bench nltr v1.0
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Bench nltr v1.0
Maxence Leret d’Aubigny - Sharon Lim > 02/2009
Summary
1.Ubisoft nltrs
2.What can do the competition
3.What can we learn about the competition
4.Conclusion
Ubisoft nltrs
•Our specs:✓ We have the ubi topbar
✓ We have a standard width of 700 px
✓ We use 400 pixel to display the tagline
✓ We use the footer to display the legal lines and the hosted nltr link.
Ubisoft nltrs
•Few exemples:
What can do the competition
•Few exemples:
What can do the competition
•Few exemples:
What can do the competition
•Few exemples:
•What we saw:✓ No “Brand” Topbar
✓ All the competitors have nltrs around 700 px large
✓ 9 of 10 nltrs stick the hosted nltr link on the top of the nltr
✓ Topbar often display a menu to navigate trough the nltr (community nltr)=> sometimes it display direct text links to the website and the content.
✓ Really good assets and huge effort to link the backgroud to the crea.
What can do the competition
•Direct comparison:
What can we learn
•Competitors✓ No “Brand” Topbar => no instant
identity
✓ Layout around 700 px large
✓ Hosted nltr link on the top of the nltr=> user have to do no effort in case of display issue
✓ Topbar often offers usefull links
✓ Greart polish effort and great assets
•Ubisoft✓ “Brand” Topbar => instant & strong
identity
✓ Layout around 700 px large
✓ Hosted nltr link lost in the footer with the legal lines.
✓ Topbar offers usefull links
✓ Lack of different & very good assets
✓ Brand Topbar offer a strong and instant identity to our nltrs=> but we need to refresh it to follow the ubi.com bar
✓ All the competitors have nltrs around 700 px large => We have a great width to display our information
✓ We need to study a new place for our hosted nltr link to enhance the ergonomy in case of display issue
✓ Our Topbar offers very usefull links
✓ We need to be more requiring on the polish step.
✓ We need to require more quali assets.
Conclusion
top related