just like a brick-and-mortar business, starting up your ClickBank
business is hard work. When starting an online business, it will require that
you put time and effort into it. You cannot become magically rich overnight;
it takes hard work and education to become successful.
If you treat your ClickBank business as though you had just purchased
a franchise, as though you had invested thousands of dollars and now must
make it turn a profit, you will be extremely successful. When you treat it
like a valid business down the road it will provide the lifestyle you now
dream of. Again, you must know why you want it and then believe in your
own ability to make this happen.
I Believe in You
I’ve gone off on this direction at the outset, because I believe in you.
I believe that you can discover a strong enough motivation to put you over.
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There are many books you can read and study that will help with self
development and self motivation. Invest the time to educate yourself in this
area. I will close this chapter with a quote from U.S. motivational speaker,
philosopher and author, Jim Rohn:
"When you know what you want, and want it bad enough,
you will find a way to get it."
Now we’re ready to launch out and discover how you can make
ClickBank work for you.
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Chapter 3
How Do I Get Started?
You will remember in Chapter 1, I talked about Vendors and Affiliates
as the two principle entities in ClickBank. The majority of entrepreneurs
who are first getting started in earning an income on ClickBank are not really
interested in creating their own product. That might come later – if at all.
Therefore that aspect of the business will be discussed later on in the book.
Even if you plan to create and sell your own products on ClickBank you
still must know and be familiar with what affiliates do and how they do it,
because you will be working with them to help sell your products.
Set Up Your ClickBank Account
Click Here To Go To ClickBank
Sign up For ClickBank
To start your online business you will need to sign up to use ClickBank.
For affiliates, ClickBank is easy and free. Vendors, on the other hand, must
pay a one-time fee of $50 for hosting your product online. To start the sign
up process, go to www.ClickBank.com.
This is the home page for ClickBank. You can begin the sign up
process here. You can learn more about being an affiliate or a seller by
clicking the Learn More buttons. If you wish to just start the process of
signing up, go to the top of the screen and click Sign Up.
The tab at the top will allow you to start the signup process on
ClickBank.
Click here to start the sign up process.
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On this form you will enter your user information to ClickBank. When
entering everything into the sign up form, there are a few things you should
note. The Payee Name box should have your correct name that will be on
your bank account. Why? When you get paid for your affiliate commissions
or seller’s profits, ClickBank will send a check directly to you. In order to
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cash it or deposit into your account, you will have to have the correct name
on it.
Next, be sure you have a valid email address. You want to be sure that
it’s correct because ClickBank will send a confirmation email to complete the
signup. If you don’t have a valid email address that can be accessed, you
will not be able to sign up completely.
Finally, be sure to enter a nickname and password that you can
remember. Once you have signed up, write down your user name and
password and keep it in a safe place. You won’t want to forget it.
Once you complete the form, you will read through the terms and
conditions and click on the check box as seen above. Once you click the
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checkbox, you will select the Submit button to save your information to
ClickBank.
Once you click submit, you will see that the sign up is not yet
complete. You will need to check your email that you submitted into the
signup form. ClickBank has sent a confirmation email to your account. Inside
the email there will be a confirmation code supplied by ClickBank. Be sure to
write this down or copy it!
Go into your email and open the email. Inside you will find a link that
takes you into the ClickBank confirmation section.
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Once you click the link inside the email, you will be taken to the
Confirmation Code screen. From the email you will need to enter the code in
the box at the top. In the bottom box you will enter the code supplied by
ClickBank. For example, the confirmation code above is QBZK6T.
This will complete the sign up process. You now have access to your
account on ClickBank and can start your business. In the next chapter you
will discover how to seek out your own niche.
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Chapter 4
Find Your Niche
Finding your product through ClickBank begins at the main page. Here
you are going to go hunt for a product that you will promote.
Click on Marketplace. So what type of product will you select? That is
entirely up to you. Just remember that great affiliate marketers ALWAYS do
their homework before deciding to promote a product.
Start with finding a product you want to promote through
Marketplace.
Why? They want to learn about the product and see if the content
makes sense. Before they promote the product they want to understand:
who is the customer? This is vital to promoting a product. If you attempt to
promote a product without learning all about it, you are just throwing
valuable advertising budget away.
