casetrek: kako smo dosli do prve seed investicije

1st-hand experience

Document clutterClients visits

Phone calls

“Not happy with Basecamp, looking forward to test CaseTrek!”

- Petar M. Serbia, Attorney

 ”Bring some sorely needed newweb tech to legal practice.”

- Reza S. California, Attorney

350k<100

500kSolo

+35k pa

USA1M Law

Practitioners~291Bn

150k>100

“We pay $X,000 for this and we are not happy.”

Awesome Influencer 1Some Law FirmSome Country

Screenshot of some competitor`s software.

Saving time

Organized cases

Team & Client collaboration

Integration

CaseTrek wireframe screenshot 1

CaseTrek wireframe screenshot 2

20 selected testers

Confirmed needhelpful comments

expectations surpassed

“I really like real-time notifications. They‘ll help me & my team stay in the loop.”

“No law practice-specific software offers such an

efficient solution.”

Awesome Influencer 1Some Law FirmSome Country

Awesome Influencer 2Some Law FirmSome Country

“For the problems you will solve we would pay $X,000 –

$Y,000 for a firm license.”

“As a solo lawyer I would be willing to spend $X00-$Y00

for 1 year subscription.”

Awesome Influencer 3Some Law FirmSome Country

Awesome Influencer 1Some Law FirmSome Country

Next

Finish product designfieldwork & networking

develop MVP

After 3 months

MobileIntegrate (Lexis Nexis, etc.)

Scale user base & teamLaunch

Business model:Subscription

(SaaS)

1 2 3 4 5

55,927 80,105117,016 144,549

185,849111,854

286,088

546,076

983,739

1,590,044

Annual Revenue (in USA)

Aggressive

Moderate

(with investment)

Aleksandar GvozdenComputer Science BSc

• 10+ years web developing

• Leading software dev. teams

• Previous success with startups

Ivan RašićLaw & Finance LLM

• 5+ years in legal industry

• Lean product development exp.

• Counsel rep. tool from 2011 active