chapter 9 perfect competition in a single market
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CHAPTER 9
PERFECT COMPETITION IN A SINGLE MARKET
Objectives• What are perfectly competitive markets• How prices are determined in a perfectly competitive market• Why entry and exit of firms occur and its effects• Welfare consequences
Supply Response• The effects of changes in demand depend on the time
period considered• It takes time for suppliers to respond• Time frames
• Very short run – quantity supplied is fixed (market period)• Short run – existing firms can respond but no new entry• Long run – existing firms can respond and new firms can enter.
Very Short Run
Price
Quantity per week
S
Q*
Given some demand, D, the equilibrium price, P1, is where demand intersects supply.
D
P1
Pricing In The Very Short Run
Price
Quantity per week
S
Q*
If the demand curve increases there is excess demand at P1.
D
P1
D’
To ration the quantity available, price must rise to P2.
P2
Short-Run Supply• Assume that the number of firms in the market is fixed: no
new entry or exit.
• Existing firms can respond to changes in demand by increasing or decreasing their quantity supplied.
Short-Run Supply
Price Price Price
Output
SA SB
Firm A Firm B Market
P1
q1A q1
B Q
S
Short-Run Price DeterminationP P P
Q Q Q
Typical Firm The Market Typical Person
SMC
SAC
S
dD
Q1
P1
Short-Run Price DeterminationP P P
Q Q Q
Typical Firm The Market Typical Person
SMC
SAC
S
dD
Q1
P1P1
q1 q1
Short-Run Price Determination• Price serves two functions
• It acts as a signal to producers: given some price they maximize profits where P = SMC
• It rations demand. Given some price consumers buy the amount that will maximize their utility
• Note that both producers and consumers are content with the outcome.
Short-Run Price Determination: What Happens When Demand Changes
P P P
Q Q Q
Typical Firm The Market Typical Person
SMC
SAC
S
dD
Q1
P1P1
q1 q1
d’D’
Q2q2
P2
q2
Shifts in Supply and Demand Curves
• Demand shifts when:• Income increases and the good is normal• Income increases and the good is inferior• The price of a substitute rises• The price of a complement falls• Preferences for a good change
Shifts in Supply and Demand Curves• Reasons for a shift in supply:
• Input prices falls• Technology improves
Shifts in Supply
Price Price
Quantity per week
Quantity per week
D
S
S’
P
QQ’
P’
S
S’
D
QQ’
P
P’
The change in price and quantity depend on the elasticity of demand
Shifts in Demand
Price Price
Quantity per week
Quantity per week
D’D’
DD
P
Q
S
S
P
P’P’
Q’ Q Q’
The change in price and quantity depend on the elasticity of supply
LR or SR equilibrium?
16
Price
FIRM 1 Market
0
Price
0
MC
q1e
ATC
π1
Q
S
D
pe
pe
The Long Run• In the long run supply adjusts through
• Firms adjust all input.• Firms can enter or exit the industry.
• How does the LR Supply look like?• Changes in price cause changes in quantity supplied• We change price by shifting demand• We examine the quantity produced by the industry after both
adjustments take place and an (LR) equilibrium is reached
The Long Run Equilibrium conditions• Profit Maximization
• Each firm maximizes profits by producing q where P = MC.
• Market clearing:• Price, P, equates QS and QD
• Entry and Exit• no further changes in the number of firms, n, since firms have
entered or exited the industry • There are no extra costs to enter or exit the industry.• If there are economic profits in the short run, new firms will enter. This will
increase supply, push down the market price and reduce profits.• If there are economic losses in the short run, firms will exit. This will
decrease supply, push the price up and eliminate the economic losses.• P=min ATC
Long Run Supply• In the short run
• Supply is upward sloping
• The long run supply can be• Flat• Upward sloping• Downward sloping
• The shape of the LR supply will depend on how entry/exit affects the costs of production
19
Dynamic Changes in Market Equilibria
• Constant-cost industries• Entry of new firms has no impact on the cost of prodution• The LRAC is unaffected• Flat long-run supply curve
20
Constant-cost industries
21
With constant costs, the long-run response to an increase in demand re-establishes the original price of pa.
Quantity 0 Quantity 0
Price
D1
S1
pa
a
Cost
SRAC
LRAC
SRMC
D2
bpb
S2
Long-run supply curve
Increasing-cost industries• As new firms enter
• Cost of inputs increase • LRAC curves – shift up• Pecuniary externality• Action of one agent• Upward sloping long-run supply curve
22
Increasing-cost industries
23
With increasing costs, the long-run response results in a higher price
Quantity 0 Quantity 0
Price
D1
S1
pa
a
CostLRAC1
D2
bpb
Long-run supply curve
LRAC2
S3
pc
c
Decreasing-cost industries• Downward sloping long-run supply curve• As new firms enter
• Decrease costs of inputs• Economies of scale in making inputs• Subsidiary services develop• LRAC curves – shift down
24
Decreasing-cost industries
25
With decreasing costs, the long-run response results in a lower price.