This is the home page of the marketplace section of ClickBank. On the
left hand side of the marketplace is the list of categories you can choose to
browse. As you can see there are several various interests listed inside
ClickBank that can help you to find a product.
Thousands to Choose From
ClickBank offers 23 different categories of products and nearly every
category has sub-categories. Keep in mind that there is no limit to the
number of products that an affiliate may promote. This is, of course, a
double-edge sword.
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On the one hand you have such a wide variety of wonderful products
to choose from; at the same time, a newbie can get carried away with trying
to take on too much. If you attempt to promote too many products at one
time, the result will be that you will promote none of them well. If they are
not promoted well, the business will falter and discouragement can set in.
One of the first and most eminent pitfalls of working as a ClickBank
affiliate is the number of products from which to choose. It is mind-boggling
and can be overwhelming. How will you ever choose which ones to promote
to get your ClickBank business underway?
What are the Criteria?
There are two ways to look at ClickBank product selections.
1. Choose What Is Selling
At first glance, this approach seems pretty obvious. You sure
wouldn’t want to work with a product that doesn’t sell, right? The
problem arises when you begin searching for the products that boast
the best selling statistics and you peg that product and begin to
promote. Then there is another product that is also far and away a
great selling item. But the two are totally unrelated. This means you
may be selling a product that has to do with the problems of children
bedwetting, and another that has to do with martial arts and yet
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another that teaches how to build solar panels. Whoa! How will you
blend all of that together? You cannot!
When you take this route everything will look great to you. And
believe me, everything is NOT that great.
Why this is so important will become much clearer when we
begin to talk about the promotion aspect of this business.
2. Choose Your Own Niche Interest
A second method is to sit down and make a list of your own field
of interests. Perhaps you are a sports enthusiast; maybe you are an
avid gardener; or you are keen on computers and the Internet. After
you have created your list, then begin to run a few Google searches of
these niches to find out the public’s interest.
Once you have pinned down which items on your list might
interest a large number of people, now begin your search on ClickBank
in that category.
Drilling Down
Let’s take the subject of computers and the Internet. This is a broad
subject, but what if you narrowed it down to “software.” The public’s
interest in computer software is immense. In fact, if you run a Google
search on “computer software” you bring up hundreds of millions of results.
This means the public is interested, but the subject it way too broad.
What about software that creates graphics? Going even deeper, what about
software that creates 3-D graphics?
Once you catch how this works, your searching will no longer be
scattered all over the place. Your searches will be organized and very
specific.
More Product Details
Now we will go to these categories and to these particular subjects in
ClickBank and see if we can locate a “best seller” in that group.
Click on the category Computing & Internet. This has a sub-
category called Software. The products listed under these categories are
related to different types of software. Let’s take a close look at one of these
listings to help understand what all this information around the product
listing is.
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This product is called IllusionMage.com 3d Animation. This particular
product is a drawing and rendering software that allows you to create
animations and graphics. On the graphic above you will need to understand
all the listings here on it. First look at the Stats of the product.
Initial $/sale is the average each affiliate is making at the initial sale.
So if this product was sold today under your link, you would make around
$47.80.
Avg %/sale is the average percentage of commission the affiliates
are making.
Grav is short for Gravity. Gravity is a telling number because it is
actually a calculation of the number of direct affiliates that have earned a
commission over the past four weeks. More transactions mean that this
number would be higher because more people are scoring sales. But, this
statistic also has a down side to it. If the number is high that tells you that
more affiliate marketers are making sales, which also means more affiliates
are promoting the product. That means you are facing greater competition.
So, be wary of this number, sometimes the highest GRAV number is not the
best.
Once you have chosen a niche, you might then want to consider
related products that are inter-related. This type of organized search makes
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a great deal more sense than simply following the rule: Promote what is
selling.
In the following chapter you will learn more about the ins and outs of
promoting and selling the products you have chosen.
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Chapter 5
Marketing ClickBank Products
Starting out in affiliate marketing can take a great deal of work, just
like any business startup. You will experience a learning curve as you begin
to promote products through several marketing tools. It will take time to
hone your craft in marketing your products. The very best affiliate marketers
did not achieve this overnight. It took careful planning and learning from
past mistakes.
Don’t be intimidated by all the doom and gloom talk you might hear.
Affiliate marketing is very profitable and worth the try. Where many of the
affiliate marketers fail is because of lack of experience and know-how. They
simply did not understand the product or customer. In this chapter, we will
look at how to set up your affiliate marketing campaigns.
