build great games and engage your players with facebook | bob slinn

Bob SlinnDirector, Games Partnerships EMEA

Building Great Games with Facebook Casual Connect, Tel Aviv

Give people the power to discover, play and share the games they love with the people they care about.

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1.7B peopleon Facebook

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$2.5B Paid to Developers in 2015

15%+Time spent on facebook.com

Gamers are everywhere and can play anywhere

”We are where gamers are.

Extend Your Reach Across Platforms and Gamers

Makegreatgames

BUILD

Acceleratedevelopment

Reachgamers

GROW

MaximizeROI

MONETIZE

Nibblers by Rovio

25% +15%

App Invites for Virality

Install Rate CTR

https://www.facebook.com/

H F HOTEL FINDER

People Tab Understand the demographics, interests, and

behavior of players

Facebook Analytics & App Events to understand audience

Facebook Desktop App

• add Screenshot or video

Flash Facebook Infrastructure

Native AppDownload

Existing 1000+ Games

Direct Upload from Unity

We Want to Work with You

developers.facebook.com

FB Login & Sharing

4M Players

15M Connections

A new place for Live Game StreamingLGS

Everyone can Go Live: Anytime, Anywhere.

Audience Size/Broadcast

BIG

SMALL

# of Broadcasters

BIG

SMALL

PYRAMID of Live Game Streaming

Pro

Developers

Entertainers

Friends

The Power of Live = Network Effect

The Power of Live = Network Effect

1,000,000 10,000,000 100,000,000PAGE

Components of FB Live Game Streaming

Direct from Phone

High Production: Developer/Influencer

From The Game

1. Facebook Platform Services

2. New PC Gaming Platform: Gameroom

3. Live Game Streaming

We Are Where Gamers Are

Thank you