Quantity 0 Quantity 0
Price
D1
S1
pa
a
CostLRAC1
D2
bS2
Long-run supply curve
LRAC2
pc
c
Consumer and Producer Surplus• Consumer surplus is the extra value individuals receive
from consuming a good over what they pay for it. What people are willing to pay for the right to consume a good at its current market price.
• Producer surplus is the extra value producers receive for a good in excess of the opportunity costs they incur by producing it. What all producers would pay for the right to sell a good at its current market price.
Price
P*
S
D
A
B
Quantityper period
Q*
Consumer and Producer SurplusTotal value to consumers from buying Q* units.
Total expenditure by consumers.
Consumer Surplus
Price
P*
S
D
A
B
Quantityper period
Q*
Consumer and Producer Surplus
Total revenue earned by firmsMinimum amount necessary to produce Q* units.
Producer surplus
Consumer and Producer Surplus• In the short run, producer surplus reflects both actual
profits in the short run and all fixed costs.• It is a measure of how much firms gain by participating in
the market rather than shutting down.• In the long run, producer surplus measures all of the
increased payments relative to the situation in which the industry produces no output.
• Ricardian Rent – long run profits earned by owners of low-cost firms. These rents may be capitalized into the prices of the resources.
Economic Efficiency• In what sense is a competitive market efficient?
• Economically efficient allocation of resources is one in which the sum of consumer and producer surplus is maximized. It reflects the best use of societies resources.
• At market equilibrium there are no more mutually beneficial exchanges.
Price
P*
S
D
A
B
Quantityper period
Q*
Economic EfficiencySuppose only Q1 units are produced.
Q1
There is a loss in total surplus.
Price
P*
S
D
A
B
Quantityper period
Q*
Economic Efficiency
Q1
At Q1, consumers are willing to pay P1 and producers are willing to accept P2: mutually beneficial exchange possible.
P2
P1
Some Applications: Tax Incidence• Tax incidence considers the burden of a tax after
considering all market reactions to it.
• Suppose a fixed per unit tax is imposed on all firms. Although the firms are legally obligated to pay the tax to the government, who actually end up paying?
Price
Output
(a) Typical Firm
q1
Price
Quantity per week
(b) The Market
Tax Incidence in the Short Run: Constant Costs
D
S
P1
Q1
ACMC
D’
Tax
Q2
P3
P2
Consumer pays
Firm keeps after tax
q2
Tax Incidence in the Short Run: Constant Costs
• So in the short run, the tax is borne by consumers and producers:
• P3 > P1 > P2 and P3 – P2 = tax
• What will happen in the long run?
• Since P2 < AC, there are economic losses. Some firms will exit, which will reduce supply and cause the price to rise. Exit will continue until the price has risen by the full amount of the tax.
Price
Output
(a) Typical Firm
q1
Price
Quantity per week
(b) The Market
Tax Incidence in the Long Run: Constant Costs
D
S
P1
Q1
ACMC
D’
Tax
Q2
P3
P2
q2
S’
Q3
P4
Tax
Long Run Incidence: Increasing Costs
Price
Quantity per week
D
S
P1
Q1
D’
Q2
P2
P3
Tax
P2 is the price retained by firms after paying tax.
P3 is the full price paid by the consumer.
TAX REVENUE
CONSUMER BURDEN
FIRMBURDEN
Deadweight loss.
Summary of Tax Incidence• In a constant cost industry the burden of the tax falls fully
on consumers in the long run.• In an increasing cost industry, the burden of the tax is
shared between consumers and producers.• The relative burden will depend on the elasticity of demand and
supply.• If demand is relatively inelastic and/or supply elastic, demanders
will pay a relatively larger share of the tax.
• Since taxation reduces output compared to what normally would occur, there is a deadweight loss and a loss of efficiency.
Recap I• The short run supply curve, which represents the decisions of price taking
firms is positively sloped since the firms’ marginal costs curves are positively sloped.
• At the equilibrium price the quantity supplied is exactly equal to the quantity demanded.
• The effects of shifts in supply and/or demand on price will depend on the shapes of both curves.
• Economic profits will attract new firms and shift the supply curve outward. Economic loss will cause some firms to leave the industry and shift the supply curve inward. This will continue until economic profits are zero in the long run.
Recap II• The long run supply curve is horizontal when the entry of new firms has
no effect on input prices. The long run supply curve is increasing if the entry of new firms causes input prices to rise.
• As long as there are no market imperfections, the sum of producer and consumer surplus (welfare) is maximized under perfect competition.
• In a constant cost industry the incidence of the tax will fall completely on the consumer in the long run. In an increasing cost industry the incidence of the tax will fall on both the consumer and the producer and will depend on the elasticity of demand and supply.
• A tariff will lead to a transfer of surplus from consumers to produces and a welfare loss.
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