In the next chapter, we will review advanced techniques and strategies
that will help push you with valuable learning experiences.
Remember, you can always get helpful hints on affiliate marketing by
visiting:
As with choosing from many different products on ClickBank your next
step will be to choose from a myriad of different marketing strategies. This
is not a book on Internet marketing as such. That has been handled in
many volumes of book, both hard copy and e-books. But we can certainly
hit the high spots which will get you started and into profits quickly.
FaceBook link is the newest way to help promote your content. You
can create a like button on your FaceBook account. If you want to get into
social media, ClickBank offers a way to earn commission when someone
purchases the product through a FaceBook link. In this book, we will focus
on regular HopLinks to promote the product. (Be sure to look for future
advanced books on how to specifically target a social media blitz with
ClickBank.)
What is a HopLink?
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Basically a HopLink is a website address, or a URL just like
www.Yearn2EarnCash.com is a URL. The difference is that your HopLink has
YOUR information (your code) embedded in that URL. In this way when a
customer clicks on a HopLink that you used in your marketing, and if that
customer makes a purchase, you get credit for the sale and receive a
commission. You can see how important it is to understand the power of
this link and how it must be set up correctly. HopLinks tell ClickBank who did
the promoting to make this sale.
Promoting
Once you have decided on a product you believe will make you good
money, you will want to promote it. Find the Green button that says
“Promote”
and click on it.
Once the affiliate window opens,
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you will see that you need to enter your account name into the box above.
Tracking ID is optional; it is for advanced users who are putting tracking
links into the affiliate link. The tracking ID can be any word you put into
ClickBank so that you can watch your account performance. If a person
clicks through your ad, you will be able to track conversions inside
ClickBank.
In the account nickname, place your account name inside the box. Be
sure your nickname is spelled correctly. You don’t want to lose a sale
because it’s being sent to the wrong name or worse yet, sent to nobody.
Once you fill out the necessary information, you will click on the button
Create.
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http://8f924rxj7wunfj4fm5wrmbu0ns.hop.clickbank.net/?tid=CLICKBANKCONFIDENTIAL in
the example above would be my affiliate link that I would use to direct my
potential customers to the Vendor’s website. In the picture above, the link
on the top box is the link to be used on typical advertisements. This would
include articles, social media site links, blogs, forums and the like.
If you want to embed the link in the form of HTML on a webpage, you
can use the link below the HopLink. This can be used if you have your own
website and know how to insert HTML on the page. This would serve as a
link to the Vendor’s site.
A Time-Saving Trick
One little trick to the HopLink is to copy it to a text file. You can copy
and paste it into a text page, then create a description of the product next to 36
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your link. Whenever you plan to promote stuff, you can go into the text file
to copy the link and paste to your advertisements. It’s not a huge step to
perform this, but when you have multiple products you are promoting, this is
a nice little trick to save some time.
So, what can you do with these links? You can use the links with
several different methods to promote the product. Remember, inside the link
is your specific ID so that ClickBank will recognize your commission as the
product is sold. You can put these links inside a blog, email, articles, Twitter
or even on FaceBook.
Some of the more advanced methods of promotion and advertising are
such venues as Pay per Click (PPC). PPC can be used to broadcast your ads
when people run a web search. You can start advertising on Yahoo Search
Advertising, Google Adsense, or Microsoft’s AdCenter. Each of these offer
PPC services.
Website – To Have or not to Have?
While you do not need your own website to sell ClickBank products,
sooner or later, you will probably see the value of having your own site.
This will mean your own site and your own domain name which will serve to
build your online presence.
The wonderful advantage of having your own site (and additionally
your own blog site) is that here you can create a theme and offer any
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number of inter-related ClickBank products. It offers an opportunity for you
to become a sort of expert in your niche.
Following that step, you will then want to create a landing page (or a
squeeze page as it is sometimes called). This is just one brief page that
works to grab the visitor’s attention and then guides that person to your
main site where they can then purchase the product. All of your products
will be purchased online. Once the payment is processed, the customer can
load the product directly to his or her computer or mobile phone.
To take this step of having your own website, you will need a host
company to house your website, a payment processor (ClickBank), a digital
product that you will sell, and someone to design your website and possibly
your wares you want to sell.
