blog paws 2010 west - blogger product reviews - kyla duffy

The Don’t Kill Bill Project

happytailsbooks.com / upforpups.org

Puppy Mills

Puppy Mills

Puppy Mills

Puppy Mills

http://happytailsbooks.com/milldog.htm

Creative Volunteerism

Using your unique talents to change the world.

HappyTailsBooks.com

Raising Awareness and funding for rescue efforts.

UpForPups.org

Humane education like you’ve never before seen.

Finding Pet Bloggers

•Google Alerts•Other people’s blogs•Dog Trainer 2.0 (Facebook)•Twitter•btc4animals.com (Be The Change)

happytailsbooks.com / upforpups.org

Contacting Pet Bloggers

•Directly through blog•DM on Twitter•Facebook•Linked In (I don’t use it, but some do)•Bloggers contact us (very occasionally)

happytailsbooks.com / upforpups.org

Working With Vendors

•Ask vendor to send you a blurb and post it•Ask vendor to send product and write your own review•Ask vendor to send product for a giveaway

happytailsbooks.com / upforpups.org

Creative Volunteerism: Leveraging Giveaways

•Ask people to do something to be included in giveaway pool• Ex. HTB Mill Dog Manifesto

“treasure hunt”•Always follow through• Vendor can send directly to

customer or vendor can send to you, and you send to customer

•Be responsive and accountable

happytailsbooks.com / upforpups.org

A Beneficial Partnership

•What do you have to offer a vendor’s customers? •Give vendor a few sentences to include in newsletter•Give vendor tweet text•Always ask vendor to add your link to their blogroll•Follow up with vendor about post•Don’t forget tags

happytailsbooks.com / upforpups.org

Room for Improvement

•Contact us • Looking for content• Having an “event” we can help with

•Make contact info/process easy•Give vendor your info for promotion•Follow up about post•Keep in touch with vendor• Follow up blog post• Vendor can promote your “events”

happytailsbooks.com / upforpups.org

Keep In Touch

•Blogs:• http://happytailsbooks.com/blog.htm• http://upforpups.org

•Email:• kyla@happytailsbooks.com

•Twitter:• @happytailsbooks

•Facebook:• Happy Tails Books (group)

happytailsbooks.com / upforpups.org