automotive world megatrends - connected cars
Post on 09-Jan-2017
2.328 Views
Preview:
TRANSCRIPT
Strictly Private and Confidential
3rd Dec 2015
Automotive World Megatrends-Connected Cars
Amit Jain- Visteon India
Agenda
Page 2
Power of Now
In-car connectivity
The Connected Car
OEM challenges
What the future holds
Connected Evolution
Page 3
ConnectedDriver
ConnectedCar
Car’s with Automated functions
AutonomousCar
People want to be connected inside CAR
Page 4
And they know it can be FATAL!
Solution? Connected Cockpit
Page 5
The need for being connected will automatically drive connected solutions …… they will soon be hygiene
Connected Evolution
Page 6
ConnectedDriver
ConnectedCar
Car’s with Automated functions
AutonomousCar
Connected Car Adoption
Page 7
Regulations OEM
Connected Car
Case for Regulations ?
Page 8
Connected Car Regulations – Really ?
Page 9
AIR BAGS ABSCRASH
Connected Car - OEM Challenges
Page 10
Complexity, Cost
Rate of increase of innovation of CE industry
Consumer willingness to Pay
Uncertainty around Customer Perceived Value and Needs
Complexity of Cockpit Electronics
Page 11
Independent devices landscape
Center Stack with Infotainment Head Unit
Controller
Display / (Touch)
InstrumentCluster
Head-up Display
Mobile Device
ADAS Input Sensors
Body Control Module
The Cloud
RSE Display
▪ Navigation with real time traffic▪ Connectivity / hands free▪ Voice recognition ▪ Telematics / cloud services ▪ Radio (tuner)▪ Audio (amplifier and speakers)▪ Music and video playback
▪ Smart Phones: iPhones, Android Devices, Blackberries, etc.
▪ Tablets: iPads, Rim Playbook, Samsung Galaxy Tab, etc.
▪ Music devices: iPod, etc
▪ Radar, front, rear, side▪ Camera-front, rear, side▪ Lane departure warning▪ Park assist▪ Blind spot detection▪ Distance warning▪ Drowsiness monitor▪ Night vision▪ Adaptive cruise control
▪ Power seats, trunk, doors▪ Tire pressure monitoring▪ Electric mirrors▪ Window lift▪ Electric sunroof▪ Remote keyless entry▪ Passive Antitheft
… requires increased interaction among devices and with the driver
Strictly Private and Confidential
TelematicsControl
Unit
One of the biggest Challenges- “Clock Speed” delta between Car & CE
Page 12
Typical automotive PROGRAM TIMELINE
RFQ/Specs Development
½-1 year 2-3 years
SOP
Production
3-5 years2010 2015
Display Resolution
CPU Speed
RAM
100%
130%
300%
Display Resolution
CPU Speed
RAM
150%
140%
300%
Display Resolution
CPU Speed
RAM
300%
300%
100%
Mobile Data Speed250%
But In 3 years,
Look how things change in the CE world…
Phone
Tablet
Laptop
As a result of this dynamic, 85% of consumers would
be willing to pay an additional $150 just to
have the option to upgrade their vehicle
electronics
Vehicle development cycles are 3-4 years vs. typical consumer electronics development times of 18 months (or significantly less)
Understand what provides more value
Page 13
Value
Uni
quen
ess
Need for credible use cases !
What does the near future hold for India?
Page 14
Driving The Evolution – 4 Corner Stones
Page 15
Design to Adapt
Current or Planned Product
2025 2020 2017 2014 2014 2017 2020 2025
3G TCU
Remote CCS
AppKey Fob
MultiCast
FOTA
5G TCU
CarPlay
GoogleOAA
Wireless Charging
NFC
ConnectedADAS
DigitalCluster
SmartBody
Controller
CloudServices
Wireless Gateway
4G WiFITCU
WVGADisplays
Dynamic SecurityFirewall
Hypervisor
V2XTCU
AutonomousVehicle
Controller
HyperConnectivity
IntelligentTransportation
System
ADASSensorFusion
ConnectedInfotainment
ICP
VoiceControls
HapticFeedback
RemoteHMI
Controller
PrecisionMechanical
LargeHUD
AugmentedReality
ProximitySensing
GestureControls
CockpitDomain
Controller
Plug & Play Hardware
SmartJunction
Box
EnhancedCID
OpenSource
Software
NaturalLanguage
MobilePersonalization
AdaptiveLearning
ArtificialIntelligence
EyeTracking
SmartAntenna
AutoEthernet
MultiModal
HMI
Dual LayerDisplay
UI.Cockpit
SW & HWVirtualization
BiometricFeedback
3DAudioZones
ActiveNoise
Cancellation
HeadTracking
HMIAbstraction
MorphingSurfaces
FreeformDisplay
EnterpriseSecurity
DataAnalytics
SuperIntegration
Technology Feature
WearableIntegration
ADAS+Multi Domain
Multi Core
ContextualHMI
CognitiveOperationsController
D3COS
PartialAutonomous
User Interaction
Cockpit Convergence
User Experience
Flexible Graphics
Engine
MultiThread
Features
SmartCoreFramework
SocialDigital
Dashboard
Connected World
MultiModeRadio
Design to Adapt
Page 16
Design to SOP
SOP
EOL
Design to Adapt
SOP
EOL
Design to Fit
SOP
EOL
(Today) (The Future)(Tomorrow)
SmartCore™
• Enables multiple domains to run on a single hardware platform
• Extended virtualization, flexible graphics engine and scalable framework are core Visteon technologies
• Enhanced personalization and prioritization of critical information for the driver
• Reduces cost and complexity: hardware, system, operational and organizational
Number of Cores
Cap
abili
ty
Cockpit Module Consolidation
Industry-first automotive grade cockpit domain controller solutionIn-house development of hypervisor technologyVisteon in unique position to integrate multiple domainsOpportunity to save $175* in total cost of ownership per vehicle for mid-range
cockpit ECUs
Page 18 * Source: RolandBerger Consolidation in Vehicle Electronic Architectures, July 2015.
SmartCore Improves Every Aspect of the Cockpit Experience, Including Graphic Display Resolution and Security, and Provides a Compelling Value Proposition to the OEM
Visteon SmartCore™ Technology
Head-Up Display (HUD)
Telematics Control Unit (TCU)
Infotainment
Instrument Cluster
Four Separate Systems One Integrated System (SmartCoreTM)
1
234
Visteon Today
$3.0 B Consolidatedsales
11,000 Employees
9 of 10 Major vehiclemanufacturers
25Production
sites
9Tech
centers
14Customer
centers
19 Countries
Creating the Cockpit Electronics User Experience
Transforming the Vehicle Cockpit Experience
SmartCoreTM
Today, automakers generally offer consumers cockpit electronics products separately, but that is expected to
transform to a holistic experience driven from an integrated, single device. Electronic module consolidation will bring new
opportunities to enhance the user experience for driver-driven vehicles, semi-autonomous vehicles, and eventually fully
autonomous vehicles.
2016 Consumer Electronics Show Preview
Contextual User Experience CockpitThis demonstrator features the best embodiment of cutting-edge HMI input technologies converging into a unique, interactive cockpit experience. The user interface features high-probability predictive options based on contextual and historical user data (instead of a full hierarchical menu).
Page 20
Page 21
www.visteon.com
top related