If you are not ready to take this step, that is perfectly okay at this
point. The key is to know that it is available and that you can consider it at
some time in the future.
In the next chapter we will return to the subject of creating your own
product to market on ClickBank. Once you hang around the ClickBank site
for a time, sooner or later you will begin to get ideas for your own products.
When you come to this point, you are talking about even greater profits!
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Chapter 6
Creating Your Own ClickBank Product
As we have already established, selling products through ClickBank
can be a very profitable business. In this section, we will talk about creating
your own personal product to sell on ClickBank.
Your product could be an e-book, software, audio and even
memberships to your website. ClickBank can process a one-time fee, or it
can process recurring payments as well. What does recurring payments refer
to? Recurring payments are monthly membership fees that a person might
pay to use services from your website.
As a vendor you will not have to pay for advertising or gain web traffic.
That is the job of the affiliate. The affiliate marketer will have a budget to
promote the products through various methods of online advertising. You
will, however, want to create and supply great advertising tools for your
affiliates to use. This might include banner ads, ads for classified, solo ads,
sample articles, and lively graphics.
Find Your Niche; Create Your Product
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So what can you sell and how to make it? Most products sold online
through ClickBank would be software or e-books. If you have a particular
niche or idea that you think is profitable you can create an e-book on the
subject.
Earlier in the book we discussed how to discover a niche. The same
principle applies here. Make a list of what it is that interests you.
There are several subjects that can be very profitable that require
someone to teach the subject. For instance, if there were a wide range of
interest in something like Stained Glass, you might want to develop an e-
book that teaches the inside tips and hints on the subject. Your e-book could
give the inside hints on how to make a beautiful work of art and that would
be profitable to sell.
Past that, you could give the inside tips on how to sell stained glass
through an eBay store. Your subject and content should really catch the
audience’s attention and make them want to buy the book. The contents
must be compelling and informational, something that can make an impact
on someone’s life.
But I Can’t Write Well!
If you are not the most creative person in the world and feel you
cannot write a great e-book, you can find help on doing this. How? Hire a
writer! You can find help with creating a product or software through a
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freelance website. There are sites that you can use like
http://www.Freelancer.com, or http://www.Elance.com, to hire help on
building a product.
You can have a writer create an e-book for your website. Or you can
hire a software developer if you want to sell an application or software
program.
One provider I discovered on Elance who has proven to be
experienced, reputable, and trustworthy is an entity known as NuwsLink.
Both her profile, and portfolio of past writing projects, can be found here:
http://www.elance.com/s/edit/nuwslink/
The freelance websites can be utilized to hire someone to design and
develop a website as well. If you want a website with a membership that you
will charge, you can hire someone through these freelance sites. It is very
common for sellers to hire freelance writers and developers to create their
products on ClickBank.
Find an “I Gotta Have” Product
Creation of your product will be vital to your sales. You must find a
subject that will attract people. You have to have something that is the “I
gotta have this product” with the customers. Need to know how to find these
types of products? You can find all the answers on:
At www.Yearn2EarnCash.com URL. Here you can always find great hints,
products and articles on strategies to building a successful online business.
Upload to ClickBank Site
Once you have your product to sell, you are ready to upload and save
it to ClickBank.
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When you first log in, you will see a snapshot of your account. This will
show a summary of your weekly earnings. In this training account it shows
$0.00 because this is used to teach people to use ClickBank. When you have
a normal account you want to see huge earnings!
To upload a product to sell online you can select account settings. This
is located at the tab in the top of the website.
See the picture above to click on the Account Settings Tab. 43
Click on Account Settings to upload a product.
Inside the account settings you will be able to change your passwords
or user information. From here, you can select the My Products tab as shown
in the picture above.
In the My Products section you will see that there are tabs.
If you are selling a recurring billing product like a website membership, you
will click on that tab.
You should be on the standard product to upload your product. Click
on the Add New Products button to upload the digital product.
Click the My Products to upload or manage your online product.
In the Create / Edit Standard Products section, you will enter the
information about your product.
Under the Item section you can enter a description of your product.
Why would you need this? This is for sellers who have many different
products loaded to ClickBank. They need a way to identify what they have
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online inside ClickBank. Create a short description of your product so you
can identify what it is.
