bookishness@pepcon2013

Bookishness The Future of the Book

Thad McIlroy, The Future of Publishing Vancouver & San Francisco

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A bit about me...

I’m a book publisher (4 companies) I’m an author (12 books) I’m a technologist (25 years)

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Bookishness on my Blog

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The Future of Publishing The 9th Law Black + white thinking is anathema to appreciating change.

Change is not either/or. It’s and.

See my “Laws of the Future of Publishing”: http://thefutureofpublishing.com/the-laws-of-the-future-of-publishing/

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The Battle for Books is Over

...and paper apparently lost Half of the top Amazon Kindle

bestsellers are digital originals Paperbacks are available for the

“legacy market” But it doesn’t have to be...

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Bookishness is all About Manufacturing Magic in Print Not just books: Magazines Newspapers Collateral —direct mail, brochures... I use BOOKISHNESS to illustrate the

theme

A Taxonomy of Bookishness

Dust jacket or Paper cover • Image (including artwork, colors,

inks)• Substrate, visual aspects of

material• Substrate, tactile aspects of

material• Emboss, die-cut

Paper • Paper – Interior – Weight• Paper – Interior – Style, i.e. rag,

spotted, etc.• Paper – Interior – Color• Paper – Interior – Inks• Glossy stock for photographs• Folded sheet for maps, etc.

The full list is available on my site:http:/thefutureofpublishing.com/2013/04/bookishness-what-makes-a-book-a-book/

Covers

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The Yellow World Albert Espinosa, 2012

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Storybooks

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The Invention of Hugo Cabret is a 550-page book that is not a exactly a novel, not quite a picture book, not really a graphic novel, or a flip book or a movie, but a combination of all these things.

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From The Invention of Hugo Cabret by Brian Selznick

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Typography

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1968

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Love & the Mess We're Inby Stephen MarcheGaspereau Press2012

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Beauty as its Own Reward

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I Wonder by Marian Bantjes

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Jonathan Safran Foer, Tree of Codes, 2010

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Trim Size

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Trim: Coloring

“Those of you who have seen my book, whatever you think of its contents, will probably agree that it is a beautiful object.” —Julian Barnes: The Sense of an Ending

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Interactivity

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Summary

Don’t leave print on auto-pilot Planning starts with the author The physical & digital must interact with

one another If you can dream it, China can produce it Print designers are in the driver’s seat

Bookishness Thad McIlroy

Thank you thad@thefutureofpublishing.com