click to add subtitle or body. w here we are 2 million people over 200 communities 124 members high...
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WHERE WE ARE
2 million people
Over 200 communities
124 members
High Value, Low Cost
Premier Access
Ready for Business
ABOUT US
promotes Eastern Ontario as a preferred location for business investment
one-stop shop where investors and their representatives can find
information they need to make decisions
one web site – www.OntEast.com
our 21st year!
ABOUT US
Obstacles to Success
Lack of money
Lack of time to organize activities (volunteer burnout is occurring)
Decreased diversity of membership participation
WHERE IT STARTED
Marketing Objectives
Strengthen the business case
Bolster the image
Co-ordinate with new website
Get face-to-face with Corporations and Influencers
Build a strong sales team
Leverage funding
MARKETING
Partnership Driven Approach
fraction of the cost and time required to go alone
undertake activities not able to do alone
project management support
needed for government funding
PROPOSED WAY FORWARD
Marketing Driven Organization
Sector Focus:
LogisticsFood ProcessingAdvanced ManufacturingTourismCreative EconomyBusiness Immigration
SECTOR PROGRAMS
How do our teams work?
Research / Studies
Buy In Program
Leverage capital contribution 10:1
Ontario East first
Share information, contacts and leads
COLLABORATION
Who is participating:
19 Communities
Represents 65% of Eastern Ontario
Looking for new members and new ideas
COLLABORATION
Activities:
Trade ShowsEvent hosting / SponsorshipsMarketing / AdvertisingPartnerships
COLLABORATION
Lead Generation
Translate Research and analysis into Opportunities
Market Intelligence
Platforms – Trade Shows
Custom Campaigns
Follow up and reinforcement
COLLABORATION
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