Under the Thank You Page section you need to have a link to a Thank
You page. ClickBank requires a thank you page and this is where it finds the
link to it. So when ClickBank processes the payment, it will send the buyer
over to the thank you page. This is a webpage with a thank you for
purchasing the product and, by requirement, contact information to the
creator. This can be at minimal an email address where questions or
comments can be sent. Be sure when designing your webpage to have a
thank you page made up as well.
In the Product Currency notate the local region where you are located
so ClickBank can process the payments in the correct currency.
The Product Price box is where you will enter how much you want to
sell the product for.
The Product Title section is where you can tell what your product is
when it’s listed in the ClickBank marketplace. Be sure to create a title that is
eye catching. Why? Because you want to attract affiliate marketers to
promote your product. By creating an eye catching title, you are selling
your product to be promoted.
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Once you complete and save the link, ClickBank will review the content
and product. Once approved you can make the product go active and list
inside ClickBank’s marketplace.
I trust after reading this chapter you can more clearly see that there
are two effective strategies that can be used with ClickBank products.
1. The first strategy is to be the pioneer and introduce a brand new
hot product. This strategy really helps bring in great money, and
many different people will want your product.
2. The second strategy is the copycat approach. You will benchmark
the competition’s products, learn what they are doing and develop
your own product to compete with them.
This is done on a very short term basis, and you will continually
be creating new products with short lifecycles. This strategy is
profitable but it requires a greater amount of time and attention.
One way to help relieve that is to hire outside help through
contractors or freelance workers to develop the product and content
for you. In this way you can have others turning out quick products
through ClickBank with which you will compete with other products
that are selling well in ClickBank.
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These strategies are very successful inside ClickBank, and have been
proven to make money. Once you put in the time, effort and execute your
strategy you will be successful on ClickBank as well.
Now you understand both – about being an affiliate or a vendor. In the
next chapter, you will learn more about key strategies inside of ClickBank.
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Chapter 7
Key Strategies Inside ClickBank
ClickBank has many opportunities to become successful either through
selling your own product or marketing someone else’s product. While having
a guide like ClickBank Confidential to set up your account is useful,
getting the experience and the know-how on strategies is vital. This section
will help look at the strategies used by experienced online sellers and
marketers.
Have a Plan in Place
When starting out with a new online business, having a good plan in
place is essential. Jumping into a business without a sound strategy and
business plan would be absolute madness. Every successful online marketer
and seller has a plan in place that they execute. Forming a strategy and
targeting your customer is essential to making a sale.
Understanding the customer is extremely important. If the customer
does not want the product, IT WILL NOT SELL!
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This is the key every experienced marketing guru will tell you -- you
must understand what the customer wants. I know – you’re wondering how
in the world can I do that?
What Does the Customer Want?
There are a number of ways to find out if the public out there wants
this product or not. Here are a few ideas to get an understanding if
customers will like the product.
� Find online forums that are related to the subject, idea, or
product. You can find Internet forums by typing in the subject matter into
the search engines. When you run a web search, forums will show up. Inside
the forum on the content, you can read what people are saying. You can
then post a message on the forum about your product or idea. Get some
customer feedback by reading what people think. This can give you a good
idea what is happening.
� Use a keyword search tool to see how many people are looking
for this subject. This is very useful when seeing the numbers of searches
that are being done. You use a site in Google AdWords called “Keyword Tool”
to pull those search phrases. This is effective to use to understand what kind
of sites people are going to. Next, check on Google’s search bar for those
words to see how many websites are out there on the topic. You can find out
how much competition you have. If there’s very little on the subject or
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keywords, you may have found your great niche market that you can take
over!
The ClickBank Gravity number is a key number to observe. It shows
how well that product is selling. It can also tell you how much competition
you have with other online marketers. In addition, it tells you that customers
are BUYING this product.
The Copy Cat Approach
Here’s yet another strategy for promoting products:
Go into the ClickBank marketplace and review some of the higher
gravity products. Study the products landing page and ask yourself these
questions.
� What are they selling to the customer?
� Why does the customer want this product?
� What is the key selling point of this product?
� How could I make this product better?
� How long might this product stick around?
The reason for asking these questions about a product with a high
gravity is that you are benchmarking the competition!
It has often been said that the best form of flattery is to copy the
original. Well, the best form of business is to understand what the
competition is doing and rip that cash away from them.
