a consumers point of view

Five Capabilities “a Consumer” point of view

Wicked Design SolutionsLisa Martinez

• Person • Person with relationships to a legal entity

Generic Components

• Person elects to buy an asset• Financial Management• Offer Management Capability

Person in a retail transaction

• Person commits to an investment• Expense for finance company• Revenue to Dealership

• Expense to the consumer

Expense and Revenue Transaction Capability

Table of Contents

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• Employee• Supplier• Customer• Consumer

Party Management

• Products/Software • Services

Offer Management

• Location• Pricing and interest with tax and duty fees• Structure of financing

Financial Management

• a point in time transaction between two legal entities• An expense • A Revenue

Transaction Capabilities

Generic Components

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Management Capability◦ Manage the create, read and update with managed record retention

versus delete or purge. Business Activities must be grouped in a series of Task to ensure due

diligence. ◦ ETL – Integration technology must not alter inputs in backend

processes. Be mindful of physical tables

Transaction Capability◦ Expense◦ Revenue

Party

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Any company can collect these details from a number of sources.

Voice of the customer◦ “My fathers name was never used other than k-6 th grade.

Can you tell me how my data as a minor was sold to a search company? I’ve never had an id or anything official using the name in that name. “

A person protects

Birth RecordSocial

Security #Education Records

Health Records

Driving and Insurance Records

Personal Information

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Consumer Privacy - Protect

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School

Person

Car

Social Networking

Job

Phone

Banking

Personal Identifiable Information

Professional Networks

To get these services

Each assigns an ID

Birth Record

Social Security #

Education Records

Health Records

Driving and Insurance Records

PersonalInformation

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an education consumer

a driver and insured person

an Employeea healthcare

insured person

an occupant or home owner

A person Basic needs for each consumer

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My Economic LifePrivate according to my rights, if

only they were enforced.

2013 @ Copyright WICKED Design Solutions

2013 @ Copyright WICKED Design Solutions

Financial Management Capability

Setup, update, read and archive my financial accounts over my lifetime

When I buy a car, I may sign a release. My choice to release this information.

People from outside my company who try to inquire at my employer, must have a signed release. ◦Then why are social media companies publishing

this openly on the web? My employer has policies to prevent

employees from talking about their salaries. ◦Then why is my salary published openly on the

web?

2013 @ Copyright WICKED Design Solutions

2013 @ Copyright WICKED Design Solutions

Financial Companies

Generic Accounts Outcomes

A personal checking and/or savings account◦ Savings accounts for your children

A joint account A line of credit A car loan A home loan A business loan A retirement plan

You will need insurance on most loans◦ Car◦ Home◦ Business

You will be issued a debit/credit card

You will have scheduled payments

You may use online bill pay

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Offer Management CapabilityCreate/setup, read, update and archive the item and all

associated parts a consumer needs when investing in a vehicle.

An investmentA consumer buys a car

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When I choose a car.◦The expense transaction is intended to be a

revenue for the dealer, but I pay the finance company. I negotiate with the employees at the dealership. I expect the finance company chosen by the

dealership to honor our deal.

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The system is broken in parts

The Thing

“a Car”

Manufacturerbuilds a thing

Dealership or Broker

Acquires the Things from

MFG

A consumer buys or

commits to finance a things

An insurance broker will

charge for full coverage

A finance company invest in the thing for the consumer

The System

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Private Industry• Localization – any geography

• For a profit indicates several things around tax and reporting to the Security Exchange Commission.

Anywhere in the world we have things organizations sell in the private sector to customers of many types and sizes.

Anywhere in the world a consumer may purchase with cash or credit through a finance company.◦A finance company may make an investment in a

legal binding relationship with the consumer who becomes the finance companies customer.

2013 @ Copyright WICKED Design Solutions

2013 @ Copyright WICKED Design Solutions

“a voice of the customer, how consumers really feel”

The end