ad supported streaming
Post on 13-Aug-2015
38 Views
Preview:
TRANSCRIPT
Ad Supported Streaming
Source: IFPI
AD-SUPPORTED STREAMS INCOME:
$616 MILLION
SUBSCRIPTION STREAMS INCOME:
$1.58 BILLION
Sponsored Listening
Source: Pandora
Source: Statista
Transitioning Users From Free to Subscription
• Windowed content to premium subscribers
• More artist content for premium subscribers: videos, direct-to-artist links, artist interaction
• Branded Content Partnerships
• Limit features on free tier
top related