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If the product is hot and selling well, the competition has dialed into a
market where the consumer wants what is selling. Why not take advantage
of this? Quickly create a product like this and upload your own into
ClickBank. Now make that product cheaper than your competition.
This is the competitive marketplace strategy. You jump into the
market once someone else has established the lead; you competitively price
your content against the competition. You literally start to rip away sales and
cash from this strategy. The benchmark strategy works well by quickly
turning over a product and marketing it directly against the competition.
Offer the Up-Level Product
Another version of this type of strategy is to go up-level. You take
multiple products and create an up-sell or a premium version. For example,
say that buyers have purchased a product on woodworking plans (e-book).
You see this as an opportunity for a premium market.
Now you create a book on woodworking and maybe add how-to videos
on top of it. This is a premium version of what exists, but is enhanced and
better than what was originally offered on ClickBank. You can competitively
price the book to the market competition, but you have an advantage
because you have the better product.
Key Indicators
If you plan to work as a promoter doing affiliate marketing there are
some strategies you should look into when getting ready to promote a
product. When reviewing and researching the product in the marketplace,
there are some key indicators about the product you can look for.
In the example below you can see this guide on Xbox 360. This is a
specific audience with a targeted product. The Xbox user has a broken
system and needs to know how to fix it. This is a do-it-yourself manual on
how to fix the system. It is very user-targeted with a niche-type topic. This
is a good product to check out.
Now there’s something tempting on this type of product. We can see
that the Gravity is high. The sales commission looks great at 75%. This
might be a product worth promoting.
Vendor Spotlight
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See something there called Vendor Spotlight? This is very powerful
because it will show how well this product is doing online. Click on the
Vendor Spotlight to get more information on this product and vendor.
The Vendor Spotlight gives all the information about the Seller. You
can look at vital information before you decide if you want to market this
product. Look at the number of subscribers signed up to this product, there
are about 69 of them. In terms of competition this is large, which means you
will have to do extra work to promote this.
What can happen is many different people are competing to sell this
product. Big sites like Yahoo, Google keywords and PPC will have a lot of
competition from these affiliates. This drives the price up for PPC keywords,
so you will want to go somewhere else with less competition to advertise.
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Notice the Gravity of the seller. This is about 78.19 which mean there
have been brisk sales of the material. In the past four weeks around 78
affiliates have made a commission.
There’s something else about gravity on this webpage. Click on the
icon next to the gravity number.
In this example above, look at the 30 day trend. Gravity has trended
upwards for this particular product. This product has remained steady or
slowly climbing up. This is a telling and key factor. It tells us that this
product is selling successfully and has not started losing sales. Why?
Product Lifecycle
Easy. This is early in the product lifecycle. There are steady sales or
increasing sales which tells us that this product is still young. How can you
tell? There’s no competition!
On the product lifecycle, a product will start selling really well, and
people will just have to have this product. When the product reaches its
peak, it will begin to stagnate. This is where the product will start to see
competition!
So, eventually, the product will enter a state of decline. The buying
public has had enough of the product and it cannot generate more sales.
There are more competitors in the marketing taking over sales from it.
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Eventually, you will get to the point where there are no more sales left. This
is called the death, or end of the product lifecycle.
How can the product lifecycle be applied to ClickBank? Take a look at
the Gravity: This is a product lifecycle curve. This shows it’s still selling well.
There’s not much competition or they just started getting others offering the
same type of product. So, the gravity curve is a telling sign that tells you
whether to market this product or not.
In this example, this tells us on the gravity curve to go ahead and try
to market this product. If the curve was going in a downward direction, this
tells us to avoid trying to market this product because it’s in decline.
Customers don’t want that product so much anymore.
Search New Products
Another quick hint is to search the marketplace by NEW. Why would
you do that? Simple. You can start promoting new products before the other
affiliate marketers get to it. But remember, this can be a risky strategy since
some of the brand new products will not be successful. This is where you can
carefully research the material to know if you have something good or not.
Overall, these are some key strategies to think about when evaluating
online products. This is some inside information on how to improve your
sales and attack the market with strong knowledge. ClickBank has plenty of
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opportunities to be successful, with the right attitude and knowledge you can
take advantage of them.
In the next chapter you will learn how to use tracking which in turn
helps you manage your advertising dollars!
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Chapter 8
ClickBank Tracking
Once you start up with your online business, you can start tracking the
performance of your product or marketing campaign. Remember the
Tracking ID back when you created your ClickBank HopLink? This is where
the Tracking ID becomes helpful. The tracking ID allows you to identify
which products are selling. This is vital to affiliate marketing.
Normally you will have multiple products you are promoting. If you
have quite a few products you are marketing, you will need a way to sort
them out and see each product’s performance. That’s why you can make a
Tracking ID with an individual name that can identify that product.
To see the performance of your products or marketing campaigns you
can click the Reporting tab.
This is ClickBank’s performance for your account. On the Reporting
Tab, you will start on the Paychecks summary.
In this example, you will see that there are no paychecks released by
ClickBank yet. This is because the account seen here is a training account.
ClickBank will send a paycheck in paper format on a weekly or bi-weekly
basis. You can have ClickBank send the payment by direct deposit as well.
You can set that up inside ClickBank.
Click on Analytics to get status reports.
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You will enter the ClickBank Analytics page. This will tell your
performance as a seller.
On the left hand side, there is a radio button for Affiliate and Vendor.
Be sure to select the affiliate or vendor button for what you are doing
through ClickBank.
You can track your sales by Vendor, by Tracking Id or by Customer
Country. You can track your Hops, Gross Sales, Net Sales and receive a
report on each by ClickBank. This allows you to view which products are
selling and which products are not. If the product is not performing well or
the payout is low, you must review this closely. When you advertise on
FaceBook, Google, or Yahoo you must watch how much you are spending on
your Ads. If you have a low payout on a ClickBank product, you need to
analyze if your ads are costing MORE than the payout on ClickBank. This
happens frequently to less experienced affiliate marketers. They want to
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compete and get a sale so much that the keywords and advertisements
exceed the cost of the commission! This is a quick way to go broke! Be sure
to track your product or advertisement campaign and measure the
performance. If the product is not selling or you are not making much of a
commission, cut the dead weight!
We’ve covered a lot of information so far in ClickBank Confidential.
The next chapter will supply you with even more tools to help you grow your
business.
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Chapter 9
Recommended ClickBank Help
In this section we will look at some additional products out on the
Internet that you can use to be successful through ClickBank. These
products have been evaluated and could be very useful. When you wish to
venture out:
First, there’s a ton of different e-books located in ClickBank that help
explain, or have some sort of system, to making money. Some are
legitimate, others are not that high quality or useful. By doing your research,
you will find products that can potentially help in building a successful online
business.
Web Traffic
Web traffic is critical to anyone who is a seller. If there’s a book or
system that can help drive website traffic to your site, this is useful and
helpful.
The Auto Mass Traffic Generation software is an automated system
that helps pull web traffic into the site. If you are a seller, you would want to
get as much help as possible.
If you plan on hosting a page, the Popupdomination software has been
found to be very helpful. If you plan to make a special offer, you want to
have a pop-up window on your computer. This can pop up an ad when
someone comes to your website. This software can do that for you instead of
hiring a developer. This is a great alternative way to marketing content
through a pop-up.
If you plan on doing affiliate marketing, the Directory of Ezines is a
great read to understand. To find alternative locations to advertise, this
product has found Ezine articles an option to promote your advertisements.
This will target a subject area and customer demographics through the
articles. If you find that PPC advertising is too expensive, find the alternative
like in the Directory of Ezines.
The Video Squeeze Page Promotion Package for Affiliates tool has also
been found to be useful. This is a video squeeze page generator that you can
enter into your website. If you have a website to sell a product or help
promote a product called a squeeze page, this product will help with rich
video content. It has several templates in it to help you develop the page.
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Finally, SEO Elite: New SEO Software! on how to make your website
show up on the search engines, was found to be very helpful. This is useful
to help build SEO, which is Search Engine Optimization. This helps you when
you are selling or marking your squeeze pages to get a ranking or showing
at the top of the search listings. This is critical to getting web traffic, and
advanced sellers and marketers depend on getting early search listings. This
brings in web traffic to the site and helps with sales. This product helps
develop that on your webpage so you don’t have to hire a web programmer.
Also be aware that the ClickBank site itself has numerous helps and
aids to assist you either as a vendor or as an affiliate. After all, your success
is their success.
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These are a few products which can help to develop your online
business and make it very successful. These are good links to help continue
your learning and development process.
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Conclusion
Thank you for taking this journey with me. As the seller of ClickBank
products, you have learned a number of effective strategies in ClickBank
Confidential that you can use to become successful online.
Throughout ClickBank Confidential you learned how to set up your
account, how to decide whether or be an affiliate or a vendor, how to find
your own niche, how to promote your products, and how to find a number of
additional tools to assist you in the growth of your business. One of those
tools is www.Yearn2EarnCash.com. At this site you will find valuable links,
videos, informational articles, and ongoing instruction to help you become a
profitable online marketer.
You will remember at the outset I said that I designed this e-book to
be shared with others. You can download it and share it with any of your
friends or family members who also wish to become successful with an
online business.
Click here to share the book with your FaceBook friends.
Click here to share it with your followers on Twitter.
Click here to Share with your network on Linkedin.
Thanks again. Please let me hear from you as you share your ongoing
successes using ClickBank. My contact information is here:
At www.Yearn2EarnCash.com URL.
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Frequently Asked Questions
Q: What does it cost to join ClickBank?
A: To become an affiliate marketer, you do not have any costs. If
you want to sell a product, there’s a one-time fee of $50 to register your
first product on ClickBank.
Q: If I publish a product on ClickBank, will I get rich from it?
A: There’s no guarantee you will be profitable when publishing a
product on ClickBank. The customer must want your products, and you must
market them effectively.
Q: Does ClickBank have monthly membership fees?
A: No, ClickBank charges no monthly fees.
Q: What does ClickBank charge to host a product on the site?
A: ClickBank takes 7.5% after the commission to the affiliates is
already taken out. Then it charges a $1.00 transaction fee.
Q: If I’m selling a product, do I really need an affiliate page?
A: No, but it’s highly suggested. Why? Because you can attract
more affiliates to market your product and supply the necessary tools to
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make affiliates successful. You can post banner ads, hot buttons, and other
graphics that the affiliates can use to successfully advertise your product.
Q: How do I attract more affiliates?
A: You can recruit more affiliates to market your product by
posting in forums, through social media like FaceBook or MySpace. You can
also post an ad on ClickBank to recruit affiliates on the page.
Q: What is required if I want to sell a product?
A: You need to have your digital product, your own domain to sell
it on, a sales page to host or market the product, a thank you page and
provide an email address or customer support page.
Q: If I’m an affiliate, how many products can I promote?
A: There’s no limit to the amount of products you can promote at
one time.
Q: How much can I earn as an affiliate?
A: You can earn as much as you want. There’s no limit on sales
through ClickBank.
Q: Is there any signup charges to become an affiliate?
A: No, ClickBank does not charge anything to sign up or use.
Q: If the customer uses my link to the sales and purchases
multiple products, will I get the commission for each one?
A: Yes.
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Q: If I start making money, can I do direct deposit?
A: Yes, once you have two paychecks sent, you can sign up for
direct deposit.
Q: Can vendors cheat me out of my commission?
A: No, ClickBank handles all the payment processing and tracking
sales to prevent things like that from happening.
Q: I misspelled my name in the HopLink and sales might have
been made, can I get that back?
A: There is a possibility if the name you misspelled is not
registered by someone else. Contact customer service to see if you can get
the commission routed to your account.
Q: What is the Like button shown on the product listings?
A: This is the social promotion button. It will send a like to your
social network with an affiliate link. You click on the like button, it will show
up on FaceBook under your account. If someone goes to the product and
purchases it, you will get a commission.
Q: Can I sell a product and be an affiliate?
A: Yes.
Q: If I’m promoting products with the HopLinks, can someone
steal my ID on them?
A: No, ClickBank cloaks the links to keep them secure and safe
for you to use.
Q: If I’m selling a product, how should I price it?
A: You should price your product to the real value of the product.
Compare it to others in your niche to make sure it’s competitive.
Q: What is a recurring product?
A: A recurring product is a product or membership which is
charged a monthly fee. Joining a website for $9.00 a month is considered a
recurring product.
Q: If I sell a recurring product, will I get a commission each time
the membership fee is charged?
A: Yes, you get a percentage of the monthly membership fee.
www.Yearn2EarnCash.com
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This is the 2nd edition of this ebook. Ensure you always have the most updated
version available by clicking here and following the instructions.
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